Stephen Waddington

JULY 6, 2022

A body of knowledge, ethics and certification are the three foundations of a profession. Practitioners and academics operate in almost entirely separate communities. Betteke van Ruler borrowed the title of a poplar book on gender issues to describe the situation between the two communities. Communication Capabilities.

Publicity 167

Publicity Ethics Training Education 167

5W PR

FEBRUARY 24, 2025

According to the Defense Industry Initiative on Business Ethics and Conduct, successful simulations incorporate multiple dimensions of crisis response, including technical, operational, and communications aspects. Research by McKinsey shows that organizations with strong stakeholder relationships recover faster from crises.

Crisis 78

Crisis Crisis Management Technology Exercises 78

PRSay

JANUARY 8, 2019

How is your local government benefitting the community? Dust off that manual from your “Creating a Strategic Plan” training last year and incorporate SMART — Specific, Measurable, Achievable, Relevant and Time-Bound — goals into your storytelling process. Keep it ethical. Look closely and you’ll find plenty of stories.

Storytelling 163

Storytelling Media Nonprofit Government 163

Ethical Voices

MARCH 10, 2025

Welcome to Ethical Voices, a weekly podcast where real pros share real stories about real ethical issues. We focus on nurturing stories that reinforce community, so we work with many nonprofits and mission-driven organizations or leaders. I confront ethical challenges all the time. I’m your host, Mark McClennan.

Ethics 46

Ethics How To Newspapers Agency 46

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 73

Ethics Training Financial Survey 73

Ethical Voices

FEBRUARY 26, 2024

Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted? The most difficult ethical challenge for me occurred following the Pulse nightclub tragedy in 2016. I was working for Orange County government and I led the communications team through a nightmare week.

Ethics 94

Ethics Healthcare Government Energy 94

Prowly

MARCH 4, 2025

You dont even need to train it to do the work for you. We have created an AI Policy discussing how we have adopted AI in our business, how we ethically use it, and where we would never use it. 2 Use social listening tools to find and target smaller, engaged communities The most valuable opportunities arent always right in front of you.

Trends 104

Trends Reddit Pitching Data 104

Ethical Voices

MAY 18, 2023

He believes this will create an “explosion of demand” leading to a transition from a demand problem (getting consumers interested in heat pumps in cold climates) to a supply problem – how will we have enough to meet the demand and have enough trained installers?

Ethics 83

Ethics Reddit Energy Advertising 83

Ethical Voices

JULY 24, 2023

This week on Ethical Voices, KayAnn Schoeneman , President of Curley Company discusses: How to determine if a client is right for you Ethical issues in opposition research AI ethics challenges Why don’t you tell us more about yourself and your career? At the heart of it, I am a communicator and an advocate.

Ethics 78

Ethics Government Pharmaceuticals Policies 78

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. And nine out of 10 acknowledged more training in core communications disciplines is merited.

Communications 120

Communications Case Study Training Reputation 120

Wadds Inc.

APRIL 29, 2024

To navigate this developing environment, communication leaders must develop strategies to cut through the noise, build AI literacy within their teams, adapt to a changing workforce, combat misinformation, and harness the potential of physiological and behavioural data while remaining mindful of the ethical implications.

Corporate 115

Corporate Trends Communications Ethics 115

Sword and the Script

AUGUST 1, 2023

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. None of the data you submit will be used to train ChatGPT’s models. It makes sense.

Software 146

Software Pitching Ethics Technology 146

Wadds Inc.

JANUARY 22, 2023

There is no formal definition within management, there are countless worldviews, competency and the need for training is well understood but largely ignored, best practice is an aspiration practised by a fifth of organisations rather than the norm, and outputs are rarely measured in terms that management understands.

Publicity 122

Publicity Case Study Study Ethics 122

Stern + Associates

AUGUST 15, 2022

Applied futurist and social systems strategist Ari Wallach , founder and executive director of Longpath Labs , helps organizations and individuals discover and leverage a new version of “why” for their work that leads to deeper and more meaningful motivations for all stakeholders – employees, customers, communities and future generations.

Training 62

Training Public Affairs Ethics Groups 62

Ethical Voices

JUNE 12, 2023

I met her at a great session on AI and political communications hosted by Peter Loge at George Washington University. What is the most difficult ethical challenge you ever confronted? The community also didn’t always know what was strategically sound or how to get media attention. That momentum was amazing.

Ethics 72

Ethics Storytelling Communications Training 72

5W PR

JUNE 12, 2020

Other times, it means organizing and conducting surveys, focus groups and/or community meetings. As a trained speaker, there’s often a tendency to want to lead and be in control of a conversation, but being a good listener is essential as well. An effective PR person is also a good researcher.

Ethics 128

Ethics Government Data Groups 128

Wadds Inc.

NOVEMBER 11, 2023

Watch out for a new version of #PRstack set to be published before the end of November by the #FuturePRoof community developed by my partner Sarah Waddington. It’s often a bit s**t, but then it reflects the sum of the data, typically website content, used to train models. It claims that their books have been used to train ChatGPT.

Report 119

Report Publicity Training Policies 119

Communications Conversations

OCTOBER 29, 2014

People with ethics. People who are trained in journalism. People who (hopefully) care about the community they live in. And, they’re trained journalists. But, by and large, I trust them to do the job they are tasked with–to deliver the news and inform the community around them. Each and every day.

Newspapers 152

Newspapers Print Local Instagram 152

Deirdre Breakenridge

OCTOBER 20, 2015

How can I improve my teaching to better train my students? Among programs that do incorporate digital training, social media is typically listed as an elective. If we don’t train students these important digital skills while they are in school, who else can train them? What else should I be doing to help students excel?

