Waxing UnLyrical

DECEMBER 20, 2012

They are a service business. One that could have a vibrant Facebook community, if they could just get to that point. With eight franchises in two states and many people working at the company, I am not sure if they asked their employees, friends and family of employees to “like” the page. So what can you do?

Community 101

Community Facebook How To Web 101

Onclusive

AUGUST 9, 2021

As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. The truth is that internal communications are really important to how things get done in any organization.

Training 370

Training Media Training Crisis Communications Reputation 370

Waxing UnLyrical

JUNE 3, 2011

about what the difference is between “community manager&# and “social media manager?&# I know I am – and I am both a community manager and a social media manager! Likewise, a lot of job seekers who want to “do&# social media for a company are thinking that they want to go into community management.

Community 81

Community Social Media Facebook Twitter 81

Cision

AUGUST 30, 2016

A few years ago, many of us would not have envisioned a world where Twitter, Facebook Live and large-scale community gatherings would have such an impact on the way crises develop. Yet, this is our world today and our “new normal” as communicators and crisis management teams. Keep your eyes peeled. Perhaps a major cross-border shakeup?

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

Cision

APRIL 3, 2015

How to Build & Evangelize Your Community With Word-of-Mouth Marketing. How can you build a community online and off? 10 Tips to Activate Employees on Social Media. Our free tip sheet taps into the industry’s brightest brains to provide 10 you’re your brand can build an active, effective employee base on social media.

Marketing 120

Marketing Customer Service Employee Mobile 120

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. How do you know what’s working? Have we missed any responsibilities of PR?

Training 195

Training Media Training Crisis Communications Reputation 195

Cision

APRIL 28, 2015

When employees at one of the companies went on strike over the summer, customers and vendors joined them. The employees wanted him back and weren’t going to work until he was. The story became one of helping employees and reinstating an employer known for taking care of his workers and customers. What to do.

Employee 120

Employee Print Customer Service Local 120

Rock the Status Quo

SEPTEMBER 3, 2014

Clients that have trusted your agency with advertising budgets expect the same great results from the new services, because you’re the expert, right? Employees are scrambling to service the accounts with no clue how to do it. Small agencies who continue trying to deliver too many services will ultimately fail.

Agency 188

Agency SEO Advertising Advertising 188

PR Matters

MAY 27, 2014

Alternatively, consider the behaviour – the actions, communications and customer service – of successful companies, such as Ben & Jerry’s , innocent drinks , Dove and Southwest Airlines. They do their work responsibly and are part of their communities. They respond to any issues or concerns.

Airlines 162

Airlines Advertising Advertising Writing 162

Cision

OCTOBER 30, 2015

Social conversations can help develop sales leads, improve customer service and highlight employees’ acts of kindness, but only if brands know how to listen closely to what their audiences are saying. Facebook and LinkedIn only permit individual users to join, whereas Google+ communities permit brands to join.

Pinterest 120

Pinterest Privacy LinkedIn Instagram 120

Cision

APRIL 19, 2016

Back-to-back sessions on social media, content marketing, customer service, employee advocacy and social tools hosted over 3,000 social media marketers from across the globe. Customer Service. jaybaer explains why keeping customers is cool. It may require some serious agility, but he says it works.

Social Media 0

Social Media Marketing Media Customer Service 0

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Social listening and monitoring offers a wealth of information about customers where they live and work. Build a community. By extension, business customers can also help one another. That’s where tech services that cater to small businesses, like Hubspot and Zendesk, have done a great job. Tell customer stories.

B2B 170

B2B Social Media Media Education 170

5W PR

OCTOBER 10, 2024

For example, a boutique hotel might share the founder’s passion for design and hospitality, while a luxury resort could highlight its commitment to sustainability and community engagement.  Transparency, honesty, and timely communication are key elements of effective crisis management. 

Consumer 78

Consumer Branding Brand Crisis Management 78

PRSay

JUNE 26, 2016

Rolling up your sleeves to “listen” more actively and to monitor conversations closely will help you to identify your audience’s pain points, areas of passion, ideas that spark action, and trending topics in different communities. However, it’s not just your communication goals (exposure, message retention, engagement, etc.)

Social Media 113

Social Media Media Infographics Community 113

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 186

Marketing Content Marketing Data Social Media 186

5W PR

JUNE 15, 2020

Depending on the severity of the PR crisis, it could take some significant action to woo customers and fans back into the proverbial trust circle. For retail brands, this might include special offers, new discounts, and a more proactive customer service process that shows customers they’re appreciated and important.

Crisis 113

Crisis Digital PR Retail Reputation 113

Waxing UnLyrical

MAY 8, 2013

And in doing so, I experienced two very different attitudes to customer service, and technology, all in the same day. Perhaps my questions were basic or, in her opinion, stupid; but I was the (potential) customer , I should have been able to ask any questions I wanted without being made to feel that way. Too cool for school.

Technology 100

Technology Customer Service Retail Software 100

Waxing UnLyrical

JUNE 15, 2011

Someone who is going to cover your business in a façade will not engage your community on the same level as a trust agent speaking his/her mind. As a cable company, Comcast is notorious for poor customer service. Bill Gerth is the trust agent for Comcast and he responds to customer inquiries and issues with his own voice.

Branding 86

Branding Brand Customer Service Twitter 86

Communications Conversations

SEPTEMBER 3, 2019

One big trend I see accelerating in the social media world in 2019 is the move to more “community” and less “let’s go viral” It’s something I talked about in my trends presentation I put together that I’ve given now to five different groups in the Twin Cities. And, it’s an ACTIVE group.

