Burrelles Fresh Ideas

AUGUST 29, 2023

The rationale underscoring the crusade for inclusion is rooted in a blend of ethical and realistic understandings. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities. That disparity needs to change!

Brand 90

Brand Branding Marketing Ethics 90

Deirdre Breakenridge

APRIL 29, 2019

The Intersection of Bias, Ethics and PR Stunts in Media Relations. This idea reminds me of a clothing retailer, who years ago put up controversial billboards and then an employee intentionally – and surreptitiously – defaced them. Yet the voice of reason isn’t just ethical, it’s an inspirational way to communicate.

Survey 377

Survey Media Relations Media Ethics 377

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 52

Ethics Training Financial Survey 52

Ethical Voices

OCTOBER 3, 2022

Joining me on this week’s episode is Renea Morris, APR, Fellow PRSA , the Vice Chancellor for Marketing and Communications at the University of Denver. She discusses a number of important PR ethics issues including: What to do when you are uneasy with your company’s growth strategy? We were actually closing entire locations.

Ethics 80

Ethics Nonprofit Community Local 80

Stern + Associates

NOVEMBER 8, 2023

Every two years, the highly regarded Thinkers50 community recognizes the very best in management thinking, spotlighting individuals whose ideas not only respond to current challenges but will also shape our future. Answering the call are the many Stern clients represented on the Thinkers50 ranking this year – a full 28% of the total list !

Leadership 71

Leadership Ethics Creativity Meeting 71

Burrelles Fresh Ideas

MAY 28, 2024

This article explores leveraging the power of storytelling in marketing and PR, sharing strategies and best practices to build trust, enhance patient experiences, and nurture a supportive community. Social media content: Bite-sized stories for building brand awareness and community engagement.

Healthcare 82

Healthcare Storytelling Marketing Social Media 82

Stern + Associates

JANUARY 6, 2022

Navigating the Ethics of Artificial Intelligence. Recently named Dean of the College of Engineering at The Ohio State University, Howard specializes in developing robotic and AI technologies that improve our daily home, life and work interactions, while addressing ethical concerns when deploying these systems to serve society.

Leadership 62

Leadership Policies Engineering Technology 62

PRSay

SEPTEMBER 22, 2016

Focusing on internal communications allows me to help my organization and clients build their brands. If our employees aren’t sold on our brand promise, how can they deliver it to customers and guests? Employee communications practitioners, by their very definition, have a focused audience. Who’s affected by this dilemma.

Ethics 60

Ethics Tourism Real Estate Privacy 60

5W PR

SEPTEMBER 11, 2019

Courses are available both online and on campuses throughout the U.S. Most of the public relations programs have similar courses. These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing. million have less than 5 employees.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. 10 Communities as media. Except they don’t.

Publicity 164

Publicity Ethics Data Community 164

PR Conversations

OCTOBER 27, 2023

How much would a new multi-lateral symmetrical governance require a more balanced ethical approach to communication that necessarily involves an identification of the grey areas or the unsettled aspects of an issue when communicating about it?

Exercises 70

Exercises Interviews Public Affairs Financial 70

PR in High Definition

SEPTEMBER 27, 2021

It allows us to broadcast messages to a wide audience at any time of the day, connect with customers and stakeholders directly, no matter where they are in the world, and target specific pockets of communities and personas to influence their thinking. Think about the recent BrewDog employee backlash scandal , for example.

Reputation 62

Reputation Employee Crisis Crisis Management 62

Ethical Voices

OCTOBER 24, 2022

She has spent her career in PR agencies with a penchant for crisis communications. Sandy discusses a number of important ethics issues, including: What to do ethically when a reporter wants to showcase a vulnerable person. The ethics of how we are covering Kanye West. How to handle PR with asylum seekers.

Ethics 51

Ethics Interviews Advertising Advertising 51

Buzzstream

JUNE 15, 2020

Although slashing “ monitoring and relationship tools looks a lot better on paper than laying off employees ,” according to Muck Rack, doing so may cut off your business’s only lifeline to customers. Our findings show that they’re sending out more pitches than before, and some are even putting their ethics into question to get noticed.

Pitching 93

Pitching Survey Ethics Report 93

Critical Mention

OCTOBER 24, 2019

Its blog posts give readers a great understanding of ethical PR advice to help media personnel kickstart their profession. It provides helpful news for an array of professionals such as entrepreneurs (of course), franchises, small businesses and more. Our top picks: PR strategies can vary from organization to organization. PR Couture.

Blogging 68

Blogging Education Resources Creativity 68

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Of course, I couldn’t write a post like this without nominating a couple people myself! I give you 15 up-and-coming social media and communications rock stars! Jordan has a true passion for communication and sports!

Social Media 128

Social Media Agriculture Marketing Media 128

Beyond PR

JUNE 16, 2017

Coveted by the investor relations professionals but viewed as unnecessary by many members of the institutional investor community, FCA2017 could require proxy advisory firms to register with the SEC several disclosures including: Financial statements. Their code of ethics. Potential conflicts of interest. Single Ballot Exclusion.

Financial 68

Financial Policies Banking Resources 68

Cision

JUNE 29, 2015

“It is the unspoken ethic of all magicians to not reveal their secrets.” In a recent Invisibilia podcast entitled “ The Power of Categories, ” hosts Lulu Miller and Alix Spiegel examined a Florida retirement community consisting primarily of people who immigrated from India. Have happy, likeable employees?

