ImPRessions - Crenshaw Communications

JULY 18, 2018

The practice of public relations is seen as a creative one, but it often depends on meticulous preparation. The PR briefing book is no exception; it’s a simple tool, yet a critical asset for a brand spokesperson to prepare for media interviews.

Interviews 136

Interviews Construction Report Journalism 136

ImPRessions - Crenshaw Communications

MARCH 13, 2024

But few media relations specialists will share their verbatim pitch verbatim to a journalist with a client. And we’ll always spare clients the back-and-forth when negotiating for an interview or story. Yet a degree of “managed jealousy” can be harmless, or even constructive, if it keeps everyone on their toes.

Agency 182

Agency Handbook Construction Pitching 182

ImPRessions - Crenshaw Communications

JULY 11, 2018

Seeing a client’s interview in a key publication is still a quintessential public relations win, so PR pros spend a lot of time perfecting media pitching. But once we get a “yes” to a pitch or interview request, it’s no time to sit back and relax. Join the interview. Nail it down, fast.

Report 136

Report Interviews Pitching Construction 136

Presspage

MARCH 18, 2025

Get to the point in the first two sentences Cut the fluff - no jargon, no unnecessary backstory End with a clear call to action (CTA) Example: Hi [Journalists Name], I noticed your recent article on [related topic]. I have a story that builds on this - an exclusive interview with [expert] on [hot topic]. Best, [Your Name] 3.

Examples 78

Examples Pitching Writing How To 78

Cision

JANUARY 17, 2018

Part of making that product, of course, comes not only through brainstorming in editorial meetings but working constructively with PR professionals who bring them interesting story ideas with their audiences in mind. to its audience.”. Developing just the right pitch has never been easy, however.

Pitching 215

Pitching Journalism Construction Writing 215

Ishmael's Corner

DECEMBER 14, 2015

Instead, the media has a.more. The post Journalists Offer Constructive POVs on The PR Pitch appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Construction 60

Construction Pitching Storytelling Communications 60

Cision

JUNE 9, 2016

This is media relations. If you want earned media, you need to have a newsworthy story to tell. . Making something newsworthy means having a “real person” to interview. Here are five ways you can use video to pitch the media: Teach something in an explainer or tutorial video (i.e., DIY project, construction).

Pitching 120

Pitching How To Construction Brand 120

ImPRessions - Crenshaw Communications

MAY 10, 2016

In public relations , as with with so many practices, having good data is important. Whether your focus is in consumer or B2B tech PR or communications programs for fintech or nonprofit work, being able to serve up precise numbers can go a long way in media relations. Other points should back up, or relate to the lead message.

Survey 120

Survey Data Nonprofit Construction 120

Cision

AUGUST 4, 2016

Chris Shigas, director of media relations at ABB, says journalists like to receive pitches for stories they want to write about. What do you hope to accomplish in your new role as director of media relations at ABB? As public relations professionals, we need to focus on the greater good. What has stayed the same?

Pitching 0

Pitching Energy Media Relations Social Media 0

Polaris

SEPTEMBER 4, 2014

In many cases, they’re actually in the business of selling media lists and related PR products. PR is more than just media relations. One of the key fundamentals that do-it-yourselfers fail to understand is that public relations is more than just media coverage or publicity. the list goes on.

Publicity 100

Publicity Interviews Reputation Construction 100

Cision

JULY 26, 2016

In this interview, David discusses the importance of good writing skills, how technology has transformed the industry and how to stand out in today’s crowded marketplace. I wish more English teachers would go back to teaching students how to diagram a sentence so they understand sentence construction. How did you get your start in PR?

Writing 120

Writing Engineering Journalism Analytics 120

ImPRessions - Crenshaw Communications

MARCH 7, 2017

A good place to start is American Public Media’s “The Moth” – true stories told live. These are raw personal narratives that can help anyone understand the construct of a good story. For media relations, surprising findings make the most compelling stories.

Storytelling 149

Storytelling Data Insurance Insurance 149

Cision

MAY 4, 2016

Rich Oppel, senior advisor for media strategy and management at Crosswind Media & Public Relations, says brands will successfully land media coverage when they can combine their needs with the needs of journalists and their readers. What will this role entail?

Newspapers 120

Newspapers Journalism Pitching Report 120

Remote PR Jobs

SEPTEMBER 25, 2023

However, like every industry, the public relations side of marketing can be tricky territory for newcomers or marketing professionals who lack media relations experience. If you’ve arranged an interview or provided a sample, it’s OK to offer your help, but asking for coverage could backfire.

Technology 100

Technology Publicity Pitching Trade Shows 100

Cision

SEPTEMBER 8, 2016

In this interview, Alan discusses the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research. The key is understanding what the media wants from your brand’s outreach. What do you hope to accomplish in your new role at Cerrell?

