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Creating Community Through Beauty Marketing: Building Loyalty Beyond Product

5W PR

Beauty brands are increasingly turning to community-building strategies to foster these connections and cultivate a dedicated following. By prioritizing authenticity, engagement, community building, loyalty programs, and social impact, beauty brands can create a powerful and lasting connection with their customers.

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#Leaders Listen Up: #Millennials Share what Gets their Attention on Social Media

Deirdre Breakenridge

Social Media Workshop in Princeton, NJ. I’ve been speaking with Millennials for the last six months, conducting one-on-one interviews as a part of my FEEL First before you communicate , Millennial passion project. Do an interview, on a media outlet that’s informative or interesting, such as Bloomberg and CNBC.

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Bringing Open Community To Public Relations

Waxing UnLyrical

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

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PR Strategies to Destigmatize Mental Health and Wellness

5W PR

These campaigns can be shared through social media, press releases, webinars, and workshops. By working together, PR professionals and mental health organizations can amplify messages and resources, reaching a larger audience and fostering a sense of community. PR strategies should encourage open dialogues, both in-person and online.

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Survey: Most B2B Marketing Writers Aren’t in Direct Contact with Customers

Sword and the Script

less-than half (48%) participate in online communities with their audience. They don’t want to spend a chip furnishing customer interviews for marketing content because they’d rather save those chips to close a deal. A few years back I was at a workshop at a conference for legal technology. Really dive into industry surveys.

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5WPR Ask the Pro Series: Industry Insights from Nydia Figueroa-Cabrera

5W PR

You can read the full interview here. Engage with Communities and Networks: To deepen connections and credibility, brands should actively collaborate with professional communities and networks.

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5WPR Ask the Pro Series: Industry Insights from Nydia Figueroa 

5W PR

You can read the full interview here. Engage with Communities and Networks: To deepen connections and credibility, brands should actively collaborate with professional communities and networks. 5WPR recently sat down with celebrity makeup artist Nydia Figueroa for a candid conversation on PR and the beauty industry.