PRSay

MARCH 21, 2023

The ZEO title can also apply to brand marketers who establish incubators and think tanks like those created by Target, Converse and the National Hockey League, where they connect and collaborate with ZEOs in developing new and innovative campaigns, content, products, services and community initiatives to engage Gen Z effectively.

How To 139

How To Employee Leadership Nonprofit 139

Sword and the Script

NOVEMBER 14, 2023

I’m going to address how to fix those top three challenges here. How do you fix this? Everybody on the marketing team writes. If you can’t write, you do audio or video or graphics – or you carve out a little bit of your budget to contribute to the content budget. click image for higher resolution) 1.To Hire freelancers.

Content Marketing 179

Content Marketing B2B Marketing How To 179

PRSay

JULY 17, 2020

Communities commit to drive safe in support of new drivers during National Teen Driver Safety Week. Don’t write about your products and services. Write about the readers’ needs: Before spring planting, expert says, “Dig a little. Write for the reader. Don’t write about us and our stuff.

How To 191

How To Writing Training Survey 191

5W PR

NOVEMBER 16, 2023

Encouraging customers to generate UGC can have significant advantages, fostering trust, authenticity, and a sense of community around a brand. Role of user-generated content creators To understand how to encourage UGC, we must first acknowledge the importance of user-generated content creators in shaping a brand’s image.

How To 78

How To Community Customer Service Tools 78

Karen Freberg

NOVEMBER 15, 2020

Writing is a big part of my life. I write A LOT for my work, but also personal life as well. Of course, writing comes in all shapes and sizes – but it has become one of the main skills necessary for my work as a professor. However, this is not all of the writing we do as professors. Why do I bring this up?

Writing 105

Writing Chemicals Conference Resources 105

Deirdre Breakenridge

JUNE 12, 2018

ET, #PRStudChat sponsored by Spin Sucks community members will gather for an in-depth Twitter discussion on “How to Communicate Your Research.” Joining us as our special guest and co-host is Kevin Anselmo (@KevinAnselmo ) the Founder and Principal of Experiential Communications. Why should you communicate research?

Communications 150

Communications How To Case Study Community 150

ReimaginePR

OCTOBER 3, 2016

If you’re looking for an easy, but sure way, to define yourself as an expert in your field, here’s my advice: write an ebook. Let’s talk about why an ebook is an essential element for your content marketing strategy, and how to create and promote one for maximum effect. How can you help your audience win, even if it’s a small win?

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eBook How To Writing Community 219

Presspage

OCTOBER 14, 2024

In this article, we’ll show you exactly how to ace this process. Here are 3 must-have tips on how to respond to media inquiries during business-as-usual to win media coverage. How to build relationships with journalists Cold pitching is a media relations strategy that many PR pros swear by.

How To 78

How To Media Crisis Pitching 78

5W PR

JUNE 7, 2023

This may include writing, communication, organization, and time management skills. Interns should be connecting with other PR professionals on LinkedIn, attending industry events, and joining online PR communities to stay informed of industry trends and broaden your network. It can also lead to future job opportunities.

How To 88

How To Internal International Trends 88

Contently - Strategy

MAY 11, 2024

How to Write Content for Local SEO The first step is to create content that’s locally relevant. Maybe this research leads you to discover an uptick in veganism in your community—the perfect opportunity to write about your new vegan cheese options. Let’s take the Minneapolis-based pizza parlor.

Local 82

Local SEO Strategy How To 82

Stern + Associates

DECEMBER 8, 2022

While there are usually many groups to consider, clarifying who your executive should be addressing and how they’ll be positioned to that audience will allow them to create messages that are focused and that resonate. The post How to Build an Executive Visibility Social Media Strategy appeared first on Stern Strategy Group.

