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The Marketing Power of Wikipedia: 8 Tips for PR Pros

MaccaPR

As PR and marketing professionals – and consumers – we often forget about the sheer power and influence that Wikipedia has on our daily lives. Wikipedia is a permanent part of our public culture. All jokes aside, Wikipedia does have a distinct influence on the business community. Facebook relies on Wikipedia.

Wikipedia 101
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Why Facebook & Google Can’t Afford to Legitimize Fake News Sources

Cision

Given the rising popularity of user-generated content, some fake news creators might fancy themselves journalists of a sort, without the actual ethics or experience that a real journalist would have. What Are Consumers’ Responsibilities? And so they create biased content out of thin air, with no resources or backing.

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It’s the End of the Truth as we Know it – is PR fine?

Flack's Revenge

Flipboard CEO Josh Quittner wrote about our loss of innocence, in the story The Truth about Fake News : When Wikipedia started to take off… I believed that finally, the world was racing toward one, glorious kumbaya moment. I thought I’d offer the following tips: We’re all news consumers too.

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How To Deal With Negative Reviews: Five Things to Consider

Melissa Agnes

However, if your company has an attorney, he or she must ensure the cyber investigator is not “pretexting,” or employing some techniquethat could create ethical issues for the attorney. In short, negative reviews can be very harmful and they are being increasingly relied upon by consumers. Choosing the Right Solution.

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On Today’s Multi-Agency Wikipedia Statement

Where the Fishermen Ain't

PR Leaders Today Affirm a Commitment to Abide by and Evangelize Wikipedia Community Norms. Last February, William Beutler , principal of Beutler Ink and publisher of The Wikipedian , convened a meeting of digital leaders from multiple agencies, as well as notable Wikipedia volunteers. Fortunately, my employer feels the same way.

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Who Is Fighting Fake News? [article]

ImPRessions - Crenshaw Communications

The initiative will create a subscription tool for consumers, so readers can safely subscribe to their favorite news outlets through Google. Any time YouTube finds a questionable piece of video content, it will add a text box linking pertinent “factual” information supplied by Wikipedia. So, what does that entail?

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Social Media Laws: What Are They and How Do They Impact Brands?

Contently - Strategy

The FCC primarily focuses on telecommunications, and the FTC’s oversight is mostly confined to ensuring truthful advertising and protecting consumer privacy. Brands distancing themselves from platforms like X for ethical reasons may face legal risks, including being implicated in high-stakes lawsuits.