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What is Technology PR?

5W PR

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public.

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PR measurement and digital communications two biggest skills gaps for PR

Stuart Bruce

The Qualifications for Communicators Trends Survey 2015 reveals that PR measurement is the top skills gap and digital communications/social media is the top skill that respondents want to address in the next 12 months. After measurement the next two biggest skills gaps identified are budget management and crisis management.

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7 PR Blogs You Should Be Following

Critical Mention

Factors like company size and budgets typically play into determining how your business will run its public relations: How to Make PR Work For You. Our take on HubSpot: HubSpot delivers wonderful content, infographics and templates to help guide your marketing techniques. Building brand awareness is essential for businesses to succeed.