ImPRessions - Crenshaw Communications

JUNE 3, 2020

With protests happening across the country, we need to make our position clear, as individuals, as a citizen of the New York City business community, and a member of the PR industry. It’s painfully obvious that the public relations industry is lacking in diversity. It’s time to speak up. Campaign Zero.

Communications 253

Communications Construction Community Groups 253

Presspage

DECEMBER 26, 2017

I’m a member of NAVUG , an online community that is the epitome of Margaret Mead's statement. If you will humor me and enjoy the story I am about to share, you too can build a thriving and successful online community in your sphere of influence. Online communities and learning were unleashed to the masses.

Community 115

Community Software Education Web 115

Cision

JUNE 8, 2015

But what one tactic can drive employee engagement and consumer support? More and more employees, particularly ones from the millennial generation and beyond, care about social activism. If you’re in the tech industry, you might consider mentorship programs with teens or girls. Find a cause that engages employees and consumers.

Employee 120

Employee Consumer Banking Local 120

5W PR

NOVEMBER 21, 2024

In the competitive landscape of the hospitality industry, building brand loyalty is crucial for long-term success. Building brand loyalty in the hospitality industry requires a strategic approach focused on customer engagement. Employee advocacy can help in generating brand ambassadors.

Branding 78

Branding Brand Storytelling Employee 78

Onclusive

OCTOBER 22, 2020

In the post-COVID world, what companies say and do when times are challenging has a profound effect on how they are viewed by customers, employees, the community, and shareholders. The value of a strong reputation has never been more vital.

Reputation 307

Reputation Analytics Corporate Government 307

5W PR

JANUARY 24, 2025

PR professionals now manage an intricate mix of content creation, community management, and crisis response across platforms like TikTok, Instagram, and LinkedIn. Social media has fundamentally changed how brands connect with their audiences, shifting public relations from traditional press releases to real-time, multi-platform engagement.

Social Media 109

Social Media Branding Brand Crisis Management 109

Reputation Us

MARCH 17, 2025

Whether its customer satisfaction, employee engagement, or online reputation, the RHS highlights where action can make the most impact to enhance and advance a companys reputation. The RHS, if properly implemented, can provide an industry standardor benchmark year-over-yearby which a companys reputation can be measured and showcased.

Reputation 78

Reputation Technology Government Employee 78

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2020

These will typically include a specific point of view about an industry trend, what it means, how businesses should prepare or respond, and possibly even how they can help, although this may only be implied. Direct marketing to customers and employees through timely emails is also useful. What does this mean for digital advertising?

Leadership 353

Leadership Insurance Insurance B2B 353

Onclusive

AUGUST 9, 2021

As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. The truth is that internal communications are really important to how things get done in any organization.

Training 370

Training Media Training Crisis Communications Reputation 370

PR for Anyone

DECEMBER 5, 2023

Her journey into the pest control industry reflects a unique blend of passion, innovation, and a resolute commitment to challenging norms in a predominantly male-dominated field. Her father, a pest control superhero in her eyes, had a profound impact on her perception of the industry from a young age.

Industry 130

Industry Travel Education Employee 130

Prowly

FEBRUARY 28, 2025

Brand advocacy happens when customers, employees, and other stakeholders actively support and promote a brand through recommendations, word of mouth, positive reviews, or by sharing content about the brand. Cost to the brand A customer or employee advocacy initiative is almost always free because they genuinely love the brand.

Branding 104

Branding Brand Employee Case Study 104

5W PR

FEBRUARY 17, 2025

Customers, stakeholders, and employees may all feel betrayed, making it difficult to regain their confidence. However, with a structured approach focused on transparency, communication, and meaningful change, businesses can recover and even emerge stronger.

Crisis 78

Crisis Branding Brand Case Study 78

PR for Anyone

OCTOBER 27, 2021

Introduce your newest employee. Share your favorite place in the community. Welcome a new business in the community. Share a statistic about your industry. Take a picture of your workspace, office, or co-workers. Interview a customer. Post a #TBT. Post a fill-in-the-blank question. Share someone else’s content.

