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5 Challenges to Effective Communication

Cision

What I want to do in this post is discuss five ways that we can communicate more effectively despite our overestimation of common experiences. Unless people understand clearly what you’re talking about from the get-go, your communication is doomed. 1 television program on TV (“The Big Bang Theory”) averages 8.8

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ICON 2024 Recap: ABC’s Gio Benitez on Setbacks, Storytelling and the Power of ‘Yes’

PRSay

Gio Benitez, ABC News transportation correspondent and co-anchor of “Good Morning America” Saturday and Sunday, was the keynote speaker of the opening General Session at PRSA’s ICON 2024 in Anaheim, Calif., Benitez talked about how he started out and recounted watching the local Miami news as a child. What is my storytelling technique?”

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ICON 2024 Q&A: ABC’s Gio Benitez on What He Needs From PR Professionals

PRSay

Gio Benitez, ABC News transportation correspondent and co-anchor of “Good Morning America” Saturday and Sunday, talked with PRsay on a variety of topics, including what he looks for when working with PR professionals. Before his keynote address at PRSA’s ICON 2024 on Oct. 15 in Anaheim, Calif., And it sets you up for the day.

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Five Good Reads for Communications Professionals

Barokas

The feeling of losing oneself in a story, of being transported to another world, is a magic beyond compare. After a long day of work, fulfilling duties at home and maintaining friendships, it’s often much easier to zone out in front of the television than to crack open that book on your nightstand. Ashley, Director of Content.

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I work with celebrities. After Liam Payne’s death, can’t we treat them as humans and not gods?

Mark My Words

The immense power of the tabloid media, paparazzi and reality television over our perceptions of celebrities created a backlash when the advent of social media turned celebrities into their own, vastly powerful, autonomous publishing platforms. I’ve watched this phenomenon intensify over the past four decades. We watch that, too.

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4 Powerful Examples of Earned Media in 2020

Critical Mention

Tracking earned media is essential for PR pros, communications experts and marketers because it can help them to amplify brand awareness and build strategies for the future. Alternative Modes of Transportation. During the quarantine, many forms of public transportation were shut down leaving people to find other methods to get around.

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Why Lebron James is a PR Superstar

Critical Mention

His status as a controversial figure reached its highest point after “The Decision,” a made for television event where James famously declared who he would be leaving his hometown Cleveland Cavaliers and “ taking his talents to South Beach ,” a spectacle that did not go over well with fans. Free transportation within two miles.

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