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The role of the practitioner as activist and community-builder

Wadds Inc.

Back to Basics - Culture, Community and Creativity was the theme of PRAXIS in Pune that took place this weekend. It’s one of the biggest annual meetings of public relations practitioners in the world that takes place in India each year. Community is an important public relations strategy.

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Why the ‘Stealing Thunder Theory’ of Crisis Comms Requires Focus and Intent

PRSay

For more articles on crisis management, please check out the May 2024 issue of Strategies & Tactics. The “Stealing Thunder Theory” of crisis communications has been a critical tool for PR counselors for decades. That said, the communications world today is intensely disrupted. It makes sense.

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How to Survive this Crisis

The Proactive Report

And, as history has shown, brands that remain in-market with consistent messaging come out of a crisis ahead of their competitors. This is the time to show what you’re doing in this time of crisis. Create goodwill and a sense of being connected to your community. Plan Ahead. Figure out a social media content strategy.

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The Importance of Community Relations in Healthcare

Landis PR

You probably don’t think about sponsored support groups, school educational campaigns or recruiting efforts…but these are all community relations efforts that are vital components to any integrated communications program in healthcare. AND, they provide an important service to the community.

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Meet the Media – Rick Bacigalupi

Landis PR

LCI recently had the opportunity to work with Rick on a wonderful episode of Bay Area Bountiful , called Sempervirens Means Evergreen , that explores the impact of last year’s CZU Lightning Complex Fire on the many communities of the Santa Cruz Mountains. Polly Ikonen and Landis Communications Inc. Rick interviews POST’s Irina Kagan.

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Why My College Crash Course in Crisis Communications Will Never End

PRSay

My most important crisis communications test didn’t come through my PR work with PayPal, Snowflake or Tetris. Instead of hating the bully that outed me, through my compassion many years later, I had the chance to meet him and allow him to apologize. Photo of the author above right. It came in college.

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Crisis Avoidance Strategy: Neighbour of Choice

Melissa Agnes

By Garth Rowan, Communications Consultant and member of the Agnes + Day Crisis Intelligence Team. When you can’t change who you are or what you do; when your business is the type that no one wants; what are your options to build up credit in the trust bank should a crisis strike? Crisis Prevention Food for Thought'

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