Groups 68

Groups Branding Brand Facebook 68

Communications Conversations

MAY 3, 2017

I would say my job is roughly 60% content (strategy and execution), 25% analytics/reporting and 15% community management. Influencer marketing is another trend that’s gaining traction in medical communities. You volunteer your time with Social Media Breakfast as a community manager, and have since 2014. take action as needed.

Healthcare 114

Healthcare SMB Social Media Meeting 114

Waxing UnLyrical

DECEMBER 14, 2016

Employee advocacy can help you make that possible. All that’s necessary to run an effective PR campaign via employee advocacy is strategic PR content, a comprehensive employee advocacy guide , and a reliable employee advocacy platform. What does “employee advocacy” mean anyway?

Employee 40

Employee Measurement Social Media Product Launch 40

Polaris

SEPTEMBER 4, 2014

PR encompasses all forms of business communication. A professional practitioner helps clients with internal communications, community engagement, social media best practices, speech writing, investor relations. Sharing the pros and cons of holding regular town hall meetings with employees, or. the list goes on.

Publicity 100

Publicity Interviews Reputation Construction 100

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. She always improves my work. Progress is slow.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

NOVEMBER 24, 2010

And they research and they monitor (sometimes for up to three months) just to find out: a) Who a brand’s target audiences are; and b) Who the key influencers within that community are. They listen a LOT. Then they plan. And talk they do. How and where can your consumer touch your brand? – and 14.9%

Travel 87

Travel Case Study Creativity Advertising 87

5W PR

APRIL 4, 2017

In small communities near a significant tourist attraction, there are built-in approaches that can be shared on websites and social media. Have free drop-off and pick-up service to a nearby amusement park or other activity. Tell about where the best place to find arrowheads, seashells, souvenirs trinkets, etc.

Hotels 74

Hotels Local Travel Social Media 74

Communications Conversations

MARCH 29, 2019

In the span of five years, Tess has excelled in marketing, communications, production, and business development roles in agencies, on the client side, and with non-profits. She is well versed in customer service and thrives on building relationships — online and in person — while accomplishing a variety of demanding business goals.

Social Media 128

Social Media Agriculture Marketing Media 128

Stephen Waddington

JANUARY 15, 2020

Most brands have learnt that the customer service or reputational impact of the occasion rogue tweet isn’t worth the cost of 24/7 social media management. Forward-thinking organisations are using new technologies as a means of listening and engaging with employees. It’s a powerful form of advocacy.

Storytelling 78

Storytelling Social Media International Internal 78

Rock the Status Quo

MAY 18, 2015

In fact, some use it as their primary lead generation tool or a valued revenue stream , and the PR agency or employee that can generate active leads is an extremely valuable part of the team. Customer service, chain retail storefronts, human resources, there are many rich opportunities to be more visible to those who might buy that product.

Publicity 100

Publicity Trade Shows Google Twitter 100

Communications Conversations

APRIL 27, 2017

And, we learned he’s taking time almost DAILY to interact with media, legislators, community members, staff and students on Twitter (he also blogs here ). Who says the CEO can’t also handle customer service? In fact, he often serves as a “customer service” rep of sorts for UW-EC.

Twitter 60

Twitter Customer Service Interviews Employee 60

Communications Conversations

MAY 1, 2015

I also serve as a liaison between his accounts and our Customer Service teams, should a customer or claimant reach out to Jack through social media. That includes recognizing the good things our employees, agents and affiliate companies are doing every day in our communities.

Social Media 60

Social Media Media Twitter Insurance 60

Doctor Spin

APRIL 17, 2023

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. Ritz-Carlton. 2012, May 17). link] Nordstrom. 3 Nordstrom, Inc.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Cision

OCTOBER 16, 2017

Chris Lynch: So, number one, I think what I’ve told a lot of communicators that I talk to in the market that are thinking about how they recruit talent is to think a little bit outside of the box in terms of where they go for certain skill sets. I still think it. . Steve Barrett: And get paid a proper wage as well.

Media 202

Media Storytelling Technology Data 202

Waxing UnLyrical

FEBRUARY 24, 2016

Some of your employees or interns may be more visual in nature and like information that is short and concise, so this may be a good platform to use. Customer Service. Snapchat can be used as a customer service tool to provide visual, engaging, and mobile feedback to individual users. Team Story.

Customer Service 40

Customer Service Employee International Internal 40

Solo PR Pro

OCTOBER 9, 2017

Culture provides a structure to how you accomplish work, compete in the market and interact with your community and the world around you. It may be deeply personal to your values but you should be able to communicate your culture to those that connect to you. Communicate it. Teach it to employees. Define your values.

Company 41

Company Measurement Employee Customer Service 41

Prohibition

DECEMBER 17, 2021

Crisis communication is an important part of any business. It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. So where do you need crisis communication? Prevent panic and make employees feel safe.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

PR in High Definition

AUGUST 21, 2018

Customer service is often considered to be the key to a brand’s reputation , but part of keeping the customer happy and loyal, is to bring something new and exciting to keep them engaged. The introduction of something new and a word we hear about all the time in the creative industry.

Branding 54

Branding Brand Trends Social Media 54

Waxing UnLyrical

APRIL 13, 2012

If you know a person outside of the confines of the office, you’re much more likely to understand why a manager is making that decision, or why an employee is challenging you on a specific issue. It has potential to defuse situations inside the office because you’ve taken the time to get to know each other outside the office.

Employee 63

Employee Groups Blogging Twitter 63