Remove Consumer Remove Crisis Remove Public Affairs
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When The Crisis PR Guy Is The Crisis

ImPRessions - Crenshaw Communications

That happened this week when the Campbell Soup Company found itself in hot water after a bizarre tweet from its own head of government affairs — an executive who ironically lists “crisis management” among his skills. Senate – not an unusual pedigree for a Public Affairs VP.

Crisis 213
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PR and social media set for continued growth

Stuart Bruce

He might have a point if you simply look at how social media can be used for consumer marketing or customer service. He apparently fails to understand social media’s importance for corporate affairs, corporate reputation, investor relations, human resources, CSR and crisis communications to name but a few.

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The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. Darika: During a crisis can be a stressful and time-pressured moment. Paul: Can you share any concrete examples? .

Data 176
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How to Use Print Media Monitoring in Your PR Strategy

Prowly

B2B companies care about mentions in trade publications. NGOs and public affairs keep print opinion magazines in their tier 1 lists. PR crisis A yoghurt brand issued a product recall. That's why print is evolving, adapting to consumers, and going digital. And you can help them get there.

Print 104
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How does a CEO’s Personal Brand Impact Corporate Reputation?

Onclusive

For PR and Communications teams, analyzing audience sentiment towards your CEO can be vital for crisis detection and understanding brand perception. Engaging audiences and stakeholders A CEO who’s relatable, authentic, and engaging can create a strong connection with the media, consumers, and other stakeholders.

Corporate 195
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Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

Whether we’re strategizing reputation or crisis plans, developing grassroots advocacy campaigns focused on high-stakes legislation or creating social content programs, we bring deep experience and diversity of thinking to help clients thrive. Utilize their News section to get your latest PR and communications insight. Work hard play nice.

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The art of winning new business and crisis management: A Q&A with Clyde Group Partner Aubrey Quinn

NewsWhip

Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. Clyde Group does a fair amount of crisis work. Success metrics can be a sensitive topic in times of crisis. I’ve always said that my most impressive crisis projects are the ones you’ve never heard of.

Groups 78