Landis PR

MARCH 18, 2024

By Andie Davis Photo courtesy of Pixabay There are many great benefits that come from media training, and not just for media interviews. If you get media interview requests, you will want experienced media trainers to guide you through the ins and outs (and the dos and don’ts) of being a great interviewee.

Media Training 59

Media Training Training Media Interviews 59

PRSay

FEBRUARY 28, 2023

Know who you pitch. According to Cision’s “ 2022 State of the Media Report ,” which surveyed more than 3,800 journalists at about 2,160 media outlets, 76% of respondents said news releases are the content they want most from brands. said his newsroom receives countless email pitches every day. Understand newsworthiness.

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Report Local Media Pitching 174

PR for Anyone

NOVEMBER 11, 2021

Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations. Do your homework on which media outlet is best for your product, service or brand and find the journalist(s) who cover your topic. Community Relations.

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Publicity Marketing Video YouTube 225

PR for Anyone

AUGUST 4, 2022

Our Pitch Club Cafe client Gene just sent us an email and after pitching a television station using our system heard back right away and said “it’s the first time anyone from a news station has responded to a pitch.” And start pitching the media because it will just elevate your brand. You get it.

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Publicity YouTube Advertising Advertising 130

5W PR

AUGUST 1, 2024

Patients are increasingly turning to online reviews and media portrayals to make informed decisions about their care. Healthcare PR agencies play a pivotal role in safeguarding and nurturing a positive reputation, fostering trust within the community, and ultimately, attracting and retaining patients.

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Healthcare Reputation Publicity Media Training 78

PR for Anyone

OCTOBER 20, 2021

Share your favorite place in the community. Welcome a new business in the community. The other thing you can do is use this content as media pitches. Create Content Using Media Pitches. Introduce your newest employee. Interview a customer. Post a #TBT (throwback Thursday). Post a fill-in-the-blank question.

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How To Video Interviews YouTube 130

Bad Pitch Blog

FEBRUARY 4, 2007

This Autopilot pitch may read harmless. But when it comes to media relations, lazy pitching has paved our industry a highway to hell. Kami Huyse of Communication Overtones sends us the latest example of a pitch intended to be media catnip. Media training tells us three times for every one idea.

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Pitching Media Training Blogging Training 40

Waxing UnLyrical

JULY 3, 2013

The entrepreneur has to conceive, pitch, and close while keeping the train on track. But when it comes to marketing as individuals—personal branding— I see the root of the problem we see with start-ups: generic pitches. I semi-reconnected with someone I knew a long time ago at a networking event last year.

Marketing 104

Marketing Writing SEO Engineering 104

Communications Conversations

JULY 18, 2019

She’s not only a legend in the solo PR community–she’s an outright institution in the local PR community. When we’re each playing to our individual talents, together we’re best serving the greater communication needs of our community. This isn’t your first stint as a business owner.

Local 94

Local Course Community Interviews 94

Marketwired

FEBRUARY 16, 2016

Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR. Take a giant step back: Rebekah Iliff .

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Creativity Pitching Writing Conference 100

Remote PR Jobs

SEPTEMBER 25, 2023

Thanks to the growth of digital platforms like social media, the news cycle is rotating faster than ever before. Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all. Throughline “The past is never past. Business 24.

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Pitching Interviews Trends Journalism 100

Landis PR

OCTOBER 25, 2021

If the past two years taught us nothing else, we know that predicting the volume of need for healthcare communications is futile. The rise of remote work and robust freelancer communities creates a pool of on-demand help. Maintain outreach to specific condition-related communities, celebrate new hires, launch the product.

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Healthcare Communications Measurement Resources 98

PR for Anyone

JUNE 30, 2022

What are you doing for the community? And then there is positioning you an expert in your industry where you can regularly be featured in the media. Yes, that is one component of PR and there are PR professionals who specialize in this area. But PR is an opportunity to share the good things in your company as well.

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Crisis YouTube Video Industry 130

Mora Communications

MAY 15, 2017

Speak Your Business™, Ann’s signature system, uses neuromarketing and other tools to show business owners how to transform their messages into client magnets that increase revenues, win the pitch, and boost the bottom line. With Ann’s system, business owners talk to the “decision-maker” every time they communicate.

How To 56

How To System B2C Training 56

MaccaPR

MAY 23, 2016

While all three women differed on what they and their respective outlets look for from PR people, these key points stuck out: Get to the Point – Pitches to journalists should be pithy, short, and include links to more information. News & World Report , Rebecca Adams from CQ Roll Call , and Mary Agnes Carey of Kaiser Health News.

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Conference Healthcare Marketing Crisis 80

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels.

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Meeting Social Media Employee Pinterest 0

5W PR

JANUARY 31, 2024

Social Media PR: Utilizes social platforms to engage with the audience, share company updates, and manage the online reputation of the tech brand. Community Relations: Involves engaging with local communities, demonstrating corporate social responsibility, and building positive relationships beyond business interests.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Prohibition

JULY 19, 2018

Write media pitches about a firm and send them onto journalists. Plan and execute media events. Social media promotion and responses to negative comments online. Community management. Media training. Internal communications. Speech writing. Networking, attendance at and sponsoring of events.

Publicity 48

Publicity Advertising Advertising Tools 48

PRSay

FEBRUARY 20, 2020

While an embargo is a must-have tool that is often used by the medical and research community to release published studies and new discoveries, adding one won’t make a substandard story newsworthy. Here are four tips that will help you use embargoes to your advantage: 1. Only embargo actual news. You don’t want to play favorites.

Radio 198

Radio Tools Journalism Interviews 198

Sword and the Script

DECEMBER 15, 2020

On the racial justice front, advocates enticed listeners to adopt an anti-racist mindset by sharing individual stories—what others experience and the toll it takes on them and their communities. Forward-thinking brands and organizations can tap into the screen-cautious with community stories that support the values they espouse.

Marketing 198

Marketing Employee Content Marketing Media Training 198