ImPRessions - Crenshaw Communications

MAY 10, 2021

Although the number of local news outlets — particularly newspapers — has declined over the past several years, local media still offers clout. Once you have established that it’s appropriate to target local media, determine what type of outlet is best – TV, newspapers, or radio. for example, or simply not respond.

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Local How To Newspapers Pitching 292

Prowly

MARCH 12, 2025

Who even reads newspapers nowadays? The internet has smothered newspapers in popularity, but traditional media are still the most trusted news sources and even growing stronger in the fake news era. While the number of newspapers is shrinking on a global scale, their authority and relevancy are growing.

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Print Strategy How To Newspapers 104

Communications Conversations

JANUARY 8, 2021

newspapers have shed HALF their newsroom employees since 2008. And, we’re seeing more community and local newspapers close shop every day. Locally, here in Minnesota, we’ve seen a number of community newspapers close just this year. According to Pew , U.S. And, if you’ve read the St.

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PRSay

NOVEMBER 20, 2024

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said.

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Communications Conversations

MAY 21, 2020

Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic. People want to learn more about their communities! And second, school newspapers are in my blood. With the Geekly, it helped build our newspaper.

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Presspage

JUNE 26, 2018

With newspapers and TV stations shrinking their staffs these days, how does an organization get attention for its events and accomplishments? That means it’s a hub of academic activity as well as a resource for a community that is both a tourist attraction and center of industry on the Gulf Coast, Eddleman says. ”

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Community Newspapers Education Resources 88

The Stalwart Blog

JULY 25, 2017

Regardless of your political leanings, this strategy of "don't be everything to everyone" could stand as a model for other newspapers to follow. . While understandable, this strategy will only accelerate the demise of newspapers. That becomes an almost impossible task as cutbacks to editorial and production staff continue.

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Newspapers Strategy Television Advertising 68

HMA Public Relations

MAY 30, 2017

newspapers, a large majority have a circulation of less than 50,000! Long live small market newspapers! The post Small Market Newspapers – More Than You Think appeared first on HMA Public Relations. Of the more than 7,000 daily/weekly U.S. Click below for more].

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Agility PR Solutions

NOVEMBER 6, 2019

Do newspapers still have ad power? They sure do in the Great White North, according to a new study from News Media Canada, which found that printed newspaper ads engage Canadians more than any other medium, print or digital. The post Print newspapers still drive best ad engagement in Canada appeared first on Agility PR Solutions.

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Print Newspapers Policies Local 60

Sword and the Script

JULY 2, 2024

The company had a small army of people in Maine that would get up early and read every major newspaper in the U.S. When I opened one up there was a news clip from a newspaper in California that had run a news brief about my client. All these new industry moves could be good for the PR community in the long run.

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PRSay

OCTOBER 16, 2024

Washington reflected on a personal experience from years ago when she was hired to help community newspapers transition online. And with that power comes the expectation that every decision, campaign, or partnership will yield measurable results.

Technology 109

Technology Trends Banking Newspapers 109

5W PR

NOVEMBER 6, 2024

These are simply communities where gamers discuss and recommend new games. Traditional media like newspapers, magazines, radio, and television can sometimes be useful. Consider social media platforms where the target audience is most active. Another great option is gaming websites and forums.

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Video How To Marketing Television 78

PRSay

APRIL 19, 2021

There are many benefits to dividing it up this way, but the biggest is so you can earn a valuable link to your keyword-focused content on the website from a high domain authority site, such as a newspaper or magazine. It’s a discussion we have almost daily in the Spin Sucks Community.

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PRSay

MAY 24, 2021

It was refreshing to hear Todd’s optimistic vision for a future in which a more independent news media will regain the public’s trust and return to covering local communities with a sense of shared values. For PR professionals, being able to work with trustworthy, engaged and ethical journalists to tell our clients’ stories is crucial.

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Nonprofit Local Journalism Newspapers 176

Prakkypedia

MARCH 31, 2019

Don’t overlook the people that work in your organisation: they could be the key to your next magazine piece, newspaper profile or 30-minute radio conversation. given back to the community in a heart-warming way. Community newspapers and websites often seek profiles of people that live in the area.

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Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. After all, back in the day, working with a newspaper reporter was completely different than coordinating with a radio show producer. In the late 1980s, the media was cut and dry.

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Pitching Radio Newspapers Print 150

Cision

JUNE 21, 2016

In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change. Going into college I just knew that I would be a reporter at a newspaper. What drew you to the field of PR?

Social Media 227

Social Media Newspapers Reputation Community 227

Deirdre Breakenridge

OCTOBER 16, 2014

You’d have to go all the way back to the days of my early career when I was behind a typewriter and faxing news releases to newspaper editorial departments. The goal was to match the metrics to the program objectives, knowing who would be interested in business metrics vs. community metrics. Serving the global organization.

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Prakkypedia

APRIL 23, 2019

In Ricky Gervais’s latest TV series, After Life , he’s a writer at a free community newspaper. The newspaper scenes are reminiscent of The Office (which I loved), and also reminded me of my time as a journalist at a country newspaper. He says ‘ everybody deserves to be in their local paper’ at least once in their lives.