Real Estate 227

Real Estate How To Infographics Video 227

ImPRessions - Crenshaw Communications

APRIL 13, 2023

Its success hinges on a genuine understanding of diverse communities and cultures. As an industry, how can we appropriately represent diversity among our clients when it’s not reflected from the inside out? As an industry, PR is predominantly white. The makeup of the PR industry in the U.S. The problem is simple.

Employee 156

Employee Community Groups Interviews 156

Prowly

APRIL 11, 2025

Make sure you have a strategy on how to communicate to your audience that you're actively improving upon, respond to reviews and comments with care, and address customer concerns as soon as possible. It's difficult to assess your own performance if you're not benchmarking yourself against your competitors and industry.

Reputation 104

Reputation Measurement Report Branding 104

5W PR

JANUARY 22, 2025

Your strategy should address: Employees and internal teams Customers and clients Investors and board members Regulatory bodies Local communities Industry partners Each group needs specific information delivered through appropriate channels.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

ImPRessions - Crenshaw Communications

AUGUST 23, 2023

The good news is that PR-driven tactics can help a business build and communicate a positioning that prioritizes the well-being of their workers and a commitment to their industry and community. Executives can use social platforms like LinkedIn to share thoughts and points of view on industry issues and workplace values.

Branding 156

Branding Brand How To Employee 156

The Hoyt Organization

AUGUST 23, 2024

The hotel industry is experiencing a significant transformation driven by the growing importance of sustainability. Because of this, there are several things that hotels are doing to remain competitive in the industry and uphold a sustainable brand reputation. Try to source as many products locally as you possibly can.

Hotels 95

Hotels Industry Energy Local 95

Agility PR Solutions

SEPTEMBER 30, 2020

The shared experience of COVID-19 has significantly changed what it means to be vulnerable and has thrust individuals, families, and communities across the world into situations where basic needs are not able to be met. The post How can companies meet demands to show Purpose commitments?

Meeting 148

Meeting Company Community Employee 148

PRSay

DECEMBER 10, 2021

After working from home for nearly 20 months, many employees who’ve been given the chance to return to the office in person, even for one day a week, are finding they prefer to stay remote and say it makes them more productive. Some employees have living conditions that are not conducive to work, such as cramped spaces and noisy roommates.

Employee 193

Employee Policies Agency Study 193

Stephen Waddington

JULY 16, 2021

There are several forces in play: Areas of the economy that shut down are reopening and organisations are firmly in recovery-mode The pandemic has created a new set of roles is areas such as employee engagement and sustainability Entry level roles are reopening as organisation begin to figure out the balance between home and office working.

Publicity 199

Publicity Government Crisis Employee 199

Bianchi Biz Blog

JANUARY 16, 2025

The suburban communities have a vibrant manufacturing base. Communications, media and PR market in Toronto Most large and mid-sized Canadian PR and communications firms are headquartered in Toronto. Canadas main media companies are headquartered in Toronto, and the city is home to a vibrant film industry.

Print 100

Print Marketing Instagram Newspapers 100

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

One of the ways to achieve this is by harnessing the power of in-person community engagement and event marketing. Establishing community-engagement goals When businesses embrace a community focus , they can gain a variety of benefits. Nevertheless, effective community engagement won’t take the same shape for every company.

Community 92

Community How To Marketing Data 92

Stephen Waddington

JUNE 3, 2021

Asif Choudry, director, We Are Resource talked about how his printing-led business had seen a boom in packages sent by employers to employees. Developing the WaddsCon community WaddsCon is a high energy, fast paced and fun learning and development event. That requires qualifications, continuous learning, a robust code of conduct.

Report 203

Report Energy Print Measurement 203

Deirdre Breakenridge

DECEMBER 13, 2017

In the spirit of connecting students, teachers and pros and with a goal to enhance professional development, #PRStudChat invites its community members to join a Twitter chat on December 21st at 12:00 p.m. Companies employ employee advocacy programs. Our special guest, co-hosting and leading the discussion is Kevin Anselmo.

