Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Solis says that 550,000 LinkedIn members describe themselves as storytellers. Are you one of them? Connect with her on LinkedIn.

Creativity 101

Creativity Storytelling LinkedIn Conference 101

PRSay

NOVEMBER 15, 2022

Air Force (retired) and is now director of inclusive communities for Amazon. Paula Pedene, APR, Fellow PRSA, owner of the consultancy Paula Pedene and Associates and executive director of the nonprofit Honoring America’s Veterans, moderated the panel. His father came to the United States by joining the U.S. Coast Guard at 19 years old.

Nonprofit 134

Nonprofit Storytelling Radio Conference 134

MaccaPR

JANUARY 13, 2025

Big shifts have already changed media, and social media, consumption we need to adapt, too Brands are diverting attention from top tier media to trade publications, nonprofit newsrooms, and owned media. Authentic, human-focused storytelling is gaining ground as consumers tune out AI-generated messages that are generic or promotional.

Crisis Management 62

Crisis Management Crisis Social Media Reddit 62

PRSay

MAY 4, 2022

The family owns a fishing business and its members are leaders of their community. PR professionals can help prepare journalists for interviews with deaf actors, writers and other storytellers to help be better allies and more inclusive communicators. Deaf people like us are part of society. Deaf” is a more acceptable term.

Film 157

Film Communications Media Interviews 157

PRSay

JANUARY 9, 2020

And if you’re looking for avenues to explore in this arena, might we recommend building out messaging around sustainability, corporate citizenship and community relations. Keeping in mind that we communicate to the preferences of our key audiences, a little research and some planning can yield exciting new opportunities in 2020 and beyond.

Trends 168

Trends Nonprofit Consumer Newspapers 168

Waxing UnLyrical

APRIL 6, 2015

How do we meaningfully build and celebrate communities? An energized community can give your cause (or campaign) just the right amount fuel to make a difference, no matter how large or small it is. But when done right, community building efforts don’t just pay off for your community, but for your organization as well.

Community 40

Community Local Nonprofit Storytelling 40

Cision

DECEMBER 17, 2015

Want to learn how you can connect to your audience through storytelling? Panera Bread has an initiative called Panera Cares which is a special 501(c)(3) nonprofit community caf é that operates on a pay-what-you-can model. I ’ m not a currency trader but the shoutout may actually be worth more than the dollar.

Brand 120

Brand Branding Nonprofit Storytelling 120

Landis PR

AUGUST 27, 2024

Highlight stories of community impact, employee achievements or innovative projects. Visual storytelling through videos and compelling images can also help your message resonate with your audience. The redirection of funds toward political campaigns can leave local nonprofits struggling to meet their financial needs.

Nonprofit 64

Nonprofit Policies Local Product Launch 64

5W PR

JANUARY 3, 2024

In a world inundated with information and stimuli, strategic communication becomes the linchpin for organizations and individuals seeking to make a lasting impression. What is strategic communication? Strategic communication is about using messaging to achieve goals. A compelling narrative is essential in all these cases.

Communications 78

Communications Storytelling Nonprofit Measurement 78

Waxing UnLyrical

JULY 18, 2019

Which makes sense given that influencers bridge communications with your publics and help define the public’s attitude and behavior toward your organization’s mission and purpose. As a solution, I partnered with the University of Maryland undergrad communication classes to create a mid-term exam focused on this situational analysis.

Nonprofit 86

Nonprofit Fashion Retail Enterprise 86

Sword and the Script

JUNE 18, 2019

14) “I help communicate, promote, and sell new products or services to potential customers and other stakeholders.”. 22) “I am a storyteller and I look out for people.”. 26) “I help my boss communicate his goals and priorities to the entire workforce.”. 29) “I help communicate to different audiences what our company does.”.

Employee 154

Employee Print Writing Survey 154

The Hoyt Organization

MAY 20, 2024

It also plays a significant role in charitable organizations and nonprofits. Through engaging marketing campaigns with expert storytelling, or strategic messaging about your services, you’ll be viewed as a legitimate and trustworthy healthcare provider. It is common knowledge that PR is a huge factor in corporations and enterprises.

Healthcare 79

Healthcare Publicity Reputation Nonprofit 79

Deirdre Breakenridge

OCTOBER 20, 2015

If you are looking for ways to improve your school’s PR program, here are several things that people like the most about their respective schools’ PR programs: community engagement, service-learning, active PRSSA chapters, guest speakers, group project, professor connections, and adjuncts. After all, PR folks are called pract itioners, right?

Education 150

Education Course Training Social Media 150

Burrelles Fresh Ideas

AUGUST 2, 2023

Television , with its visual storytelling capabilities and wide viewership, remains a powerful tool for conveying messages to a mass audience. Storytelling potential for PR pros Broadcast media also offers a unique advantage in terms of its ability to create emotional impact and deliver compelling stories.

