Deirdre Breakenridge

MARCH 5, 2019

ET on PR Curriculum 3.0 — What Communicators Need to Stay Relevant. Several of the questions Martin and our #PRStudChat community members will answer include: Q1. What one word would you use to describe the state of the current PR/communications curriculum and why? Which of the current core course offerings are essential?

Communications 208

Communications Analytics Social Media Media Training 208

Onclusive

NOVEMBER 8, 2023

Read up to learn more about measuring internal communications and how internal communications will continue to change in coming years. Media Training With the reach of today’s media formats and the explosion of publications, media training is important for a much larger number of people in an organization.

Training 195

Training Media Training Crisis Communications Reputation 195

Solo PR Pro

JULY 14, 2015

If you do any kind of media or influencer outreach for your clients, basic media training should be part of your services. While media training and its basic principles are second nature to Solo PR Pros, it’s a foreign concept to many client spokespeople. But some media training guidance is universal.

Media Training 40

Media Training Training Handbook How To 40

ImPRessions - Crenshaw Communications

MAY 8, 2018

They’re the most concerned with public perception, social responsibility, and community relations. Whether your PR team secures a keynote speaker gig at a conference or a TV interview for your CEO, media and message training are key. For a deep dive on media training , see our earlier post.

Corporate 195

Corporate Training Reputation Media Training 195

Cision

SEPTEMBER 30, 2015

. ― Amy Heiss, Global Program Manager for Social Media Training and Activation at Dell. At Dell, employees undergo a training program to learn social media strategy, policies and best practices. A training program, specific to social media, keeps employees all on the same page and aligned with your brand’s goals.

Social Media 120

Social Media Report Media Training Training 120

Deirdre Breakenridge

MARCH 25, 2015

So, as a blogger for the past seven years and a podcaster more recently, here are my five tips for pitching success and how PR stands for “Personal” Relations: Know about me, but know more about my community. Social media gives us the ability to know a lot of information about a person. Media Media Training PR 2.0

Pitching 150

Pitching Radio Newspapers Print 150

PRSay

MAY 23, 2023

But even amid these sharp declines in volunteerism nationwide, the PRSA Colorado Chapter has seen an increase in volunteers for its community program called PR Paid Forward. The pro-bono initiative matches local nonprofit organizations with PRSA Colorado members who can provide the nonprofits with communications services.

Nonprofit 148

Nonprofit Local Training Media Training 148

5W PR

AUGUST 1, 2024

Patients are increasingly turning to online reviews and media portrayals to make informed decisions about their care. Healthcare PR agencies play a pivotal role in safeguarding and nurturing a positive reputation, fostering trust within the community, and ultimately, attracting and retaining patients.

Healthcare 78

Healthcare Reputation Publicity Media Training 78

PRSay

NOVEMBER 2, 2017

In 2010, PRSA commissioned a study conducted by MWW and Kelton to explore the gap for strategic communications training in MBA programs. The findings revealed that 98 percent of executives agreed that most MBA instructions lack the necessary reputation management and communications strategy training.

Communications 121

Communications Case Study Training Reputation 121

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Thanks to the Ascend Training team for inviting me to present this program! Join us in the training room on Michigan Avenue or online. 3D MARKETING MAPS: COMPETING AND CONNECTING WITH COMMUNITIES.

Training 45

Training LinkedIn Marketing Pinterest 45

PR for Anyone

NOVEMBER 11, 2021

Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations. Do your homework on which media outlet is best for your product, service or brand and find the journalist(s) who cover your topic. Community Relations.

Publicity 225

Publicity Marketing Video YouTube 225

Waxing UnLyrical

APRIL 9, 2020

And businesses are starting to realize that simply setting up a livestream and giving executives (most of whom who probably haven’t been media trained) the mic isn’t going to cut it. I manage a few different Facebook groups, one of which is a completely free + no catch Social PR community: The Social PR Posse.

