5W PR

OCTOBER 10, 2024

In the competitive realm of hospitality PR plays a crucial role in shaping consumer perceptions. Crafting compelling narratives about a brand’s history, values, and unique selling points connects with consumers on an emotional level. A well-executed PR strategy can elevate a brand from obscurity to a sought-after destination.

Consumer 78

Consumer Branding Brand Crisis Management 78

Waxing UnLyrical

MAY 11, 2012

If you’ve ever stayed at any Ritz-Carlton hotel, you know just how terrific they are. They had Q-tips (most hotels don’t)! What terrific public relations ambassadors they are for the hotel. The RC is a top-notch hotel chain, and I imagine they get terrific media placements, et al. The bathroom! I mean, think about it.

Publicity 99

Publicity Hotels Customer Service Banking 99

ImPRessions - Crenshaw Communications

MAY 18, 2018

Some customers are initially attracted to certain brands because they like their ad message. Others are loyal because of a good experience with product quality or customer service. When brands like these take a stand on social issues, they are humanized, making it easier for like-minded consumers to engage.

Branding 149

Branding Brand Storytelling B2B 149

Waxing UnLyrical

AUGUST 30, 2012

” If you’ve ever stayed at any Ritz-Carlton hotel, you know just how terrific they are. They had Q-tips (most hotels don’t)! What terrific public relations ambassadors they are for the hotel. The RC is a top-notch hotel chain, and I imagine they get terrific media placements, et al. The bathroom!

Publicity 81

Publicity Hotels Customer Service Meeting 81

Cision

SEPTEMBER 10, 2015

You need to take a step back and assess your goals, as well as your consumers’ goals, and find out how your content marketing can fulfill them both. The entrepreneurial pair were the epitome of innovation (the first to bring food onto commercial airplanes) and customer service (letting their audience’s needs drive their business).

Content Marketing 120

Content Marketing Marketing Hotels Creativity 120

Sword and the Script

MARCH 3, 2015

It points to the ability of a consumer company to collect survey feedback from 10,000 people in a month. This substance, McKinsey says, …is making it possible for marketers to identify more effectively the functional benefits that customers need, the experiences they want, and the innovations they will value. Simplicity.

Marketing 60

Marketing Telecommunications Customer Service Technology 60

David PR Group

JUNE 15, 2015

Back when Woody Allen made Annie Hall , we only had a few ways to complain about products, retailers, or customer service. We could call a company’s customer service department, ask to speak to the manager at a store, or, if we were really upset, write a letter (yeah, on paper) to the president of a company. –John.

Customer Service 40

Customer Service Google Retail Engineering 40