Remove Community Remove Pharmaceuticals Remove Storytelling
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Pinterest or Instagram for Pharmaceutical Marketing? Spoiler: It’s Both.

ISEBOX

Yes, it’s true that you’re a busy pharmaceutical communications exec: Why would you add another online channel to your already-loaded pharma marketing toolkit ? Pinterest: A platform that enables you to curate visual content that you’ve found online and would like to share with your community. Storytelling Advantage: Instagram.

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‘Grit, Determination and Resilience’ Needed in PR, Black Professionals Say

PRSay

“I have lost business because I was a Black woman, but I’ve also gained business because I was a Black woman,” said LaTricia Woods, APR, owner of Mahogany Xan Communications in Chandler, Ariz. Companies are looking for authentic storytellers and authentic representation.”. Woods was one of four panelists during PRSA’s Feb.

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How a PR Agency Benefits Medical Providers During Cold and Flu Season 

5W PR

A PR agency can help doctors and healthcare providers communicate preventive tips and best practices for managing cold and flu symptoms. Through media placements, social media campaigns, and community outreach programs, PR experts ensure your messaging reaches a broad audience, positioning you as a trusted source for health information.

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Top 3 Ways Pharma Can Better Leverage Twitter in Marketing

ISEBOX

We’ve covered various aspects of pharmaceutical communications online a few times…. However, we’ve never specifically delved into one of the most effective, dynamic platforms for brand awareness, connecting with the pharma community, and engaging in relevant conversations: Twitter. And yes, even respond to the negative Tweets.

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ICON 2024 Q&A: Talking Music and Advocacy With Melissa Etheridge

PRSay

Before her onstage conversation with PR and crisis communication strategist Molly McPherson, APR, the Grammy-Award-winning artist sat down with PRsay for an interview. It’s not in more pharmaceuticals. With so much happening in your life and career, do you have any downtime? I think the answer is in plant medicine.

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The Comprehensive Marketing Audit: 21 Questions to Guide Strategic Planning

PR 20/20

Graphic designer / visual storyteller. A content campaign that worked for a manufacturing lead will likely not be relevant to a pharmaceutical lead. Or use these events to drive media relations and community conversation. Some roles to consider on your marketing dream team : Content writer. Data analyst. Email specialist.