Melissa Agnes

SEPTEMBER 14, 2014

The fact is that monitoring social media and the search engines needs to be a part of your corporate culture. What monitoring tools will best help you succeed at this task and how should you go about training your team? What monitoring tools will best help you succeed at this task and how should you go about training your team?

Social Media 249

Social Media Crisis Media Pinterest 249

5W PR

JANUARY 26, 2025

Beyond their well-known flavors, they consistently use their platform to support causes like racial justice and climate action across social media, advertising, and corporate communications. Employee Activation and Internal Communications Employees serve as powerful ambassadors for corporate social responsibility efforts.

Strategy 78

Strategy Brand Branding Employee 78

Wadds Inc.

APRIL 29, 2024

A new report identifies five critical trends to future proof the corporate communications function. The growth of information and the rise of AI are transforming the communication landscape, creating both management challenges and opportunities for organisations. It comprised Prof.

Corporate 115

Corporate Trends Communications Ethics 115

Reputation Us

FEBRUARY 9, 2021

If the answer is yes to any or all of these questions, then the ReputationUs Message Unity Training is designed for your organization. The :90 minute training session will prepare your company’s leaders to be formally trained to unify your corporate messages across all departments so to be consistent, clear and concise.

Training 78

Training Exercises Customer Service Interviews 78

5W PR

JANUARY 22, 2025

The most successful organizations now combine traditional crisis communication principles with digital-first approaches, monitoring conversations across platforms and responding with carefully crafted messages that resonate with multiple stakeholder groups.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Onclusive offers a proprietary media monitoring solution.

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. Years of training backed up their skilled and brave work. This is a valuable perspective.

Corporate 109

Corporate Communications Crisis Management Crisis 109

Melissa Agnes

SEPTEMBER 7, 2014

As I chatted with Staff Sergeant, and head of this customer service unit, Chris Boddy of the Toronto Police Service, I was interested in understanding what customer service means to their Police Agency and how it differs – or doesn’t – from a corporate organization. Challenges they’ve faced along the way.

Customer Service 227

Customer Service Crisis Crisis Communications Web 227

Sword and the Script

AUGUST 6, 2020

What is the JOTW Communications Survey? Three years ago, Ned and I teamed up to survey the JOTW community and we’ve published a report three years in a row. JOTW subscribers are seasoned professionals: 92% have 11 or more years of experience and 52% are in-house communications professionals. You can subscribe here.

Training 113

Training Trends Media Survey 113

ImPRessions - Crenshaw Communications

MAY 8, 2018

They’re the most concerned with public perception, social responsibility, and community relations. Whether your PR team secures a keynote speaker gig at a conference or a TV interview for your CEO, media and message training are key. For a deep dive on media training , see our earlier post. Sit up straight.

Corporate 195

Corporate Training Reputation Sports 195

Reputation Us

SEPTEMBER 18, 2023

On October 13, 2023, ReputationUs ’s (RepUs) President Casey Boggs will orchestrate and instruct a communication-based workshop for more than 30 national police department’s Captains, Sergeants, Majors and Lieutenants during the Southern Police Institute ’s 150 th Administrative Officer’s Course.

Reputation 158

Reputation Crisis Course Corporate 158

PRSay

MAY 25, 2021

As PR professionals, we understand that communication influences every aspect of a company. And it is crucial that we communicate to corporate leaders how DE&I affects the bottom line. We might also encourage leaders and staff members to participate in DE&I training.

Training 193

Training Policies Study Community 193

5W PR

FEBRUARY 24, 2025

The Foundation of Crisis Simulation Crisis simulations in defense tech differ from standard corporate exercises due to the industry’s unique characteristics. Success depends on creating realistic scenarios, maintaining well-trained teams, and utilizing appropriate technology tools.

Crisis 78

Crisis Crisis Management Technology Exercises 78

PR Job Coach

NOVEMBER 26, 2020

In close to four decades in the communications business, Patti has held senior leadership positions in four different areas of the industry: PR, Advertising Corporate and Start-up. Prior to Redphlag, he was vice president of Branding and Corporate Communications and general manager of the Web Strategy Center of Hitachi, Ltd.

Corporate 274

Corporate Leadership Advertising Advertising 274

5W PR

FEBRUARY 17, 2025

Avoiding corporate jargon and using a human tone can make communications more relatable and trustworthy. This may include strengthening quality control measures, improving employee training programs, or enhancing cybersecurity protocols. Customers want to feel heard and understood.

Crisis 78

Crisis Brand Branding Case Study 78

Melissa Agnes

NOVEMBER 15, 2015

Many leaders within the law enforcement community are working very hard to overcome this industry crisis and to embed a corporate culture based on trust-building and transparency within their communities. Steps law enforcement agencies can take to begin to break down silos and build trust within their communities.

Crisis Management 154

Crisis Management Conference Crisis Training 154

PRSay

MAY 23, 2023

The long-term trend undercuts corporate volunteer programs and nonprofit organizations that depend on volunteers. But even amid these sharp declines in volunteerism nationwide, the PRSA Colorado Chapter has seen an increase in volunteers for its community program called PR Paid Forward.

Nonprofit 148

Nonprofit Local Training Media Training 148

Flack's Revenge

DECEMBER 11, 2014

Traditional Chinese characters are used in Hong Kong, Macau, Taiwan and most overseas Chinese communities, while the simplified Chinese characters are used in mainland China, Malaysia and Singapore. If it involves train / flights, the company will need to arrange accommodations and tickets. Do they cover press U.S. releases in China?

Print 201

Print Transportation Conference Technology 201

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself.

