Deirdre Breakenridge

OCTOBER 8, 2018

It’s a lot to encompass, so we’re going to dive into the topic to help communicators improve strategy, storytelling, and relationship building. ET the #PRStudChat community will gather for a Twitter chat focused on Digital Media and AI. Martin is a communications strategist and teaches digital strategy.

Community 148

Community Big Data Media Resources 148

Deirdre Breakenridge

JULY 18, 2016

My course, Social Media and Public Relations, kicked off last week with the students building and branding their Twitter profiles and actively engaging in our classroom community (#UMASSPRSM). You have to build your community through transparency, meaningful conversations and relationships that blossom organically.

Community 150

Community Twitter Infographics Social Media 150

Communications Conversations

JUNE 11, 2021

Governance isn’t one of the sexiest areas of social media marketing. And, after the year we all just had, if you haven’t already, now is the perfect time to revisit your social media community guidelines. In our communities. Just spend 5 minutes on Twitter and you’ll catch my drift.

Guidelines 190

Guidelines Community Social Media Examples 190

The Proactive Report

FEBRUARY 24, 2017

The one thing you can rely on in Social Media is that there will be change. The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million.

Twitter 235

Twitter Customer Service Web Facebook 235

Deirdre Breakenridge

FEBRUARY 15, 2017

ET, the #PRStudChat community will gather to discuss the different opportunities in PR from owning your own business to agency PR and in-house communications for an organization. Joe Colon, Social Media Strategy, Atlantic Health System. On Wednesday, February 22nd, at 8:30 p.m. A follow-up blog post by PR 2.0

Twitter 281

Twitter System Community Healthcare 281

Deirdre Breakenridge

SEPTEMBER 14, 2017

Dr. Neill will be engaging with students, professionals and other educators in a community chat session via Twitter, discussing today’s ethics and sharing her professional advice. How has social media evolved with the practice of ethics for PR professionals? Join Dr. Neil on September 21st at 12 PM ET.

Ethics 263

Ethics Twitter Education Resources 263

Cision

SEPTEMBER 19, 2017

And you hear journalists complain about this lack of differentiation in how the PR community pitches them. The Cision 2017 Global Social Journalism Study provides some very tangible insights into the social media perception and behaviors of journalists. Promoters” are all about promotion on social media platforms.

Social Media 247

Social Media How To Media Journalism 247

Cision

OCTOBER 2, 2017

In addition to this, the term “Hispanic” incorporates a very large group of people with varying cultures and lifestyles, and it’s important to understand the individual, unique subgroups within the community as a whole. For instance, big cities tend to have larger Hispanic communities, which affects the volume and type of media consumption.

Community 225

Community Pinterest Mobile Television 225

Melissa Agnes

SEPTEMBER 14, 2014

The fact is that monitoring social media and the search engines needs to be a part of your corporate culture. When it comes to monitoring social media in a crisis, Chris Syme has tons of experience. The benefits of monitoring social media as a regular business operation. Follow Chris on Twitter: @cksyme.

Social Media 249

Social Media Crisis Media Pinterest 249

Deirdre Breakenridge

NOVEMBER 5, 2018

Fortunately, social media and technology, when implemented strategically, can serve as effective channels to navigate change and leverage it to help one become more original and creative, which are desirable characteristics of PR professionals. ET, to discuss change and social media. You can learn more about Ai here.

Community 150

Community Social Media Media Education 150

Deirdre Breakenridge

DECEMBER 12, 2017

We joined the worldwide movement, “Everyone Should Learn to Code” with a community outreach program, #EveryoneCanCreateApps. ” I knew we had a great story, but I had trouble obtaining earned media. .” ” I knew we had a great story, but I had trouble obtaining earned media.

Twitter 208

Twitter Software Retail Social Media 208

Deirdre Breakenridge

NOVEMBER 11, 2019

It’s a crowded field to be sure, but it also offers an excellent, and even underused, opportunity for businesses to increase engagement with its community. Think of your community when podcasting instead of focusing solely on promotion. Have customers mentioned your podcast on social media, in blog posts, or through referrals?

Community 206

Community Nonprofit Conference Social Media 206

Deirdre Breakenridge

JULY 14, 2014

ET for a Twitter based discussion on how to leverage social media for a career in public relations. Topics that will be discussed with the PRStudChat community include: How have you used social media to build professional relationships? What brands do you admire most in the social space?

