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5 Scariest Halloween Campaigns of the Past Decade

Critical Mention

Consumers are spending more and more each year on Halloween, with an increase from $8.4 This video quickly went viral and has more than 40 million views on YouTube. The video went viral after its launch with over 600,000 views on YouTube. His agency focuses on blogging, sales and website pages and eBooks. billion to $9.1

Film 131
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The Ultimate Guide to Repurposing Content Like a Boss

Contently - Strategy

Did one of your whitepapers go viral—backlinked by many notable websites? Blog posts into eBooks. multiple articles covering different aspects of a large topic—we pull that blog content out and repurpose it into large, ‘ultimate guide’ ebooks.” How to repurpose whitepapers, ebooks, and other long-form content.

eBook 141
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How To Repurpose Written Content to Reach 6x the Audience

Buzzstream

This chart from Curata explains it better: Let me show you exactly how to repurpose your written content into an ebook, a video, a podcast, among many other formats. Assemble your Popular Blog Posts into an Informative Ebook. I read ebooks, and the majority of online consumers enjoy them as well. People love infographics.

eBook 108
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A PR Firm’s Excellent Pitch for Paid, Earned, Owned and Shared

Sword and the Script

It’s one thing to pitch an eBook, but it’s a well-executed marketing initiative to exemplify the very concepts described in the eBook during the process of pitching it. That’s my take on a marketing campaign that Shift Communications is running to promote an eBook: Paid Earned Owned Shared: The Media Recipe for Audience Conversion.

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55 tips, tools and articles that will super-charge your Public Relations knowledge in 2018

The Resolution Blog

This is big news in how your coverage is found, viewed and consumed online. Why Picture List Posts Are The Perfect Viral Content Formula Our clever friends over at Buzzsumo reviewed over 100m Facebook posts recently. Download our ebook PRetrospective now. Search results and news on Google is about to be personalised to the user.

Tools 137
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The Ultimate Guide to Repurposing Content

Contently - Strategy

A tutorial you invested tons of hours recording can be converted into an ebook your customers can turn to over and over again. Did one of your white papers go viral or get backlinked by many notable websites? Each blog post could serve as a chapter for an “ultimate guide” ebook on the topic. See where we’re going with this?

eBook 52
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Big Brands: Content Marketing isn’t a Campaign, It’s a Culture

Sword and the Script

When I traced the source, it stunned me to find my employer’s blog listed right alongside powerhouse consumer brands. It features a free ebook and free webinars, as well as original, in-depth articles on all aspects of legal practice.”. Your content will not go viral and you shouldn’t try. Base hits, not home runs.