Consumer Digital PR Public Affairs 
Bianchi Biz Blog
AUGUST 22, 2024
Vertical Horizons: Sector-Specific Media Spectrum: In Italy’s media landscape, there’s a rich array of vertical sector publications catering to diverse interests, such as B2B technology, consumer tech, logistics and retail. Understanding local sentiments and being responsive to public concerns are key to effective crisis communication.
Doctor Spin
FEBRUARY 22, 2024
Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Building trust and credibility is another crucial objective of public relations. But within public relations, we understand how to engage in two-way communication.
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Doctor Spin
FEBRUARY 14, 2024
Marketing: Marketing utilises advertising (both traditional and digital), sales promotions, direct marketing, social media, and product placement to reach its target audience. The focus is on creating compelling messages that encourage consumers to purchase. While advertising can support such endeavours, it’s all about PR.
Landis PR
APRIL 29, 2024
Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.
Landis PR
DECEMBER 18, 2023
It’s taking a PR win that you’ve already secured and repackaging it to reach your audience when and where they want it. If they’re especially engaged, they’ll consume your brand message across multiple channels, reinforcing their recall and retention. Think about how you can make the most of a PR win.
Landis PR
JANUARY 30, 2024
Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. For the Photo courtesy of Pixabay original blog, please visit here.
Doctor Spin
MAY 21, 2023
The PR approach not only makes an organisation more relatable and trustworthy in the eyes of its audience, but it also sets it apart from competitors. In a world where consumers increasingly seek authenticity and meaningful engagement, a PR agency can be a secret weapon. Digital PR. Public affairs (PA).
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