Storytelling 163

Storytelling Media Nonprofit Government 163

Communications Conversations

MARCH 21, 2017

Google the phrase “Social media training Minneapolis.” In a nutshell, that describes my experience with social media training programs (or a lack thereof) in the Twin Cities. Would probably include training on some kind of video editing program as well (i.e. ” What comes up? A handful of agencies. GarageBand).

Media Training 68

Media Training Training Social Media Media 68

PRSay

SEPTEMBER 22, 2022

As PR professionals, we may never need to prevent a crime, but we should be prepared to prevent a self-inflicted wound that can instantly tarnish a corporate or professional reputation that took years to build. Without our specialized training, they may not be aware there is an ethical issue to consider. Who does our behavior bother?

Ethics 158

Ethics Employee Training Banking 158

PRSay

MAY 26, 2021

Ocampo Forsatz, vice president of corporate communications and public relations in the Parsippany, N.J. We had white allies, those from the Asian American community and the Latino community, who all came together in an uproar and outrage,” said Pitts-Phillips, diversity & inclusion officer for the Minnesota PRSA Chapte r.

Communications 174

Communications Groups Community Training 174

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

In today’s business and media environment, overall business strategy and communications strategy are intertwined. The explosion of digital and social media has made every aspect of corporate reputation―from customer service to CEO behavior―relevant to brand image, and therefore to PR. Everything is measurable and measured.

Trends 124

Trends SEO Leadership Print 124

PRSay

APRIL 7, 2021

Another assault was also captured on video on a New York City subway train as an Asian American man was assaulted to the point of unconsciousness. This occurred on a train with a number of other passengers, also doing nothing. I knew I had to keep using my voice and I needed to keep staying visible, for myself and the community.

Community 147

Community Training Education Television 147

Deirdre Breakenridge

NOVEMBER 21, 2018

Patagonia Community Board: Credit Ginny Lefler. I was interested in Patagonia’s Corporate Social Responsibility , so early on I worked to learn more about the company’s environmental programs. A Guest Post By Sarah D. Huckins, Graduate Student, American University, PR Expanded Blog Contest Winner. Know when it’s time to move on.

Communications 171

Communications Nonprofit Training Study 171

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. And nine out of 10 acknowledged more training in core communications disciplines is merited.

Communications 121

Communications Case Study Training Reputation 121

Stephen Waddington

JULY 16, 2021

Physical events cancelled during lockdown shifted online as COVID-19 disrupted conferences, meetings, training sessions and workshops. Companies that have invested in their local communities during the crisis continue to benefit from a reputational dividend. This is likely to be an issue on the corporate agenda for the next decade.

Publicity 199

Publicity Government Employee Crisis 199

PRSay

JANUARY 13, 2021

The communication channels. You might think of senders and audiences as communities, and each community should have its own preferred channel for certain types of content. Communication Sender Areas. You don’t realize how many communication areas there are until you have to evaluate or audit them. The audience.

International 189

International Internal Data Communications 189

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools. AI should be used as a tool to augment human decision-making, not replace it.

Automotive 77

Automotive Policies Employee Corporate 77

Cision

SEPTEMBER 30, 2015

. ― Amy Heiss, Global Program Manager for Social Media Training and Activation at Dell. At Dell, employees undergo a training program to learn social media strategy, policies and best practices. A training program, specific to social media, keeps employees all on the same page and aligned with your brand’s goals.

Social Media 120

Social Media Report Media Training Training 120

Stephen Waddington

JULY 15, 2020

The COVID-19 crisis has had a significant impact - both good and bad - on diversity, flexible working, talent, training and its reputation as a management function. Community of practice Two-thirds (66%) of public relations professionals feel they are part of a professional community.

Survey 159

Survey Policies Community Crisis 159

Deirdre Breakenridge

NOVEMBER 6, 2015

Through her consulting business, she helps businesses take their communications from corporate codswallop to community cool™. She’s teaching a free, live, online mini-training on Social PR best practices on Nov. Shonali Burke is a Social PR strategist, trainer and teacher based in the Washington, D.C. metro area.

Training 150

Training Corporate Course Community 150

Communications Conversations

NOVEMBER 12, 2020

You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm. director in several corporations, and that was really challenging.

Publicity 174

Publicity Leadership Corporate Agency 174

Landis PR

MARCH 18, 2024

By Andie Davis Photo courtesy of Pixabay There are many great benefits that come from media training, and not just for media interviews. Media training can be a wonderful way to practice in a low stakes environment. Media training can highlight areas of interest that could use more focus or reveal holes in key messaging.

Media Training 59

Media Training Training Media Interviews 59

PRSay

APRIL 18, 2024

Taylor Swift’s much-anticipated album, The Tortured Poets Department (out April 19), sounds like it should be about a corporate communications team. I wanted to be so over-rehearsed that I could be silly with the fans, and not lose my train of thought,” she told TIME in her “Person of the Year” interview of her Eras Tour.

Leadership 188

Leadership Storytelling Viral Banking 188

5W PR

JANUARY 16, 2020

Additionally, every ship sails with an Environmental Officer (EO) whose job includes the implementation, training, oversight, and verification of shipboard environmental compliance, in addition to providing shore-side assistance for developing environmental policies and procedures. Dedication to Being Green.

Airlines 133

Airlines Hotels Tourism Energy 133

Stephen Waddington

JUNE 15, 2017

Along the way she’s developed a worldwide community of several thousand people and published two books. The strategic public relations function is fundamental to enhancing and protecting the corporate reputation of the IPC and the Paralympic Movement as a whole. Travers-Healy was one of the founders of the CIPR.

Publicity 118

Publicity Corporate Reputation Community 118