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Unlocking the strategic potential of internal communications

Wadds Inc.

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management. At Wadds Inc.

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One key PR ethics lesson from the Pulse nightclub shooting – Ann Marie Varga

Ethical Voices

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. We had elephants, lions, tigers, trapeze artists, and we literally hosted media from the world on-site. I now live in the Tampa/St.

Ethics 92
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Professional Conflict of Interest: Failure to Disclose Erodes Client’s Trust

PRSay

The college intern who had been working with the agency on my company’s account that summer was the son of the CEO of our biggest competitor. The competitor’s CEO and our intern had the same fairly common last name. The competitor’s CEO and our intern had the same fairly common last name. Yes, said the intern.

Ethics 178
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Public Relations Professionals Are Failing to Address the Ethical Threat of Incivility – Brian Peterson

Ethical Voices

Joining me on this week’s episode is Brian Peterson , the principal of Greater Life Communications. He discusses a number of important ethics issues, including: How respect can effectively address unethical situations. The ethical threat of incivility. The ethical issues are also cultural-related as well.

Ethics 79
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The ethical challenges of weaponized communication – Elizabeth Edwards

Ethical Voices

She discusses a number of important issues, including: The ethical challenges of weaponized communication. I have a degree in Organizational Communication, then applied that first working in the space division of Boeing, back when the International Space Station was still on the ground and being built.

Ethics 76
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The Importance of PR Skills in a Hyper-Globalized World

PRSay

In 2000, the company had become part of the DaimlerChrysler alliance, but then Mitsubishi tried unsuccessfully to hide defects in its cars, rather than acting ethically by conducting a mass recall. Mitsubishi’s history of scandals suggested an unethical corporate culture.

Ethics 242
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  How to choose a public relations dissertation topic

Stephen Waddington

Media and public relations are rich areas for research. I deliver an annual lecture for media and public relations students at Newcastle University about contemporary areas of practice. This year’s lecture was based on the final chapter from Exploring Public Relations and Management Communication.

Publicity 103