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

Bad Pitch Blog

JUNE 9, 2010

I invited reporters to interview him after his morning workout the day of the big event - he was training for trials - and provided them with all sorts of background details on my client, and his connection to the Olympian, as well as the goal of the visit, etc. FYI: my client was training with him and was also interviewed.

Case Study 52

Case Study Construction Interviews Training 52

Marketwired

FEBRUARY 16, 2016

Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR. Rethink writing: Michelle Messenger Garrett.

Creativity 100

Creativity Pitching Writing Conference 100

Waxing UnLyrical

DECEMBER 14, 2010

This, for successful applicants, turns into an interview (which is where I came in). In the year I applied, out of our group interview of 10, there were probably seven future fashion PRs, and three music PRs (I was the latter at the time). That got a big “check&# from me. Image: Marc Benton via Flickr, Creative Commons 3.

Publicity 98

Publicity How To Course Facebook 98

MaccaPR

SEPTEMBER 3, 2014

To give you insight into what makes for a successful, record-breaking PR event, we interviewed Jamie Antoniou, senior public relations manager for GUINNESS WORLD RECORDS North America. ” Not only are there lots of participants who the TV stations can interview, but the broadcast journalists themselves were bouncing on the tramps!”

Viral 88

Viral Marketing Guidelines Local 88

Landis PR

DECEMBER 11, 2023

Here’s a comprehensive guide on how to construct a communications strategy that seamlessly dovetails with your company’s growth plans. By following these strategic steps, you can construct a robust communications framework that propels your company forward in the competitive business landscape. Photo courtesy of Pixabay 1.

Strategy 59

Strategy Company Communications Construction 59

Shift Communications

MARCH 8, 2016

You might have called me a bit of an untraditional candidate when I interviewed, having spent many years in PR at a small, Catholic liberal arts and sciences college. The secret sauce of media relations is developing real connections with other people – reporters, clients, peers and colleagues. Relationship Building.

Skype 60

Skype Creativity Education Construction 60

Bad Pitch Blog

MAY 23, 2007

in renovation, remodel, and construction plans worldwide. The worst part is when I get one of these story ideas, and I think it was just part of a mass email, then I get two or three “follow-up” emails/phone calls asking whether I “liked” the idea or worse, “when should I set up the interview?” Please help. Fading fast.

Pitching 40

Pitching Construction Exercises Retail 40

Prohibition

JANUARY 24, 2022

Our crisis management team controls a firm’s reputation by preparing company leaders and other spokespeople for media interviews, town hall meetings, and press conferences, as well as identifying ways to better control the narrative. Prohibition PR handle media relations. After the incident, we provide support.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Prohibition

APRIL 29, 2017

Here’s what we’re after: We’re looking for someone with at least 2 year’s PR experience, with a definite interest in all things social media. You need to have solid media relations skills, have managed talented PR executives before. Arrange for interviews or public speaking events and construct press releases.

Agency 54

Agency Creativity Hotels Social Media 54

PRSay

SEPTEMBER 2, 2016

I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. Just because someone may not like your idea, use it as constructive criticism. Don’t take no for an answer.

Sports 68

Sports Education Construction Television 68

Prohibition

JULY 9, 2018

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. Here’s what we’re after: We’re looking for someone with at least 2 year’s PR experience, with a definite interest in all things social media.

Creativity 48

Creativity Construction Crisis Management Social Media 48

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines.

Engineering 77

Engineering Automotive Agriculture Media 77

Prohibition

AUGUST 4, 2021

Prohibition PR offers a range of services that will help you address issues as they arise, including crisis communications and media relations advice, content creation, social media monitoring, SEO analysis and more. Alternatively, they can hire a specialist in the field.

Reputation 62

Reputation Company Engineering Banking 62

Ethical Voices

JUNE 27, 2023

Joining me on this week’s episode is Bradley Akubuiro , a partner at Bully Pulpit Interactive , where he focuses on corporate reputation, executive communications, and high visibility crisis management and media relations efforts. That plays a major role in how we actually view our responsibility as leaders in these constructs.

Ethics 80

Ethics Corporate Leadership Groups 80

Ethical Voices

OCTOBER 30, 2023

In my enlisted career, I did just about everything a public affairs person could do including media relations, internal information, community relations, the works. I was at a base and the issue was a construction project that had been broken out into several minor projects to keep it under a certain cost level.

Public Affairs 84

Public Affairs Ethics Social Media Government 84

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

Other major media and watchdog groups have said they’ve experienced strong surges in support since the election, so it’s probably a general response by progressives to his election. But despite the unique nature of the POETUS Twitter, there are effective PR and media relations rules that apply here. Respond quickly.

Twitter 120

Twitter Construction Measurement Meeting 120