Education 150

Education Course Training Social Media 150

Polaris

DECEMBER 18, 2014

Technology (think: wearables) will outpace our ability to understand the ethical implications of adopting them. So it was refreshing when Copyblogger, a popular blog, software and training organization, deleted its Facebook page in October, opened their kimono and publicly explained why. It’s to grow communities where they live.”

Trends 135

Trends Marketing Pinterest Social Media 135

Stephen Waddington

AUGUST 27, 2019

I will continue the excellent work, which has positioned the profession as a strategic management function through active engagement with the business community showing how ethical communication can enhance economic performance. I also want to share the best practice I have seen within the public sector with the wider industry.

Government 113

Government Education Community Big Data 113

Waxing UnLyrical

AUGUST 10, 2011

Theory: Yes, I chose my degree for its practical approach to communication education, but PR theory and an understanding of communication models is an essential asset in any professional’s arsenal to plan, execute and evaluate activity. For more on content rules, check out this great book.).

Ethics 78

Ethics Community Internal International 78

5W PR

NOVEMBER 24, 2023

These biases stem from the data used to train AI models, which may inadvertently reflect existing societal biases and prejudices. This bias can disproportionately affect marginalized communities, leading to unequal healthcare outcomes. Ethical guidelines Establish ethical guidelines for AI development and usage.

Healthcare 78

Healthcare Guidelines How To Ethics 78

Sword and the Script

AUGUST 23, 2022

Traditional outlets are usually run according to ethical journalism principles.”. “We I was a journalist for 20+ years, taught at Columbia, managed several newsrooms, trained many reporters, and really only trust certain outlets and bylines now. We are a science-based organization and stick to fact-based media.”.

Survey 163

Survey Media Report Journalism 163

Stephen Waddington

APRIL 24, 2018

It's an incredibly useful piece of work that enables employers to understand their team’s existing strengths and identify where training resources need to be committed. To facilitate relationships and build trust with internal and external stakeholders and communities 6. To build and enhance organisational reputation 7.

Education 95

Education Ethics Resources Software 95

Stephen Waddington

AUGUST 29, 2019

I valued Mandy’s counsel on CIPR Governance issues and engagement with public sector communications communities during my time as President in 2014. As an MBA holder she’s among a group of practitioners that have been driving communications at board level for more than two decades. Ethical communication is at the heart of this.

Meeting 96

Meeting Training Ethics Government 96

5W PR

JANUARY 29, 2024

It delves into the intricate landscape of national security, cutting-edge innovation, and complex ethical considerations. They want to create a future where security and ethics work together, where innovation saves lives, and where defense tech companies are seen as responsible partners working towards a safer world.

Industry 78

Industry Publicity Ethics Privacy 78

Karen Freberg

DECEMBER 19, 2018

They raise awareness about new initiatives and have an established voice in their community. These are the types of things that make people change their perception of what influencers actually do, and also hurts the individuals – based on real expertise and insights into community building – at the end of the day.

Ethics 46

Ethics Marketing Policies Education 46

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2016

When done well, social marketing programs can showcase corporate values, demonstrate commitment to community, and engage consumers, while providing needed resources for a group or cause. Non-profits are businesses, and as such, need to operate with ethical business practices and proper reporting structures.

Local 120

Local Corporate Groups Ethics 120

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. I never imagined I would be Twitter verified!

Interviews 105

Interviews Ethics Government Internal 105

Wadds Inc.

JULY 6, 2022

A body of knowledge, ethics and certification are the three foundations of a profession. Practitioners and academics operate in almost entirely separate communities. Betteke van Ruler borrowed the title of a poplar book on gender issues to describe the situation between the two communities. Communication Capabilities.

Publicity 72

Publicity Ethics Training Education 72

Waxing UnLyrical

OCTOBER 4, 2017

As far as I’m concerned, we should use any means at our disposal, regardless of which “bucket” they fall into, as long as we’re doing it ethically and responsibly. She is also the founder of The Social PR Virtuoso® , which provides online, on-demand training that helps you unleash your inner Social PR superhero.

International 44

International Internal YouTube Nonprofit 44

Ethical Voices

FEBRUARY 12, 2024

Joining me on this week’s episode is Christie Goodman , the director of communication for the Intercultural Development Research Association. Possibly including your walking ethical challenge of your boss, what is the most difficult ethical challenge you’ve ever confronted in your career? People are not props.

Ethics 82

Ethics Nonprofit Community Examples 82

Stephen Waddington

NOVEMBER 17, 2019

Other professions have already done major work on the shape of their future workforce, reviewing education and training, looking at their future role in organisations and society and at the ethics of AI. We need to get cracking and get on with some serious work in all these areas,” she said.

Report 96

Report Ethics Government Training 96

Ethical Voices

MAY 28, 2024

Today, she teaches at the US Naval Academy and may discuss ethics even more than I do. I taught Leadership at Vanderbilt for several years, and then just this past summer, I moved back to Annapolis and now I’m teaching ethics and leadership, as well as team and organizational leadership. Delighted to be with you today.

Ethics 80

Ethics Leadership Education Groups 80

Stuart Bruce

MARCH 18, 2015

Are free or very cheap to do, because as an independent I can’t share training costs by cascading knowledge to my team. Sign-up to a free online training course? Improve my training skills. Lecturing and teaching training via Leeds Beckett University. Free online training for trainers resources and guides.

Training 60

Training Ethics Course Analytics 60

Sword and the Script

AUGUST 12, 2014

I went to Parris Island six days after graduating high school and would spend the better part of a year in training. The National Guard, a reserve component of the Army to which I later transitioned for a commissioning program, ran several youth programs that in many ways was (and still is) a community relations program.

How To 123

How To Film Agency Corporate 123