Social Media 117

Social Media Strategy How To Media 117

The Awards Blog

AUGUST 30, 2019

Here’s how to write a submission that gets to the top of the judging pile. Writing a brief and succinct description is harder than you think. When John Doe learned about the shocking rise in homelessness for pregnant women at the annual “Hacking Health AppDev” event, he knew he had found his community mobile project. “I

Writing 52

Writing How To Local Examples 52

OnePitch

NOVEMBER 9, 2022

He has conquered both, started his own business and is using his platform to serve the community. He is available to discuss anything from men’s style to community outreach to mental health, particularly mental health amongst Black men. She writes often about black culture, diversity and psychology.”. __.

Pitching 83

Pitching How To Interviews Resources 83

Remote PR Jobs

JULY 19, 2024

Networking Meetups: Smaller, local events that bring together professionals from various fields can be particularly useful for building casual, organic relationships within your community. Content Types: Blog Posts : Write about PR strategies, case studies, and industry news on your website or guest blog on popular industry sites.

Case Study 246

Case Study Conference Local Trade Shows 246

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead.

B2B 99

B2B Facebook Community How To 99

Stephen Waddington

MARCH 19, 2019

In the second Comms School session we explored third party and owned blogs, how to build a blog and post content, and making blogging a habit. We kicked off by reviewing some of the blogs posted by members of the Comms School community. Almost 500 people have signed up to the Facebook community. Be realistic with your goal.

Blogging 84

Blogging How To LinkedIn Facebook 84

Onclusive

NOVEMBER 8, 2023

At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors.

Training 195

Training Media Training Crisis Communications Reputation 195

ImPRessions - Crenshaw Communications

MAY 4, 2018

So, how to find the perfect first PR job? A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common. Study bloggers in communications, marketing and the vertical sectors you’re interested in. Consider a PR agency.

How To 189

How To Nonprofit Interviews Privacy 189

Stephen Waddington

OCTOBER 11, 2017

My vision is to create a legacy for CIPR members and the broader business community that will inspire practitioners and support continuous learning and development. Crowdsourcing a community of practice. The #PRstack and #FuturePRoof communities are both based on this model. How to submit a pitch. Thanks for stopping by.

Writing 111

Writing Guidelines Community Pitching 111

Cision

SEPTEMBER 19, 2017

Often, people write about journalists as “journalists” – a nebulous bunch of undifferentiated people who perform the same tasks (perhaps in different verticals). And you hear journalists complain about this lack of differentiation in how the PR community pitches them.

Social Media 247

Social Media How To Media Journalism 247

PR Fuel

JUNE 9, 2021

Discover how to start choosing press release topics with these tips today. Writing press releases can help you generate brand awareness and recognition. Writing press releases is also a cost-effective marketing strategy. Instead, you can develop a plan for brainstorming, writing, and distributing press releases.

Small Business 82

Small Business How To Writing Conference 82

Deirdre Breakenridge

FEBRUARY 1, 2018

A Guest Post by Corina Manea , Chief Community Officer for Spin Sucks and founder of NutsPR. Write them down. Think of how would you feel at the end of the year, when you look back at everything you have achieved. If it helps, write down each win you achieved at the end of the week. Would you fight for your dreams?

How To 164

How To Energy Community Writing 164

Waxing UnLyrical

FEBRUARY 6, 2013

Yesterday Mark Schaefer published a terrific post on how to pluck up the courage to blog with confidence. As I commented on the post, I recalled how I felt every one of the emotions he described (I’m too scared!, how much time will it take?, Just write. To just write. And just write. So just write.

Writing 109

Writing Blogging Conference Creativity 109

Cision

SEPTEMBER 26, 2016

If left to my own devices I write in a passive voice, I habitually use compound sentences, and my vocabulary choice is less than ideal (humblebrag – I use too many syllables). On a weekly basis, I get a platform to the communications and marketing communities and need to write effectively for them. Google Now.

Tools 120

Tools How To SEO Writing 120

PR Fuel

MAY 13, 2021

Before you start writing, it’s important to know how to submit a press release. Social media sources can include Twitter lists, Facebook groups, and LinkedIn communities. That way, you can write the subject line with the reader in mind. It’s not enough to learn how to submit a press release to a journalist.

