PR 20/20

JANUARY 16, 2023

Beyond content, CMI does break it down into other areas, like SEO, social, and measurement. MarketingProfs ( @MarketingProfs ): Covers all things marketing via articles, podcasts, online seminars, guides, and tutorials. The VP of marketing technology authors the blog at Shift Communications ( @SHIFTComm ), Christopher Penn.

Blogging 52

Blogging Marketing Pinterest SEO 52

Presspage

AUGUST 22, 2017

Measurability of PR efforts is increasingly important. Direct and personalized communication. With the introduction of many monitoring and scheduling tools for online communication, the need for measurable and standardized preparation of PR efforts is on the rise. Integrating blogs and social media into the PR strategy.

Trends 79

Trends Measurement Television Consumer 79

Waxing UnLyrical

JUNE 14, 2018

We recommend you build a case by calculating how your efforts have earned the measurable company revenue increases. With the help of technology you can build an online community to help build your business or network with people in the industry. You are worthy of a raise if your work has helped the company gain a return on investment.

Print 76

Print Resources Technology Interviews 76

Where the Fishermen Ain't

SEPTEMBER 24, 2013

cattle-call seeking volunteers to help deliver a long-form seminar on "culture-jacking" a la this year''s Super Bowl and subsequent events. Unfortunately, in the online community context, "real-time marketing" is something that far too many confuse with "advertisements generated on-the-fly and transmitted via social media."

Advertising 54

Advertising Advertising Community Social Media 54

Beyond PR

MARCH 17, 2016

Approach social media as a long-term resource for building customer loyalty, gathering a community around your brand, and then driving eyes to your owned channels. Depending on the size of your email list and needs, it’s also economical and – more importantly – measureable.

Marketing 40

Marketing Small Business Web Nonprofit 40

PR Conversations

OCTOBER 27, 2023

For example, the Brookhaven National Laboratory , on Long Island in New York, found that community groups disagreed with each other about whether the laboratory should restart a nuclear reactor after it leaked radioactive waste into the ground water. Thus, they are not really measuring “public” opinions. He broke out in laughter.

Reputation 52

Reputation Social Media Internal International 52

PR Conversations

MAY 9, 2017

Next, it was internal communications, and I loved that area, too. Currently my team and I work at the strategic level, and we’re heavily into research and measurement. I also appreciate the sense of community. I’m an extrovert, so I appreciate face-to-face events such as seminars and large conferences. Speech writing.

Energy 53

Energy Measurement Internal International 53