Onclusive

AUGUST 22, 2017

Social Media & Community Management. Depending on where you work, social media and community management can live on PR/communications teams or creative/marketing teams. Data Journalism. Some PR pros manage this in house, while others leverage the expertise of specialized influencer marketing agencies.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Cision

OCTOBER 14, 2015

The revenue model for journalism is at best in flux, and at worst, in chaos. Serious journalism from unexpected sources. Vice magazine, originally a local magazine in Montreal and best-known for local coverage and shock journalism, grew into Vice Media. More data journalism.

Journalism 120

Journalism Trends Print Local 120

ImPRessions - Crenshaw Communications

APRIL 27, 2021

Trade publications can be just as important as top outlets like The New York Times or Wall Street Journal. It provides in-depth journalism and insight into the most important news and trends shaping cybersecurity, like breaches, vulnerability, threats, and more. They often break news before anyone else. Dark Reading. InfoSecurity Mag.

Enterprise 296

Enterprise Journalism Trends Resources 296

Sword and the Script

JUNE 13, 2023

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

Journalism 147

Journalism Media Relations Report Media 147

Cision

AUGUST 23, 2016

According to Cision’s 2016 Global Social Journalism Study published this week, nearly half (48 percent) of U.S. Just take a look at the following snapshot from the Global Social Journalism Study. Uncover more social media trends by downloading our 2016 Global Social Journalism Study now.

Journalism 120

Journalism Social Media Study Media 120

5W PR

FEBRUARY 5, 2025

Companies like Patagonia demonstrate this well through their “The Cleanest Line” blog, which serves as both a content hub and a direct line to their community’s interests and values. REI’s Co-op Journal exemplifies this approach, mixing product knowledge with genuine outdoor expertise.

Branding 78

Branding Brand Media Journalism 78

Onclusive

AUGUST 9, 2021

Social Media & Community Management. With increasing frequency, social media and community management has become the direct responsibility of the communications and PR team. Community management entails social monitoring, responding to customer inquiries, and passing items along to customer management when needed.

Training 370

Training Media Training Crisis Communications Reputation 370

Cision

OCTOBER 11, 2017

Recently, Cision published the 2017 Global Social Journalism Study , conducted in partnership with Canterbury Christ Church University, which surveyed journalists on their social media habits, preferences and views. Video 3: Jay Baer Asks: Is Journalism About Building an Audience or Building a Community?

Video 210

Video Journalism Study Survey 210

PRSay

MAY 24, 2021

24, Chuck Todd of NBC’s “Meet the Press” shared his insights on the state of journalism and its future. It was refreshing to hear Todd’s optimistic vision for a future in which a more independent news media will regain the public’s trust and return to covering local communities with a sense of shared values.

Nonprofit 176

Nonprofit Local Journalism Newspapers 176

Cision

SEPTEMBER 19, 2017

And you hear journalists complain about this lack of differentiation in how the PR community pitches them. The Cision 2017 Global Social Journalism Study provides some very tangible insights into the social media perception and behaviors of journalists. Messengers. Architects. Conclusion.

Social Media 247

Social Media How To Media Journalism 247

ImPRessions - Crenshaw Communications

MAY 22, 2018

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine. Trade pubs are a community network.

Pitching 168

Pitching Real Estate B2B Journalism 168

Sword and the Script

DECEMBER 3, 2024

What I hadn’t considered is that something similar is happening to software code, according to this podcast interview between Figma co-founder and CEO Dylan Field and The Wall Street Journal. Just like AI can be trained to write copy, AI can be trained to write code. The financial problems aren’t new either.

Software 176

Software Measurement B2B Training 176

Buchanan PR

FEBRUARY 24, 2025

This Black History Month, we want to shine a light on traditionally Black-based media outlets that offer businesses a valuable opportunity to connect with the African American community. Today, it continues to serve Chicagos Black community, covering stories on politics, business, education, and cultural movements.

Newspapers 71

Newspapers Media Fashion Education 71

Deirdre Breakenridge

MARCH 5, 2019

Several of the questions Martin and our #PRStudChat community members will answer include: Q1. What one word would you use to describe the state of the current PR/communications curriculum and why? Should PR programs be more integrated with journalism, marketing, or business, or stand on their own? What would you drop and why?