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Local Newspapers Interviews Employee 128

Prowly

APRIL 11, 2025

Whether it's across social media platforms, in online discussion forums, or even in newspaper coverage, your brand reputation can change in an instant if even slight changes in your audience's perception go undetected. Building a strong community around your company is key to positive brand reputation.

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Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. Typically the more you explore the issue the more possible choices open up.

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Crisis Chemicals Television Crisis Management 249

PR for Anyone

APRIL 21, 2020

You might not know it, but you are already a prominent figure in your community. See what your newspaper is saying. That being said, there is a huge opportunity to stand out locally. And since you are from the area, people are likely to recognize you. Remember, what's happening nationally isn't exactly what's happening in your area.

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HMA Public Relations

JUNE 27, 2022

We are back with another #MediaMonday and our latest feature comes to us from Alexa D'Angelo, the editor of the Community Impact Newspaper in Chandler and Tempe. Meet Alexa and read about her outlet, how she got her start in writing, her favorite stories and more.

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HMA Public Relations

JUNE 19, 2023

The latest feature comes to us from Sandee and Genna Caviness, the publishers and editors of the Pinewood News, a free monthly newspaper focusing on the bustling Munds Park community. Happy #MediaMonday! Learn more in this post!

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Newspapers Community Media 105

PR for Anyone

NOVEMBER 3, 2021

As a real estate agent, it’s important to be the “famous” agent in your community. Getting local media coverage makes you a star in your community. This is a free media query service where media outlets are looking for sources and quotes for national magazine articles, television shows, newspapers, and blogs. It’s Google.

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Real Estate Publicity Television Newspapers 130

Cision

MAY 18, 2017

Where these two networks excel, though, is that they all have communities that are open for the public to join and engage. Facebook Groups and LinkedIn Groups provide literally millions of broad or niche communities for you to search for and then search inside for potential conversations.

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How To Instagram Social Media LinkedIn 198

PRSay

OCTOBER 28, 2022

Three-quarters of keynote presentations included women, and at least one had a member of the LGBTQ+ community. We provided swag bags for attendees that included copies of the Minnesota Spokesman-Recorder , the oldest continuously operated Black newspaper and longest-lived Black-owned business in Minnesota.

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Conference Nonprofit Education Newspapers 167

PRSay

OCTOBER 16, 2020

At the end of the day,” Sailor said, “we want to have a community that we will pass down to the next generation [as] a legacy of freedom.”. Expanding the right to vote to include more citizens has been an ongoing exercise since the Constitution came into force 231 years ago.

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Communications Nonprofit Employee Local 202

PRSay

AUGUST 6, 2019

They are digital natives, tech smart, entrepreneurial- spirited, community-minded, socially conscious and purpose driven. They do not read newspapers and magazines or watch traditional television. Move over newspapers, magazines and television. They don’t tune-in to “Good Morning America” or the 6 p.m.

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Television Instagram Consumer Newspapers 158

Stephen Waddington

APRIL 14, 2020

Newspaper circulation during the COVID-19 crisis has been hit by as much as a third by newsagents closing and a reduction in footfall on the high street, across travel hubs and in supermarkets. There are similar stories unfolding at local newspaper companies JPI Media and Newsquest. A fifth of the staff will be furloughed.

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Print Newspapers Crisis Local 102

PRSay

JANUARY 8, 2019

How is your local government benefitting the community? Keeping in mind desired business outcomes to advance your organization, think about stories that will move stakeholders, community members, prospective students and potential donors to action. If so, how? Look closely and you’ll find plenty of stories. Keep it ethical.

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PRSay

DECEMBER 14, 2021

The company says it plans to let anyone “imagine, create and have fun with friends as they explore millions of immersive 3D experiences, all built by a global community of developers.”. While integrated marketing-communications continues to include paid, owned, earned and shared channels, the metaverse will be the next step for all of them.

Real Estate 158

Real Estate Journalism Construction Newspapers 158

Cision

MARCH 24, 2017

When you have newspapers that have existed for a century mailing their subscribers cardboard virtual reality goggles to use with their mobile devices, you know how important tapping into a user experience can be. Today, I think that’s true across all media. If I could join any music group, it would be… one that didn’t care how bad I was.

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PR Job Coach

MARCH 29, 2012

For example, if you have given a speech to the Rotary Club about the state of ecommerce in local communities, post your presentation on Slideshare, the video on YouTube and add the respective link in your Facebook feed. If there is coverage in your local newspaper, post the web link in your feed.

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PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. And if you’re looking for avenues to explore in this arena, might we recommend building out messaging around sustainability, corporate citizenship and community relations. Yet, in reflection, so much has changed.

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Trends Nonprofit Consumer Newspapers 168

PRSay

NOVEMBER 21, 2017

The next year, I became a reporter at a community newspaper where I stayed for five years. I was still investigating when a school PR job opened up in my community. My path to public relations began with a bachelor’s in journalism in 2006.

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Newspapers Study Journalism Community 112

Stephen Waddington

JUNE 13, 2019

News media in pain Newspaper brands continue to suffer as readers shift from print to digital. Popular newspaper brands have suffered double digit falls in print circulation with the Daily Star (-18%), Daily Mirror (-13%), and Daily Express (-12%) hardest hit.

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Print Media Newspapers Local 115