How To 89

How To Pitching Writing Social Media 89

Cision

JUNE 26, 2017

This post will explain how to post directly from a desktop computer, and different best practices as it relates to images, processing, engagement and hashtags on Instagram. How to Post to Instagram from your Computer. Here’s how to do this: Open Instagram in Chrome. How to Edit an Image for Better Engagement.

Instagram 109

Instagram How To Mobile Community 109

Ethical Voices

APRIL 22, 2024

We’re seeing that play out in real time, there wasn’t trust from the three other news articles that were showing the rest of the story, with accurate facts, versus this one reporter who had done very emotionally charged writing with inaccuracies who didn’t have the desire to be unbiased, balanced, or factual in her reporting.

Report 91

Report How To Ethics Nonprofit 91

Cision

MAY 13, 2016

And when you find a niche blogging community, like the dad blogging communities across the Web, tailoring your pitches to their preferences is that more important. Short pitches, that are focused and understand the topics that I write about. What kind of pitches will quickly catch your attention? Do your homework.

Pitching 120

Pitching How To Sports Web 120

Sword and the Script

NOVEMBER 5, 2024

Meltwater adds X / Twitter “resyndication rights”; Muck Rack pitches a “hit score” in latest release; mentions and recommended reading When I first started compiling these monthly summaries – back in April of 2019 – it was because no one was covering the PR software community. Coverage was scant and inconsistent. Let’s talk.

Software 132

Software Wikipedia B2B Pitching 132

PR Fuel

FEBRUARY 24, 2021

It makes you squirm, wishing that the company understood you, or you receive bad feedback from your audience if you’re the one writing it. Press releases must change from how they were released pre-pandemic. The coronavirus pandemic has changed so much in the world, and that includes marketing writing and press releases.

How To 66

How To Writing Local Trends 66

Flack's Revenge

JANUARY 10, 2019

Frank: This question implies that we are writing the epitaph on social media platforms and I don’t think that’s true. Enter Instagram with its snazzy pix, short captions, easy engagement, and non-stop roll out of exciting new features; and What’s App, that so easily facilitates micro-community building and sharing.

How To 159

How To Facebook Social Media Advertising 159

Flack's Revenge

JUNE 29, 2022

We discussed the topic in detail, and Diego expounded on these areas: How to develop a unique framework and PoV Why it is important to take a stand The need to publish or perish How and where to cutlivate communities Influencers vs. creators vs. thought leaders. He graciously agreed.

Content Marketing 156

Content Marketing Leadership Marketing Interviews 156

The Stalwart Blog

OCTOBER 9, 2017

Her writings were always cleverly written, clear in point, generous in spirit and a joy to read. In announcing her decision, she reasoned that Facebook no longer operated as an inclusive community, but instead a repository of anger, ridicule and uncivil discourse. I’ll also work hard to encourage all my contacts to do the same.

Facebook 113

Facebook How To Social Media Engineering 113

PRSay

MAY 21, 2024

Age discrimination “will impact you in some way, shape or form,” because of people’s uninformed assumptions, said panelist Daniel Farkas, who lectures on strategic communications at the Ohio State University in Columbus. Petties-Jones, who is also the co-chair of PRSA’s DEI Committee, asked the panelists how they define ageism.

Company 102

Company Nonprofit Writing Groups 102

Onclusive

AUGUST 9, 2021

At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Writing & Editing of Miscellaneous PR Assets.

Training 370

Training Media Training Crisis Communications Reputation 370

Deirdre Breakenridge

OCTOBER 23, 2018

Scientists are always communicating: they’re writing grant proposals, presenting at conferences, networking at workshops, and peer-reviewing content for other researchers. The area where they are often dubbed ineffective is in public communication, but scientists are becoming increasingly interested in learning how to do it better.

Twitter 347

Twitter Social Media Community Conference 347

Ethical Voices

OCTOBER 28, 2024

Joining me this week’s episode is Tatevik Simonyan , the co-founder and director of communications and international relations at SPRING PR company in Armenia. Today, I’m truly proud to say that we are recognized for our commitment to ethical communications.

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Ethics How To Crisis Internal 45