How To 133

How To Facebook Energy Training 133

Offleash

NOVEMBER 1, 2023

While media results stay paramount, the agency has successfully launched new services over the years, from media training workshops to IPO strategy and VC/investor communications, to building out specialized practice areas for content and research. and the San Francisco Business Times.

Skype 122

Skype LinkedIn Media Training Agency 122

Waxing UnLyrical

APRIL 11, 2012

Invest in getting your spokesperson(s) media trained. Getting media trained helps you stay on message and bridge back to you talking points without sounding like a robot or some disingenuous suit – a *big* problem to avoid when you’re in crisis mode. It’s a real relationship, people – you have to cultivate it.

Media Training 70

Media Training Crisis Training Crisis Communications 70

Waxing UnLyrical

FEBRUARY 7, 2014

I’m psyched that online social media training provider, author, and entrepreneur Eric Schwartzman will join us as our featured guest. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. measurePR will next come your way on Tuesday March 4, 12-1pm ET.

Measurement 97

Measurement Media Training Google Resources 97

Reputation Us

NOVEMBER 4, 2016

Our team works collaboratively with the selected nonprofit to provide communications guidance and support via media relations, message development, media training, community outreach, social media, communications training and other related services.

Nonprofit 60

Nonprofit Media Training Training Local 60

PR for Anyone

AUGUST 11, 2021

You can take the same story and you can tweak it and, give it, you know, an angle this way, for this station, and an angle for this station, an angle for this station, but do not pitch the exact same story to the same or to all the different media outlets in your community. So that is this week’s PR Tip.

Pitching 223

Pitching Media Television How To 223

PRSay

FEBRUARY 28, 2023

In your pitch, convey how the story affects the community, Thrasher advised. Is it giving kids in the community a chance to do something different?” That’s the big thing, especially for a more positive story,” he said. How is this [business] impacting people? How is it bringing in new jobs?

Report 174

Report Local Media Pitching 174

Waxing UnLyrical

JULY 3, 2013

The entrepreneur has to conceive, pitch, and close while keeping the train on track. During the fledgling start-up years, that’s more essential than ever. Start-ups are also largely based on the personality of the entrepreneur; how could they not be? I am flexible on rates, depending on client/project/budget.

Marketing 104

Marketing Writing SEO Engineering 104

The Proactive Report

OCTOBER 19, 2015

Since we communicate online and in social media it’s vital to understand the etiquette for digital communication overall, as well as the rules of engagement on each platform. understand the community active in each platform or network. how to listen. when to engage. social skills. good manners. Source: Deloitte.).

Communications 100

Communications Training Web Analytics 100

Landis PR

OCTOBER 25, 2021

If the past two years taught us nothing else, we know that predicting the volume of need for healthcare communications is futile. The rise of remote work and robust freelancer communities creates a pool of on-demand help. Maintain outreach to specific condition-related communities, celebrate new hires, launch the product.

Healthcare 98

Healthcare Communications Measurement Resources 98

Shift Communications

JANUARY 8, 2016

One of SHIFT’s employee benefits is Volunteer Time Off to better our community. The complexities of student, parent, teacher, staff and community two-way communications were intriguing, and eye opening. I guess Mommy forgot to media train her own kindergartener! It felt great.

Local 60

Local Media Training Education Print 60

Marketwired

FEBRUARY 16, 2016

’ This train of thought is a highly creative process. in Organizational Management and Applied Community Psychology from Antioch University at Los Angeles (AULA). Martin Waxman conducts social media training sessions and workshops, is a social media, digital and communications strategist and co-founder of three PR agencies.

Creativity 100

Creativity Pitching Writing Conference 100

Reputation Us

JANUARY 13, 2016

It’s no longer enough to protect and serve their communities; law enforcement agencies must now rebuild public trust. Step #4: Provide media training for your key personnel. The slightest hint of misconduct can lead to local and, in severe incidents, even national media exposure.

