Consumer Demo Trade Shows 
Cision
MAY 23, 2017
Trade shows and events offer the perfect opportunity for companies to experiment. How do you want your consumers to feel when using your product or service? At trade shows and events, where everyone is vying for attendee attention, it can be tricky to create a unique experience that’s not overly gimmicky.
ImPRessions - Crenshaw Communications
JANUARY 3, 2017
If you spent New Year’s Day on an early flight to Las Vegas, odds are you’re part of a public relations team headed for CES, the mecca of consumer electronics and tech trade shows. Allow time for lots of demos, if appropriate and make key company spokespeople available at a moment’s notice.
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Beyond PR
SEPTEMBER 21, 2016
Launching a product at a trade show can be a great way to focus on your event marketing strategy and spotlight a new product in front of a targeted audience. Avoid the tension by asking these four questions before unveiling a product at your next trade show. Will the product be ready for show time?
Cision
FEBRUARY 19, 2016
CNET is a multi-faceted consumer technology site featuring some of the most knowledgeable journalists in their niche. If you are at a trade show, don’t be afraid to set up a face-to-face meeting. E xperience the Cision Media Database first hand and request a demo here. . Know Your Product or Topic.
The Hoffman Agency
JANUARY 27, 2020
29 years later, my interests were decidedly different (but perhaps no less geeky), as I went there for my very first Consumer Electronics Show to support our Tuya client in showing off their AI+IoT platform for smart home devices. You have to show you are relevant, which boils down to: you have to matter to the everyday person.
Beyond PR
MAY 23, 2017
Trade shows and events offer the perfect opportunity for companies to experiment. How do you want your consumers to feel when using your product or service? At trade shows and events, where everyone is vying for attendee attention, it can be tricky to create a unique experience that’s not overly gimmicky.
Burrelles Fresh Ideas
APRIL 16, 2024
The term “influencer” has become synonymous with consumer brands, lifestyle trends, and social media aesthetics. When most people think about influencer marketing, they usually picture interactions between businesses and consumers. Click here to request a demo or to discuss your monitoring needs. We can help!
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