Social Media 328

Social Media Community Twitter Education 328

Deirdre Breakenridge

FEBRUARY 13, 2015

ET, the #PRStudChat community will participate in a Twitter chat discussion focused the state of healthcare communications. The healthcare arena has experienced continuous change with social media empowering the digitally demanding patient. On Tuesday, February 17, 2015 at 8:30 p.m. Susan Young ( @SueYoungMedia ).

Healthcare 150

Healthcare Community Twitter Communications 150

Ronn Torossian

MARCH 24, 2022

On Twitter, companies can engage authentically with consumers and create communities of their target audiences. Twitter recently released a report on how its users perceive the behavior of brands on the platform, as […]. The post Reaching More Twitter Consumers appeared first on.

Twitter 195

Twitter Consumer Community Strategy 195

Cision

NOVEMBER 13, 2017

Recently, we started a weekly Twitter chat called #CisionChat. The goal of #CisionChat is to engage with communicators, marketers and PR pros like you on the topics that matter most. We asked what topics you would like to hear about last week and the winner was — social media. What social network drives the most traffic?

Content Marketing 0

Content Marketing Social Media Marketing Media 0

Cision

JUNE 28, 2016

He literally wrote the book on Twitter, created a #1 best-selling iPhone app, is a New York Times Bestselling author of 12 books, is leading the live video movement and, according to sources, he also finds time to sleep. But now we’ve got Twitter and Facebook with their own live video delivery systems. ”. Regular users will get bored.

Social Media 213

Social Media Media Video Film 213

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. This article by Gerard Braud was brought to my attention on Twitter and I was left speechless as I read it. Fear will be your downfall, not social media. That’s not the goal.

Social Media 252

Social Media Crisis Crisis Management Crisis Communications 252

Deirdre Breakenridge

NOVEMBER 11, 2014

ET, #PRStudChat and #PRLab will gather for a Twitter chat in preparation of PRoBono. Students and professionals will come together to discuss strategies, tactics, and best practices for a variety of situations, including initial client meetings, success measurement, motivation, integrated marketing, presentations, and nonprofit communication.

Nonprofit 387

Nonprofit Advertising Advertising Measurement 387

Deirdre Breakenridge

DECEMBER 5, 2014

From the popular community tweet chats to the breaking news and trending hashtag topics, these aggregated conversations certainly have captured our attention. I was recently introduced to Laurie Paolone by my friends at the Social Network Station. New hashtags are surfacing every day. And that’s how www.HashAtIt.com was created.

Engineering 413

Engineering Pinterest Social Media Radio 413

Communications Conversations

APRIL 19, 2022

In case you missed it, last week Southwest Air turned the keys over to the social media intern on Twitter. It’s the Social Media Intern. They gave me the Twitter password. Of course, the marketing community was all over this. I thought it was a fun way for them to loosen things up on Twitter.

Internal 122

Internal International Social Media Twitter 122

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

We associate social media platforms with splashy consumer campaigns, but social is increasingly important in B2B public relations. According to an IDC study , 75% of B2B buyers and 84% of C-level/vice president executives use social media to make purchasing decisions. Journalists use social media, too.

B2B 170

B2B Social Media Media Education 170

Deirdre Breakenridge

SEPTEMBER 3, 2014

Here are nine resources (both free and paid tools) I’ve discovered that have the power to enhance your communications program in a variety of ways. SumAll : Earlier in the year, I wanted to find a tool that gave me a comprehensive view of my social media data. Resonate (Disclosure: Client Platform).

Communications 383

Communications Tools Google Resources 383

Deirdre Breakenridge

JULY 22, 2019

Social media continues to capture time and attention. Here are some of the stats revealing how much people participate in social media; where they spend their time; what they like to do and how often. There are approximately 6,000 tweets shared every second on Twitter. Social Media Workshop in Princeton, NJ.

Social Media 177

Social Media Media Interviews Instagram 177

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

Yes, social media pushback can be constructive, yet it often spins out of control. Someone who worked for pizza company DiGiorno noticed #WhyIStayed trending on Twitter and smelled an opportunity. To its credit, the social media manager for Duolingo posted a heartfelt apology. So how can you avoid being cancelled?

