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Using Tech Tools for Maximum PR Coverage

ImPRessions - Crenshaw Communications

That results in personalized and significant media opportunities affecting a specific community. This provides an opening to construct a media list that targets individuals who are, at a minimum, interested in the topic. It can search Q&A sites and forums to help users keep track of what a given community is asking about.

Tools 232
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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

Local 118
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Are You Ready for the Metaverse?

PRSay

Funded by investors and exchange-traded funds (ETFs), video game developers and programmers are working full-time to construct this brave new world. The company says it plans to let anyone “imagine, create and have fun with friends as they explore millions of immersive 3D experiences, all built by a global community of developers.”.

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The Thought Leadership PR Strategy: Rule Your Domain

Doctor Spin

Thought leadership might be the right PR strategy for you. What does thought leadership entail? In this blog post, I’ll explore the principles of thought leadership as a PR strategy. But, that’s a far cry from being considered a thought leader by a community of peers. What does it take to become a thought leader?

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3 Steps to a Data-Driven Internal Communications Plan in 2021

PRSay

Proper planning requires a combination of quantitative and qualitative measures of communications effectiveness, including audience preferences and channel utilization, along with measures like reach, readership and engagement. With these in hand, you can construct a well-informed plan of action. The communication channels.

Internal 189
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Power in Community: Get Public Relations Results through Strategic Alliances

Solo PR Pro

For these organizations, seeking strategic alliances serves their goal of making their communities better places to live and work. While that’s lovely and altruistic, it’s also good for business because they know that their needs – access to a robust workforce and customer base – are best served in a thriving community.

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Wise Words from the Corner Office

Barokas

Learning how one utility set up a community solar farm or a battery storage unit helps other utilities glean concrete lessons and plan their own programs. Highlighting these case studies is also a good way to tell the world about the innovative, community-focused work our members do. Those are key to leadership success.