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More and more consumers are turning their attentions to the role companies play in the local and global society. And with this attention, the discussion of PublicAffairs and Public Policy quickly emerges. The world is changing.
Sometimes a book comes along thats bang on the zeitgeist, and The Company and the Activist: Going Beyond PR is one such book. Thomson is one of the UKs foremost publicaffairs leaders. His back catalogue includes several books on publicaffairs and reputation management.
Among business leaders, communications strategists and social impact/social justice experts, just one-third of survey respondents are satisfied with the actions companies and C-suite leaders are taking to address “environmental justice,” new research finds.
Public relations, corporate communications, publicaffairs and corporate affairs professionals will have an essential role in helping employers and clients to navigate this period of momentous change. If new trade agreements are not negotiated your business will be subject to WTO tariffs so identify what these will be.
A lot has changed in that time, especially in how companies, associations and organizations approach publicaffairs and government affairs. Our history is grounded in publicaffairs – helping to influence some of the most challenging public policy debates in the country. Companies recognize that, too.
A few years ago I dropped in on a client’s booth at an industry conference, and the company CEO introduced me – the founder of his company’s public relations agency – as the “publicist.” When a company initiative is described as a “PR move,” it’s usually not positive.
The picture is one of a company doing its damnedest to work all contacts, tap all allies, and thwart all critics to salvage its reputation. But one detail that interested communicators was that it brought on PR agency Definers PublicAffairs to run political-style oppo against competitors like Google and Apple.
But occasionally, the damage comes from a company’s own ranks. That happened this week when the Campbell Soup Company found itself in hot water after a bizarre tweet from its own head of government affairs — an executive who ironically lists “crisis management” among his skills.
The key to public perception, publicaffairs, and public relations. A lot of effort in public relations and marketing communications goes into influencing what people think, but influencing what people think about is equally, if not more important.
Most recently Ben worked as an Executive Vice President at BerlinRosen PublicAffairs, where he built the firm’s Philanthropy and Cultural Activism practice. I want us to be a progressive company that’s an incredible place to work. In terms of goals, there’s a lot I want to accomplish. If we can do that, we’ll be just fine.
Zach is the Chief Innovation Officer at Kivvit, a national data-driven publicaffairs & strategic communications agency. Kivvit specializes in data-driven publicaffairs work, reputation management, and crisis communications. What is even more unique than the scope of companies in crisis is that they are not alone.
In a Fast Company article, How to Get a Journalist to Read Your Pitch , Michael Grothaus raises an important question related to this issue: “When you reach out to a journalist, you’re asking them to dedicate their time researching and writing about your company. Demonstrate Research.
This is the key insight from the CCO Turnover Study 2025: Europe Edition , published by the Corporate Affairs Search Alliance (CASA), an international network of corporate affairs search firms. It found that 37 companies (17% of those studied) made changes to their most senior communications role over the past year.
Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest publiccompanies have not discussed their social media strategies in the past 12 months.
At each table there was one catcher, a journalist, matched with several pitchers, PR agencies and private companies, who had the oppurtunity to throw their best news pitches. This event brought together a group of “pitchers” and “catchers” to play ball at the Newman Alumni Center in the University of Miami.
Better yet, what do you do when your allegiance to the company you work for directly contradicts the moral framework of your career? I had been enjoying my time as a publicaffairs officer at the Phoenix Veterans Affairs Health Care System (PVAHCS). Such a scenario presented itself to me in 2010 and 2014.
Overall, communication leaders reported higher-quality relationships with marketing and publicaffairs and lower-quality relationships with finance and information technology (IT). The communication function is commonly combined with marketing, followed by publicaffairs, and advertising.
Particularly for CEOs of the world’s largest companies who’ve become brands in their own right and live life under the media spotlight. This will enhance the reputation of the company. Even a business as big as Twitter was eclipsed by the arrival of Elon Musk in 2022 when he purchased the company for an eyewatering $46.5bn.
At an agency, “you have your finger on the pulse” of industry trends, according to Debbie Etchison, head of publicaffairs and corporate communications at a major pharmaceutical company. Constant innovation. There’s also the advantage of following your bliss. ” Consistency.
B2B companies care about mentions in trade publications. NGOs and publicaffairs keep print opinion magazines in their tier 1 lists. Reputation management Let's say a CEO of your company gives a controversial interview. And you can help them get there.
Gallo, head of communications and publicaffairs, Latin America, at the Zurich Insurance Group. Communication that builds trust promotes “a healthy public space where ties are strengthened and a more fruitful sense of community is developed,” he said. Remain relevant. “We Humanize digital experiences.
Companies have carried commitments to meeting broader social responsibilities for many years, acting on them with varying degrees of sincerity. The investment community increasingly expects to be informed on company commitments to and actions on these concerns. Meaningful metrics ESG is a strategic journey for companies.
A division president working for an energy company once told me about how his company requires publicaffairs staff to actually spend time with their front-line employees. He said, “If you come to work with us in publicaffairs, we take the first year with you and we just put you through the ringer.
Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. APR, Fellow PRSA, will be joining the faculty at the Edward R. Photo credit: halfpoint.
Without really understanding the needs of the audience — which news outlets they prefer, what makes them more inclined to read content from a company, what type of media generates the most interest — it’s impossible to customize and distribute content to the best audience.
Gwen Ifill A respected journalist and news anchor, Gwen Ifill broke barriers as one of the first Black women to host a nationally televised publicaffairs program, Washington Week. As the founder of Smith & Company, she has advised high-profile clients and played a pivotal role in shaping the modern practice of crisis PR.
VP and Director of Marketing, Trust Company of Oklahoma . PublicAffairs Officer, VA Tennessee Valley Healthcare System. By developing strategic PR plans, I can be assertive, better align campaigns with the corporate goals, and serve my organization proactively, effectively, and consistently.” Tulsa, Okla. “I
The full-service firm represented a variety of clients ranging from Fortune 100 companies to local nonprofits, many of them clients for more than two decades. He was also a founding partner in Worldcom Public Relations Group, a network of independent firms that grew to include businesses in 35 countries.
How has the publicaffairs industry changed since you started that organization? Twenty years ago, almost every company of any real size had an in-house publicaffairs staff. Now it is only the largest companies and the regulated industries that invest in in-house teams.
There are lots of useful public relations and communication news sources one can benefit from across the internet. Popular topics consist of top PR trends, product updates, company culture, as well as PR successes and blunders. Their blog covers topics from PR tips, company culture, social media and more. Share Tweet Share.
It made sense that I should be in the nation’s capital to study publicaffairs and obtain more real-world experience, so I moved to D.C. I’ve never looked back. What are you most excited about in your new role as director of communications at the Telecommunications Industry Association?
In this interview, Nick discusses why you should never assume you have all the answers, how bringing in an outside perspective can reveal new insights on a topic and how social media has transformed political and publicaffairs research. What are you most excited for in your new role as partner at Global Strategy Group?
He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. Lee urged Rockefeller to visit aggrieved coal miners and make a public event out of the outreach. But don’t imagine that he was simply a corporate shill for big oil.
publicaffairs campaign strategist Mike Panetta of Beekeeper Group and Mark Reilly, vice president of Cision Government Relations, discussed how to motivate your supporters through an integrated strategic communication strategy. At their recent webinar, “ Are Your Grassroots Efforts Generating Enough Buzz?
The company posted , “Speaking out is worth it. This post sparked outrage as trans model Munroe Bergdorf took to the internet, accusing the company of gaslighting. It led the company to apologize and to agree to donate to a charity that helps trans and gender-diverse youth and to U.K. Take L’Oréal, for example. Black Pride.
AVENIR GLOBAL is a Montreal-based holding and management company with an active operations mindset and a hands-on approach to all its investments. AVENIR GLOBAL brands include AXON, Cherry, Hanover, Madano, NATIONAL, Padilla and SHIFT. A version of this post originally appeared on the AVENIR GLOBAL blog. . About AVENIR GLOBAL.
A new report highlights the role of public relations in management for company directors. The Institute of Directors (IoD) and the Chartered Institute of Public Relations (CIPR) have published a guide to public relations for company directors to support planning, decision making, and crisis preparedness.
Guiding HR and Internal Comms on steps and actions for company-wide communications activities. This cannot be said of any other single comms discipline, be it investor relations, lobbying, social media management, internal communications, marketing, media relations, publicaffairs, or advertising. Advising management.
For several years, I wanted to pursue my Accreditation in Public Relations (APR). It was a personal goal that would benefit me, my company and the PR profession. Michael Hidalgo Grimes, APR, has 16 years of high-level experience in all aspects of public relations for a Fortune 50 company. You need to persevere.
You can find public relations specialists working in government, nonprofits, as well as small to large companies. The responsibilities can sometimes vary depending upon whom they work for.For the government, the role is usually to let the public know about the different activities of a governmental office, department, or official.
Identify a company spokesperson. . Companies that want to capture or share videos for longer periods of time can save and upload them to YouTube or use services like Katch to streamline the process. The person in front of the camera doesn’t have to be the CEO or a member of the communication team. Decide on mortality.
Earned (publications like The New York Times). Owned (company blogs). Gerry Tschopp, Senior Vice President of PublicAffairs at Experian said it well, “I want to know enough about PR ‘wins’ so I can speak to business leaders in key data points or success stories that drive business and reputation. Measurement.
The meeting was hosted by PROI partner agency Jackson Spalding , who tapped clients from three notable companies: Scott Williamson, VP PublicAffairs & Communications of Coca-Cola North America; Betsy Talton, Director of Corporate Communications, Delta Air Lines, and Amanda Hannah, Manager, External Communications, Chick-fil-A.
The company also requires users to download an app to their computer. For this reason, it usually works best for candidates to use personal computers because some employers install software that prevents administrator changes on company laptops. The assessment tests internet download and upload speeds. Ann Peru Knabe, Ph.D.,
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