Construction 385

Construction Social Media Crisis Reputation 385

Deirdre Breakenridge

OCTOBER 22, 2014

eastern, public relations students, professionals and educators will celebrate Halloween with a Twitter chat focused on the best ways to manage the most terrifying moments faced by those in the PR industry. You launch your exciting new social media campaign only to hear… crickets…. On Tuesday, October 28th at 8:30 p.m.

Crisis 312

Crisis Twitter Community Conference 312

Deirdre Breakenridge

JULY 3, 2018

It may be summer, but #PRStudChat, sponsored by Spin Sucks, is focused on strategic communications all year round. In the spirit of learning, even when school is out, our community will gather for a Twitter chat on July 19th at 12:00 p.m. ET to discuss social media and getting into the strategic communications mindset.

Social Media 150

Social Media Communications Media Community 150

PRSay

AUGUST 25, 2020

Featuring some of the country’s leading LGBTQ communications professionals, the event covered how PR practitioners can engage with and support the LGBTQ community. Panelist Ben Finzel, president of RENEWPR, spoke about how the Black Lives Matter movement affects the LGBTQ community, especially the Black transgender community. “It

Community 189

Community Brand Branding Advertising 189

Deirdre Breakenridge

MAY 10, 2018

Businesses face greater reputation risk as social media and mobile technologies increase the speed of communication and a dynamic public actively shares what they see and how they feel, 24/7. ET, the #PRStudChat community will gather for an in-depth Twitter discussion on the State of Digital Corporate Reputation.

Corporate 56

Corporate Reputation Community Resources 56

Cision

SEPTEMBER 8, 2015

PR is nothing without community. With social media, engaging with your community has become easier than ever. Social allows you to listen to what your audience needs and adjust strategies accordingly to develop a loyal community. Build community around your audience. Simplify your message.

Community 120

Community Social Media Reputation Creativity 120

Deirdre Breakenridge

MARCH 14, 2018

I teach Communication, Public Relations, and Social Media classes at a public university in New Jersey, United States. For example, I am a Twitter chat “addict.” I frequent other people’s Twitter chats as a guest. My blog posts focus on the intersection of social media and education.

Education 224

Education Community Social Media Energy 224

Deirdre Breakenridge

DECEMBER 30, 2014

Work in Scheduled Times to Check Social Media. Of course, if you’re a community manager then it’s your job is to be on social media more often to help your customers and to engage people in conversations. In a perfect world, I would like to be active on social media around 9 a.m. Podcasts PR 2.0

Social Media 325

Social Media Meeting Course Community 325

ReimaginePR

JUNE 15, 2020

Now that we’re neck-deep into the age of social media, having a website isn’t even enough anymore. Yes, social media is that crucial to surviving our Facebook-posting, Instagram-storying, Live Tweeting, TikToking world. But first: What Exactly is Social Media Marketing? Think about it: more than 4.5

Social Media 177

Social Media Brand Branding Marketing 177

Cision

MAY 18, 2017

Back in June of 2009, an engineer posted a seemingly random tweet: That individual might not have had many followers on Twitter, and more than likely only a fraction of them ever saw the tweet. There is no better story to illustrate the power of social listening to generate business. Social Conversations Aren’t So Random.

How To 198

How To Instagram Social Media LinkedIn 198

Deirdre Breakenridge

MAY 23, 2017

There are some great editorial calendar and social media calendar templates on HubSpot. Many social media content management systems you probably already use for your clients have their own templates or proprietary editorial calendars. Your blog is your community. Be Realistic with Your Time for Social Media.

Blogging 282

Blogging Case Study Social Media Instagram 282

Deirdre Breakenridge

FEBRUARY 26, 2018

A Guest Post by Corina Manea, Chief Community Officer of Spin Sucks & Founder of NutsPR. Just a few short years ago, brands were pondering whether to give this social media thing a try or not. There was this popular belief that social media wouldn’t last, so why put yourself or your company out there?

Brand 256

Brand Branding Social Media Employee 256

Communications Conversations

JUNE 2, 2021

I had an interesting conversation with a friend last week about social media engagement. Her theory: Impressions are highly under-valued in the social media marketing world, whereas she believed there was far too much focus on engagement. Essentially impressions > engagement in social media marketing.

Social Media 151

Social Media Marketing Media System 151