Study 120

Study Writing Facebook Groups 120

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. In the course of our work, we’ve interviewed and written spotlights on more than 45 AI-powered vendors with more than $1 billion in total funding. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Communications Conversations

OCTOBER 16, 2017

The greatest joy: being able to chart your own course and nurture young talent, watching newbies grow into commanding PR professionals. That instant, when he decided to forego PR agency revenue for ethical reasons, was a defining moment for me. Pearls of wisdom? Never lie – to anyone, for any reason. Blew my mind.

Agency 113

Agency SEO Social Media Pinterest 113

Maxim Behar

OCTOBER 15, 2023

We were advising them on how to present themselves to the media, to their employees, and to the public. The Shumen Theatre was the first theatre in Bulgaria, the Shumen Symphony Orchestra was the first, and the Shumen Community Center was the first in Bulgaria. And of course my name. It really is a revolution. Maxim: Yes.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Prohibition

DECEMBER 13, 2021

A crisis is distinguished from routine disruptions by its potential for threat and harm to the reputation or physical assets of an individual, organisation or community. You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on. Personnel crisis. Proactive crisis management.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Cision

JUNE 1, 2017

KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications. I do enjoy the energy of female-focused business development and community building right now – from conferences like Create & Cultivate to co-working spaces like The Wing. Take online courses.

Sports 245

Sports Agency Industry Creativity 245

NewsWhip

FEBRUARY 26, 2021

That ethical dimension is a little bit more complicated than what we’re summarizing it here, but that’s essentially what it comes down to. So it has both the competence and the ethics implied in that question. NGOs also are seen as ethical, but they’re not seen as having the ability to get much done.

Brand 78

Brand Branding Media Government 78

Karen Freberg

AUGUST 15, 2017

It’s that time of year where we are all coming together to start the new semester off with classes and of course, updating all of the materials we want to cover during the course of the semester. Social Media Communication: Concepts, Practices, Data, Law and Ethics by Jeremy Lipschultz.

Social Media 69

Social Media Media Resources Education 69

PR Matters

JANUARY 12, 2018

Integrity in all communications is therefore the vital foundation upon which a good reputation is built: for individuals as well as organisations. Don’t Be: Inconsistent in your ethics, words and actions. Such behavior will undermine your organisation’s and stakeholders’ trust in your PR and communications.

Reputation 133

Reputation Construction Writing Communications 133

Sword and the Script

AUGUST 12, 2014

The National Guard, a reserve component of the Army to which I later transitioned for a commissioning program, ran several youth programs that in many ways was (and still is) a community relations program. It seemed like a reasonable pivot and I took a job which hired employees on a state grant for an hourly wage.

How To 116

How To Film Agency Corporate 116

Communications Conversations

MAY 3, 2016

Because of Kathryn’s diligence, professionalism and work ethic, she was selected to represent USM for the Sales and Marketing Professionals of the Pine Belt’s Rising Star at Work Intern Program. Jennifer Spicer is a senior at Tulane University, taking courses at its campus in Biloxi, Mississippi. Jennifer Spicer, @jennskelton.

Sports 0

Sports Leadership Internal International 0

MaccaPR

NOVEMBER 30, 2017

The ultimate home run is when your ad becomes part of the fabric of your community. Experiential sharing, of course, can involve physical objects as well as online content. Crisis communications pros know that no corporate misdeed goes unexposed in this social media climate.

Marketing 76

Marketing Consumer Measurement Viral 76

PRSay

SEPTEMBER 12, 2016

We can move an individual, whole organizations, whole communities to share a way of seeing the world. They have paved the way for us to become committed and engaged global citizens who share a responsibility toward challenges that face our communities, our peoples, and our world.”. And then, of course, there is the work.

Leadership 0

Leadership Agency Education Communications 0

PR Conversations

MAY 1, 2017

I am sure there are statistics somewhere that record the number of employees who stick around long term after a crisis has occurred and if there aren’t, then there should be. However, I’d like to see this in the form of practices such as collaborative communities of practice and what Yrjö Engeström calls negotiated knotworking.

Crisis 63

Crisis Crisis Management Leadership Training 63

Communications Conversations

FEBRUARY 6, 2018

Corporate social responsibility and ethics are important to me, and I am proud to work for a company where I believe in its values, which I think should be a non-negotiable when you are a corporate communications professional! And we then must be able to help our leaders (and employees) articulate it.

Energy 68

Energy Corporate Travel Internal 68

PR Conversations

JULY 17, 2014

Plus that organisational PR relies on the leadership (and employees) and their actions. Of course those people are not my clients for long… 7. Of course those people are not my clients for long… 7. High-quality thinking and good, ethical practices. What do you regard as the lowest depth of misery in PR?

Real Estate 71

Real Estate Local Government Internal 71

Beyond PR

JUNE 1, 2017

KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications. I do enjoy the energy of female-focused business development and community building right now – from conferences like Create & Cultivate to co-working spaces like The Wing. Take online courses.

Sports 81

Sports Agency Industry Creativity 81

Sword and the Script

DECEMBER 26, 2023

Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. Finally, 2024 also brings another U.S.

Writing 196

Writing Communications Marketing B2B 196