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The defense technology sector faces unique challenges when communicating innovations to stakeholders, government agencies, and the public. PR teams must strike a careful balance between transparency and security while demonstrating the real-world impact of complex technologies.
But for B2B companies — particularly in the technology space — sometimes the best way to get in front of a key audience isn’t just with trade and business press, but through industry analyst reports that influence media and customers. The post The Art Of Analyst Relations: A PR POV appeared first on Crenshaw Communications.
Want to learn how travel technology impacts your brand? Read Cision Global Insight’s free “Integrating Travel Technology Into the Customer Experience” white paper today! Want to see all of Cision’s key findings on travelers’ technology preferences? In-Flight Entertainment (IFE). Travel Fee Fatigue.
I simply stole narrowed down themes based on this Hotwire Communications Trend Report. Just ask Qualcomm Wireless Reach. Mobile, Wireless, and Cordless take all, as the future is about streaming (rise of Netflix, Spotify, etc.), Here are a handful of trends to be aware of in the coming year.
So we are loving the HooToo TripMate Elite Versatile Wireless N Travel Router because it solves a few problems. It’s a portable Wi-Fi router , so if a hotel room only allows one gadget over wireless, you can connect the HooToo using Ethernet, then connect with multiple gadgets. Not sure if this will take off, but worth a look.
Often, within my speaking engagements, I use the National Weather Service as a great example of innovative communications in times of emergency. Their collaborative and explorative mindset, their use of social media and mobile technology – they’re an interesting case study and a great example for others to be inspired by and learn from.
Interests -> (Business and Industry, Entertainment, Family and Relationships, Fitness and Wellness, Food and Drink, Hobbies and Activities, Shopping and Fashion, Sports and Outdoors, Technology). Technology and computing. Snapchat is tough to understand from a communications standpoint. Hobbies and interests. Life stages.
I say “unique” because it was pitched as a red carpet event where Verizon would show off its latest holiday technologies and gadgets. ” After all, virtually everyone is a target for the types of technology they were rolling out on the red carpet. Now that’s a different approach, I thought.
This month, we were all taken on a trip down obsolete technology memory lane by the Telegraph, with its round-up of technologies most kids today wouldn’t recognise. The pace of change in technology is so fast and the technology of the day can quickly be outstripped by rivals. There was plenty to take us back.
MWC, the world’s largest tradeshow for the mobile industry, has wrapped up for another year and, like every year, mobile technology manufacturers have come together to launch a plethora of intelligent and innovative mobile products. Foldable phones, 5G, AI and IoT enabled devices, as well as all of the other usual suspects made an appearance.
Quite the opposite really: I was feverishly working on a set of talking points that were due in 90 minutes when my wireless connection crashed. “I Not so long ago, the world of communication and media relations was both widely misunderstood and seriously undervalued. one January morning in 2013. We all have to do more with less.
Experience means everything to Visible , the first all-digital wireless service in the United States. They also brought along a hot pink mechanical bull to various Austin venues for an activation that showcases that Visible is wireless without the “bull.”. When do you start assessing a communication channel’s effectiveness?
Airbus’s solar-powered aircraft successfully delivered wireless internet from the stratosphere down to Arizona on its 18-day long flight. To finish off, we have to talk about the new way of communicating with your dog. The post Our tech news roundup as the year rounds off appeared first on Firefly Communications.
How can it benefit your marketing and communications program? You also get mobile data such as wireless carrier and device types. Finally, the most savvy, data-driven marketers and communicators will compare their Twitter Audience Insights with their Facebook Audience Insights. Vice President, Marketing Technology.
She’s a former colleague and friend and currently heads communications for the Auto Care Association. She talks about key issues she helps her organization communication, transitioning from a corporate role to work with an association and how she deals with the challenges we all face in PR and comms – like proving value.
A n essay about the impact of the internet on corporate communication, marketing and public relations over the past 20 years. This is when telecom operators such as BT started to offer broadband to consumer users, and wireless networks appeared in public spaces. The global population of the world is 7.7 billion people.
To put it simply, the US Justice Department has accused Google of abusing its power as the most popular search engine – this was done by making deals with wireless carriers to ensure its search engine is the exclusive or dominant option on the devices of millions of consumers. appeared first on Firefly Communications.
Through Above Promotions, Ebony is able to combine her interests and has one key goal in mind: to be a leader in the market for implementing science and technology into storytelling and customer experiences. A key focus for Ebony’s business, which consists of six team members, is crisis communications for cybersecurity clients.
Throughout his career, Jeff Drew has led communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. Prior to joining fama, Jeff was an account manager at FitzGerald Communications (the same PR firm at which our Founder Christine worked early in her career!)
Since founding Solo PR Pro in 2008, I’m often asked how I got my own start as a communications consultant, so I’m going to mark this occasion with a little reminiscing – and the top 20 tips I would have given to the 26-year old version of myself.
Communicating brand value to executives and investors isn’t about splashy websites or luxurious launch events. You can have the best technology, you can have the best business model, but if the storytelling isn’t amazing, it won’t matter. Bezos outlined this thesis well himself in an interview with The Hollywood Reporter.
While wireless connection technologies using 4G, LTE and mobile networking require no additional cables and can be added to, or integrated into, EV charging points (at far lower cost than fixed-line connections), these are dependent on cellular network connectivity that may be limited in some areas, particularly rural locations.
In consumer technology, it’s the norm for sales to slow and profits to erode over time. That’s why it was a shock last week when Apple pulled the plug on its highly anticipated AirPower wireless charging pad. We continue to believe that the future is wireless and are committed to push the wireless experience forward.”.
The Verge , Thomas Ricker (UVM: 16,157,798): Blink wireless security cameras run for two years on a pair of AA batteries. We worked through technology glitches, changes in plans, changes in schedules and more in the home stretch, as this format was a first for both client and reporter. Cassandra Faro, Account Executive. Client: Blink.
It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. As technology advances, we require up to the minute information quickly and efficiently.
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