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Book review: The Company and the Activist Going Beyond PR

Wadds Inc.

At the intersection of politics, business, communications, and culture, author Dr Stuart Thomsons latest book explores the changing nature and implications of activism for the corporate world. Thomson is one of the UKs foremost public affairs leaders. By its nature, activism involves firmly held opinions.

Company 93
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Behind the Headlines With Connie Partoyan

Cision

In this interview, Connie discusses how the way audiences consume news is changing, why spending time on message development is important and why a dedicated support network is valuable. A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs.

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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

But one detail that interested communicators was that it brought on PR agency Definers Public Affairs to run political-style oppo against competitors like Google and Apple. The rationale for the down-and-dirty oppo PR is summed up in an earlier interview with Definers founder Tim Miller.

Facebook 224
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Meet PRSA Board of Directors Nominee Jacqueline ‘Jackie’ Clark, APR, Fellow PRSA

PRSay

Each week, PRsay will interview one of the nominees for the 2022 PRSA Board of Directors. Region, Government Relations & Public Affairs. Alma mater: Undergrad: University of Missouri; Graduate: Hauptmann School of Public Affairs, Park University. Name: Jacqueline “Jackie” Clark, APR, Fellow PRSA.

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Behind the Headlines With Ashley Simmons

Cision

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. It made sense that I should be in the nation’s capital to study public affairs and obtain more real-world experience, so I moved to D.C. I’ve never looked back.

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Behind the Headlines With Susannah Malarkey

Cision

In this interview, Susannah discusses the importance of listening carefully to those around you, why you can’t rely on guesswork when developing a communication strategy and how learning about your audience will improve your communication. How has the public affairs industry changed since you started that organization?

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How to Use Print Media Monitoring in Your PR Strategy

Prowly

B2B companies care about mentions in trade publications. NGOs and public affairs keep print opinion magazines in their tier 1 lists. Reputation management Let's say a CEO of your company gives a controversial interview. The press is all over him; even trade publications cover his comments, and it's not good publicity.

Print 104