Remove Consumer Remove Corporate Remove Wireless
article thumbnail

How to Improve Your Social Media Targeting

Cision

Perhaps the two advantages that organic Instagram posts have are that content consumption is much faster relative to Facebook (you can “consume” and engage with visual content faster than written posts), and that contextual hashtagging can give you additional targeted discovery. Snap Lifestyle Categories.

article thumbnail

In #PR This is all You Need to Know in 2016

Deirdre Breakenridge

Corporate Social Responsibility and brand activism continue to lead company messaging: “Values don’t (or shouldn’t change) and have a tremendous effect on the growth of a company.” Just ask Qualcomm Wireless Reach. Mobile, Wireless, and Cordless take all, as the future is about streaming (rise of Netflix, Spotify, etc.),

Wireless 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Ways To Use PR To Build Brand Marketing

ImPRessions - Crenshaw Communications

Likewise, there are companies with multilayered stories that are best told through long-form content, or explained in a narrative form typical of a business or consumer magazine feature. Look no further than a smartphone to access expert opinion, analyst reports, reviews, or social media discussions about specific brands or products.

Branding 185
article thumbnail

Why 99% of companies should completely forget about brand journalism

Communications Conversations

I realize, to an extent, that since so many stories are shared and consumed on social these days that the source is often minimized, but to say the source doesn’t matter. Who wants to get their news from a wireless service provider? One is written by a team of freelancers who may or may not be trained journalists.

article thumbnail

Behind the Headlines With Sophie Raine

Cision

Firstly, we proved that we can deliver on large-scale events from our work with Live Nation, including the execution of Wireless 2015 and the Kopparberg Urban Forest 2014 and 2015. What do you think was the key factor in W winning that account?

Wireless 120
article thumbnail

How to Write Concise and Compelling Press Release Headlines

Beyond PR

Headline Before: XYZ Corporation, a Technology Company, Partners with Leading Consumer Electronics Brand ABC at ConsumerTech 2016 to Launch Wireless Earbuds. and ABC Brand Debut Wireless Earbuds. Headline Before: The Ten Best Places to Eat for Less Than Ten Dollars in Los Angeles According to XYZ Corporation.

Writing 40
article thumbnail

A Marketing Approach to Prove PR Value; Off Script No. 45: Stacey Miller of The Auto Care Association

Sword and the Script

She talks about key issues she helps her organization communication, transitioning from a corporate role to work with an association and how she deals with the challenges we all face in PR and comms – like proving value. We believe consumers should control who has access to their data, and we’re actively fighting for that right.