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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. And keep in mind that internal communication departments often provide room for growth as you develop your skills.

Industry 316
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Guide for International Students: How to Use Media for Studying Abroad

Deirdre Breakenridge

As a person from a foreign country, I have noticed that a lot of people of my age engaged in following different traveling blogs and video blogs. Those videos, along with different information from the media influencers, were making Russians think more about moving to another country, traveling or studying abroad.

Study 164
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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Locations and logistics at conferences and trade shows can be confusing and traveling from one point to another is often slow, so build in extra time. In the craziness surrounding traveling to and navigating an event, executives will likely be preoccupied leading up to their scheduled press interviews. Prepare a Briefing Book.

Media 294
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Pride Month in a Year of Loathing: Allies Needed

PRSay

Government is warning LGBTQ people about the potential for attacks overseas and counseling caution for travelers planning trips. For many in the LGBTQ+ community, this feels like a year of loathing instead of a celebration of everyone’s rights being fully protected and respected. In 2024, whither Pride? For everyone.

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Does Your Crisis Scenario Plan Need Some Love?

Cision

A few years ago, many of us would not have envisioned a world where Twitter, Facebook Live and large-scale community gatherings would have such an impact on the way crises develop. Yet, this is our world today and our “new normal” as communicators and crisis management teams. This isn’t the Communications Only Club.

Crisis 220
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Behind the Headlines with Mónica Cortés

Cision

This week, Cortés sat down with me to discuss the importance of internal communication, creating and following an effective business plan, and knowing how to add value to your team. The specifics of how to engage the community are going to change depending on how broad or narrow the definition is of the market.

Local 227
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How To Safeguard Your Digital Reputation

ImPRessions - Crenshaw Communications

Finally, bear in mind virtually no digital communication is private. Internal office emails will be shared, deleted posts can be screenshot and saved, and you may not always be muted on that Zoom when you think you are. Join professional online communities, and engage. Renew relationships. Link your brand with ideas.