How To 177

How To Education Twitter Community 177

PRSay

NOVEMBER 10, 2022

Employees who experience or witness incivilities are more likely to be uncivil toward others, the study found. In the workplace, CEOs say, a culture of incivility threatens employee morale and productivity, corporate reputation and revenue. Which communications assets can we use to make our kindness campaign a success?

Employee 156

Employee Crisis Reputation Creativity 156

Business Wire

FEBRUARY 2, 2018

By Serena Ehrlich, Director of Social and Evolving Media, Business Wire In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform. Look at the Instant Pot Community. This is an advice community. Implementation Tip!

Facebook 181

Facebook Community Advertising Advertising 181

Stephen Waddington

MAY 4, 2021

ESG frames of reference The paper tackles the emergence of ESG and its implications for leadership, management, and communication. Along the way we seek out the views of practitioners and industry organisations operating in the area of ESG. Companies need to engage in wider industry decisions via trade associations and government.

Publicity 197

Publicity Government Corporate Financial 197

Sword and the Script

APRIL 30, 2019

Third, as a PR agency owner that specializes in B2B technology, I simply have an interest in keeping tabs on the ways technology is transforming my industry. I’ll include news from the PR vendor community and review and curate content they produce ( like this ). 2) SocialChorus adds new employee comms products.

Industry 110

Industry Media Technology Employee 110

Stephen Waddington

JUNE 29, 2021

Our COVID-19 UK Public Relations report has kickstarted a series of industry conversations about what drives innovation in communication and professional services. These include employees, subcontractors (up to 65%), software and consumable items. It is an incentive aimed at promoting innovation. More on that to come.

Agency 171

Agency Enterprise Software Financial 171

ImPRessions - Crenshaw Communications

JUNE 29, 2020

In an uncertain situation, communication matters. Businesses must communicate proactively to employees, customers, and stakeholders about practical matters like business changes, measures to protect health, and the eventual return to business. The post Why PR And Marketing Matter Now appeared first on Crenshaw Communications.

Marketing 225

Marketing Leadership Crisis Healthcare 225

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. If you want to change corporate culture, focus your efforts on executives, customers and employees. The results? Content marketing and media relations need each other.

Survey 114

Survey Industry Leadership Study 114

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2017

Anyone in B2B or B2C tech public relations knows that crowdfunding is an exciting part of the startup community and a key source of grassroots support for many pre-revenue business ventures. Make sure the company is legit, with a tax ID number, business bank account and employees whose bios and backgrounds are verifiable.

B2C 192

B2C Community Banking Advertising 192

ImPRessions - Crenshaw Communications

JUNE 7, 2017

Even a tiny company can challenge competitors for customers, employee talent, and visibility. They’re part of the community. This can depend on industry sector and geography, but most smaller companies are deeply involved in their local community as well as the relevant industry organizations.

Small Business 168

Small Business SMB Local Viral 168

ImPRessions - Crenshaw Communications

OCTOBER 31, 2017

But Google rewards fresh, relevant content, so it pays to invest time in blogging, social updates, and comments on professional community sites. . Become a member of professional online communities; be known for your insights, collegiality, or responsiveness. Don’t post or email anything you wouldn’t want made public.

Reputation 185

Reputation SEO Web Community 185

Onclusive

OCTOBER 3, 2017

Companies often push uphill with their own finite resources to build brand awareness when they could be inspiring an army of community advocates, influencers, employees and customers to authentically participate in creating awareness at scale. Duncan Alney, CEO, Firebelly Marketing. That’s participation marketing.”.

Branding 246

Branding Brand eBook Leadership 246

5W PR

FEBRUARY 24, 2025

The Foundation of Crisis Simulation Crisis simulations in defense tech differ from standard corporate exercises due to the industry’s unique characteristics. The National Defense Industrial Association recommends conducting drills at least quarterly, with varying complexity levels.

Crisis 78

Crisis Crisis Management Technology Exercises 78