Communications 60

Communications Crisis Reputation Local 60

wiredPRworks

OCTOBER 19, 2015

Marketing and public relations for the world's largest organ and bone marrow transplant reinsurer, PR and fundraising for Community Nursing Service West, newsletters for a physician's group, a report on why social media - why now for an industry leader, articles for Nursing Spectrum magazine, sales training for Parke-Davis, social media training for (..)

Healthcare 53

Healthcare Marketing Conference Training 53

Mora Communications

MAY 15, 2017

Ann has delivered over 150 trainings in Barcelona, Madrid, Liverpool, Mexico City, New York, Chicago, Seattle, and California. s Silicon Beach community. . Her media training evolved into Speak Your Business, a company that is out to revolutionize the way business owners communicate. GLOBAL TO LOCAL.

How To 56

How To System B2C Training 56

PR for Anyone

JUNE 30, 2022

What are you doing for the community? And then there is positioning you an expert in your industry where you can regularly be featured in the media. Yes, that is one component of PR and there are PR professionals who specialize in this area. But PR is an opportunity to share the good things in your company as well.

Crisis 130

Crisis YouTube Video Industry 130

PR for Anyone

JANUARY 5, 2022

I want you to be the expert. So that is this week’s tip. Again, Happy New Year.

Pitching 130

Pitching Strategy Publicity Media 130

Communications Conversations

JULY 18, 2019

She’s not only a legend in the solo PR community–she’s an outright institution in the local PR community. When we’re each playing to our individual talents, together we’re best serving the greater communication needs of our community.

Local 94

Local Course Community Interviews 94

PR for Anyone

OCTOBER 20, 2021

Share your favorite place in the community. Welcome a new business in the community. Introduce your newest employee. Interview a customer. Post a #TBT (throwback Thursday). Post a fill-in-the-blank question. Share someone else’s content. Post something seasonal. Do a Live video on Facebook or LinkedIn. Do a “how-to”.

How To 130

How To Video Interviews YouTube 130

Landis PR

SEPTEMBER 27, 2021

We promoted NBC Universal (its entertainment division) nationally for more than 10 years – we even media trained Jeff Zucker (now President of CNN). The belief that serving our community, our clients and our staff is of the utmost importance. Without all these able PR pros by my side, we could never have achieved what we did.

Agency 105

Agency Travel SEO Nonprofit 105

Norton's Notes

OCTOBER 13, 2014

The future of social media community management is in-house. And sadly, neither was I shocked to read that 70% don’t think the digital training they receive is sufficient. In my experience, mass-organised training courses for digital and social media are largely pointless. But they all live social media.

Digital PR 45

Digital PR Trends Training Media Training 45

Critical Mention

OCTOBER 24, 2019

That’s why we’ve created a platform uniting software, education, and community to help businesses grow better every day. If you’re looking for another PR blog to subscribe to, we highly suggest jumping on the PRNews e-Letter train. PRNEWS Blog.

Blogging 68

Blogging Resources Education Creativity 68

MaccaPR

MAY 23, 2016

When you pitch a story, make sure you have a dependable source – which has been media trained – ready for an interview. Phillips Hospital in Orlando successfully managed a media storm when a patient was diagnosed with Middle East Respiratory Syndrome (MERS) at the hospital.

Conference 80

Conference Healthcare Marketing Crisis 80

PR for Anyone

AUGUST 4, 2022

You get it. Which one is going to make you go try Joe’s pizza, the ad with them telling you how great that it is or the article?

Publicity 130

Publicity YouTube Advertising Advertising 130

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels. Winona feels like home.

Meeting 0

Meeting Social Media Employee Pinterest 0

Remote PR Jobs

SEPTEMBER 25, 2023

Thanks to the growth of digital platforms like social media, the news cycle is rotating faster than ever before. Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all. New episodes are available four times a month.

Pitching 100

Pitching Interviews Trends Journalism 100