Communications 208

Communications Analytics Social Media Media Training 208

ImPRessions - Crenshaw Communications

JULY 22, 2019

The good news is that the public seems to value the role of journalism, and people are moving to media channels they trust. To me this refers to the applications of PR skills once used exclusively in media relations to social community management, influencer relations, and content marketing.

Mobile 244

Mobile SEO Web Journalism 244

Deirdre Breakenridge

OCTOBER 16, 2014

We had a lot of financial clients, so I would read the office copies of Barron’s and Investor’s Business Daily and scan the office copies of The New York Times and the Wall Street Journal). If journalists are learning about data journalism, then shouldn’t PR people be educated as well?

Big Data 250

Big Data Data Education Internal 250

Flack's Revenge

DECEMBER 20, 2018

Brands must also make sure their community manager or agency has the experience, curiosity, and imagination needed to conceive, implement and measure their social efforts. I’m no longer hyperactive on Twitter, but still push out several tweets a day to keep our SO team, and my community up-to-date on social advents and need to know news.

Marketing 244

Marketing Facebook Social Media Community 244

Business Wire

MAY 18, 2017

Hinds likes to reiterate the message that people are reading newspapers and that media professionals should not buy into the idea that journalism doesn’t matter. So they’re doing audio, they’re doing video, print, and I just admire the skill that is required now to do credible journalism and to do it fast.”

Newspapers 181

Newspapers Industry Print Journalism 181

PRSay

MARCH 11, 2022

Craig Toyoki Miyamoto, APR, Fellow PRSA, an active member of the Hawaiian PR community and a former member of the PRSA Board of Directors, died on Feb. Many in Hawaii, whether PR professionals or community members, looked up to Miyamoto as a mentor and friend. 25 in Honolulu. He was born in Joliet, Ill., in October 1944.

Ethics 147

Ethics Journalism Newspapers Community 147

Prowly

MARCH 12, 2025

Simple reason: your audiences are reading magazines and journals and they aren't going anywhere. You get a base of magazines and journals from which you can automatically collect mentions. In this instance, media monitoring helps the brand manage investor perceptions and maintain positive relationships with the financial community.

Print 104

Print Strategy How To Newspapers 104

PRSay

MAY 3, 2019

With media organizations consolidating across the country and former journalists finding themselves in a PR or corporate communications position, it’s important not to forget the difference between these two roles. And in an ideal world, journalism and public relations have a balanced relationship benefitting both parties.

Publicity 148

Publicity Newspapers Journalism Energy 148

PRSay

NOVEMBER 20, 2024

Franklin, director of the Local News Initiative at Northwestern’s Medill School of Journalism, Media, and Integrated Marketing Communications, was PRSA’s guest on Nov. The consequences of news deserts “are profound for communities and ultimately for democracy,” Franklin said. 19 for Strategies & Tactics Live on LinkedIn.

Local 140

Local Newspapers Journalism Radio 140

NewsWhip

JUNE 28, 2022

Here are some of the key takeaways to give you a flavor: r/memes returned to the top of the charts as the top community. r/worldnews remained one of the communities that generated the most conversation. Sport-based communities were also high drivers of conversation. The highest scoring Reddit communities of May 2022.

Reddit 78

Reddit Community Sports Airlines 78

ImPRessions - Crenshaw Communications

JANUARY 24, 2018

The public is increasingly skeptical of our institutions, but despite the disruption of traditional media business, journalism still matters. In fact, a new study on public trust in media shows that while trust in media platforms where we seek news is down over last year, trust in journalism is actually on the rise.

Journalism 185

Journalism Advertising Advertising SEO 185

Deirdre Breakenridge

SEPTEMBER 25, 2017

I have a handful of communities online that I utilize for meaningful goal-setting each week. One is a public Slack community where I post goals alongside other community members. Journaling. Jacqueline Jensen is a digital nomad, former venture-backed startup founder, speaker, and recognized community builder.

