Sword and the Script

NOVEMBER 6, 2018

From white papers to the trade press, the entire community is fixated on the next exploit, hack or breach. Instead, the documentary makes the market – customers and prospective customers – the hero in the film, as it walks the audience through four high profile breaches. This is a great start, but they didn’t stop there.

B2B 75

B2B Creativity Film Trade Shows 75

Sword and the Script

OCTOBER 25, 2022

The addition of marketing, analysis, trade show consultation, managing professional organizational memberships and everything else has made every day a whirlwind of tasks, to-do lists and semi-controlled chaos.”. Real effort into digital and social. Digital is no longer an afterthought, social media has gained prominence.”.

Communications 149

Communications Crisis Internal International 149

MaccaPR

FEBRUARY 10, 2015

How could you create a 60- to 90-day ramp leading toward the launch of your next product or trade show, that will play upon your customers’ all-too-human desire to find out what’s coming next? Lesson #6 - Transform Your Customers into A Community. Be like Taylor (or Alfred Hitchcock) and layer your launch for suspense.

Social Media 48

Social Media Marketing Media YouTube 48

The Hoffman Agency

MARCH 6, 2024

Have you ever watched the film Miss Congeniality ? A prime example would be the importance of supporting women from BIPOC communities in the U.S. As the world approaches another International Women’s Day, we reflect on this year’s theme — #InspireInclusion — and whether it stands up to scrutiny. to enter leadership roles.

Handbook 36

Handbook Trade Shows Employee Nonprofit 36