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Unleash Your Narrative Potential: 3 Ways to Find Great Stories to Tell

PRSay

Would you like to learn more tips for writing better stories and otherwise drawing readers in and moving them to act? If so, then please join PRSA and Ann Wylie at one of their 2024 writing classes You’ll learn to tell better stories, write better headlines — even write better, easier and faster.

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PR Playbook: How to Hyper-Target the Media and Get More Replies to Your Pitches

Prowly

As a pro with 15 years of experience, Sandra knows that hyper-targeting local and niche outlets is way more effective than: mass send-outs, because they annoy journalists and damage relations, pitching major but irrelevant news outlets, because its a waste of time, and badly-researched pitches, because they have low engagement rates.

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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. I recently participated on a tech committee to help construct a survey for educators. Industry Associations.

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47 Expert Digital PR Tips (From 50 BuzzStream Newsletters)

Buzzstream

Lean into city rivalries When I was with Siege Media, I created a piece for a construction client in which we surveyed people to see if they could distinguish a city based on its skyline. For instance, with the construction client, we could have really leaned into more US city rivalries, like NYC vs. Boston or Houston vs. Dallas.

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Behind the Headlines With Ashley Simmons

Cision

Be eager, humble, hardworking and accepting of constructive criticism. Also, write as much and as often as possible – it’s a skill you’ll need to continuously work on and you’ll only improve the more you do it. What drew you to the field of public relations and communication? Rapid Fire Round.

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5 Tips For Responding To Negative Online Reviews

The Hoyt Organization

A local consumer review survey by Brightlocal shows that 98% of consumers occasionally read reviews for local businesses. For example, you might write: “Thank you, (Reviewer’s Name), for sharing your experience. When addressing negative reviews, be understanding and constructive.

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Behind the Headlines With Chris Shigas

Cision

Chris Shigas, director of media relations at ABB, says journalists like to receive pitches for stories they want to write about. From local community events to global campaigns, we should use our communication skills to benefit not only our business, but also to improve the human condition. How does your news affect them?