Radio 75

Radio Television Media Local 75

Waxing UnLyrical

JUNE 5, 2018

– Digital and visual storytelling. In April, Kami Huyse joined as the guest host to discuss measuring the success of paid advertising for nonprofits with Jasmine Cordew of Whole Whale. Here’s some of what was talked about: On whether paid advertising for nonprofits is a good use of funds: A2: Yes! measurePR May 2018.

Nonprofit 56

Nonprofit Measurement Analytics Creativity 56

PRSay

JULY 6, 2022

I threw myself into understanding mandarin and Chinese history and reveled in getting to know the community. I also serve on your Global Affairs Task Force, which is made up of very switched-on leaders from corporate, agency, nonprofit and academia. Our list grew, but included: We’re journalists and storytellers.

Communications 74

Communications Internal International Travel 74

Landis PR

SEPTEMBER 21, 2023

Photo courtesy of Pixabay Growing up in a small town on the Flathead Indian Reservation in Western Montana, I was lucky to be surrounded by a strong community, including the consolidated Salish and Kootenai Native American Tribes. The Tribes’ goal was for their community to succeed by leading with their values.

Company 64

Company Employee Community Healthcare 64

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. It’s just not really possible to separate these four critical communications channels.

Media Relations 97

Media Relations Media Social Media Internal 97

PR 20/20

OCTOBER 9, 2018

Just in case you’re not familiar, CMI is the leading global content marketing education and training organization, teaching enterprises how to attract and retain customers through compelling, multi-channel storytelling. This includes all PR, video, audience development, and social and community management that my team handles.

Content Marketing 61

Content Marketing Marketing eBook Nonprofit 61

Waxing UnLyrical

OCTOBER 24, 2016

I’m currently working as the Director of Communications and Marketing at Teach For America – New York. I am obsessed with storytelling. In my opinion, Social PR has become the key to connect with and influence communities and to succeed in business. Why do you care about Social PR? What’s your secret Social PR Superhero power?

Nonprofit 40

Nonprofit Banking Education LinkedIn 40

Communications Conversations

MAY 13, 2015

With a passion for storytelling and nomadic spirit, Natalie realized she could combine her love for writing and travel with a career in public relations. She currently interns at Paradise Communications where she assists in writing and researching press materials for clients such as the Dali Museum and Visit.

Groups 60

Groups Internal International Conference 60

PR Conversations

AUGUST 18, 2011

Internal communications often say they are corporate storytellers. I first got to know Eric Bryant , director, Gnosis Arts Multimedia Communications LLC (an Internet PR firm focusing on tech PR, nonprofit PR and local SEO) through Twitter chats, primarily #kaizenblog. Same with documentary film makers.

Construction 40

Construction Internal International SEO 40

Waxing UnLyrical

APRIL 26, 2018

Storytelling: whether you’re in PR, marketing or a like-minded communications discipline, it’s stories that affect change. As a strategy, nowhere is this more important than in the nonprofit sector. Because nonprofits are presented with a unique challenge and opportunity at the same time. Nonprofits have a purpose.

Nonprofit 72

Nonprofit Storytelling Community Case Study 72

Ethical Voices

MARCH 10, 2025

Joining me on this week’s episode is Fabiana Melendez Ruiz , a strategic storyteller serving as the founder and CEO of Refuerzo Collaborative. We focus on nurturing stories that reinforce community, so we work with many nonprofits and mission-driven organizations or leaders. I’m your host, Mark McClennan.

Ethics 46

Ethics How To Newspapers Agency 46

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. Furthermore, she worked to improve her writing skills by serving as a community reporter for the Auburn Plainsman. And her rock star tendencies don’t stop there.

Sports 0

Sports Internal International Leadership 0

Ethical Voices

OCTOBER 24, 2022

We work with a lot of nonprofits and community-based organizations, and those are the stories that are the most interesting. So, we’re actually working with our client to build a storytelling cohort, a group of individuals that is willing to share their stories. They’re the most interesting to you and me.

Ethics 52

Ethics Interviews Advertising Advertising 52

Waxing UnLyrical

MARCH 19, 2025

I am THRILLED to be able to officially tell you that, effective June 1, I start as Managing Director for People’s Light , a remarkable professional nonprofit theatre in beautiful Malvern, Pa! My community has carried me through the toughest of times ; there’s literally no way I’d be here without them.

Nonprofit 52

Nonprofit Storytelling Reputation Meeting 52

Landis PR

NOVEMBER 25, 2024

It’s our way of making a meaningful impact in the communities we serve while celebrating the values that unite us as a team. They support them through mentorship, commissioning, rehearsal space, and a community of like-minded souls. By Sean Dowdall ODC is known nationally for its entrepreneurial savvy.

Community 59

Community Film Nonprofit Local 59