Writing 171

Writing Journalism Travel Meeting 171

Shift Communications

JANUARY 2, 2017

We may get a great hit in the Wall Street Journal or the New York Times, but that hit will be one story among 200,000 or 300,000 for that day. Until brands and marketers have a way to reach the “dark social” communities, influencer marketing will still be the most effective way – when done well – to reach those communities.

Trends 83

Trends Publicity Analytics Software 83

ImPRessions - Crenshaw Communications

JULY 28, 2023

There is a Search Engine Journal but no Sales Tech Journal. This is a key reason sales sees a deficit of conventional outlets, but a surge in insider media (like podcasts by sales tech companies, LinkedIn communities, etc.), produced by the sales community itself. Sales-related topics just aren’t sexy to *most* media.

B2B 156

B2B Journalism Enterprise LinkedIn 156

Onclusive

NOVEMBER 8, 2023

Social Media & Community Management With increasing frequency, social media and community management has become the direct responsibility of the communications and PR team. Community management entails social monitoring, responding to customer inquiries, and passing items along to customer management when needed.

Training 195

Training Media Training Crisis Communications Reputation 195

Deirdre Breakenridge

JUNE 12, 2018

ET, #PRStudChat sponsored by Spin Sucks community members will gather for an in-depth Twitter discussion on “How to Communicate Your Research.” Joining us as our special guest and co-host is Kevin Anselmo (@KevinAnselmo ) the Founder and Principal of Experiential Communications. Why should you communicate research?

Communications 150

Communications How To Case Study Community 150

PRSay

OCTOBER 19, 2021

Alcindor said that she wants to think about the professions of journalism and public relations as communities holding the future of America and the world in their hands. So, for me, journalism is my good trouble,” she said.

Journalism 173

Journalism Newspapers Policies Google 173

Melissa Agnes

DECEMBER 9, 2014

The #50Shows movement created the unique opportunity for 50 women to host 50 podcast programs produced via the professional studios at the Hank Greenspun School of Journalism and Media Studies at UNLV. 50Shows is one more way that I can “give back” to my community by interviewing amazing women who have incredible stories to share.

Radio 238

Radio Interviews Community Twitter 238

Sword and the Script

MAY 18, 2021

37% said, “‘feel good’” stories on how companies and communities are helping others. 32% said, “how companies and communities are getting back to normal.”. It found that Forbes , Business Insider and The Wall Street Journal are the most pitched publications in the U.S. The Wall Street Journal 80%. TechCrunch 85%.

Study 179

Study Communications Survey Pitching 179

Cision

JUNE 21, 2016

In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change. After that summer, I changed my concentration in the journalism school and never looked back! It’s no secret digital has transformed communication.

Social Media 227

Social Media Newspapers Reputation Community 227

PRSay

MAY 5, 2021

Kelly retired from the University of Florida College of Journalism and Communications in 2019 after 16 years, including three years as chair of the Public Relations Department, where she was an internationally recognized authority on fundraising as a specialization of public relations. Kelly, Ph.D., She was 77.

Education 158

Education Journalism Leadership Resources 158

PR for Anyone

OCTOBER 18, 2023

She served as Editor-in-Chief of USA Today, USA Today Network, Conde Nast Portfolio, and The Wall Street Journal’s Weekend Journal, leading those organizations to six Pulitzer Prizes. Additionally, she is an on-air CNBC contributor and Yale University journalism lecturer. Find us on

Journalism 130

Journalism Instagram YouTube Facebook 130

Deirdre Breakenridge

MARCH 18, 2019

“Brands tapping into the influencer marketing community as part of its integrated communication efforts would do well to focus less on individual’s followers and more on the engagement rate,” said Michael Kaye, Communications Manager at Autism Speaks. All while doing so at a much more affordable cost.

Advertising 321

Advertising Advertising Social Media Instagram 321

NewsWhip

FEBRUARY 25, 2025

Like many problems for online publishers, it starts with understanding the communities involved. “Gone are the days of your local football team only being a community that lives within a certain town or certain postcode,” explains Jon Birchall, LADbible’s Director of Editorial Strategy. Enter NewsWhip.

Reddit 78

Reddit Community Film Sports 78