5W PR

AUGUST 7, 2024

Brands fiercely compete for attention, inundating consumers with messages and promises. In an age of digital overload, consumers crave authenticity and genuine interactions. That satisfied guest who received exceptional service at a hotel might leave a glowing review on TripAdvisor or share their experience on social media.

Hotels 78

Hotels Community Travel Storytelling 78

Stephen Waddington

JUNE 30, 2021

Voice is evolving from an interface to a distinct channel according to the Voice Consumer Index. Data on the adoption of voice technologies by consumers is hard to find. That has changed thanks to the Voice Consumer Index published by Vixen Labs in partnership with the One Voice Network. Voice has high levels of awareness.

Hotels 138

Hotels Travel Engineering Privacy 138

Onclusive

MARCH 24, 2022

Do you know if anyone is consuming your content, and if so, how much and for how long are they reading it? Engagement: You’ve got press coverage — now what? To see these best practices in action, join Onclusive for the Demystifying PR Measurement webinar on March 30th.

Measurement 396

Measurement Data Hotels Viral 396

5W PR

SEPTEMBER 13, 2024

Hospitality PR revolves around crafting and sharing compelling stories about hotels, restaurants, and other hospitality businesses. Understanding the Role of Media The media, whether it’s print, broadcast, or digital, significantly influences consumer behavior.

Media 78

Media Hotels Reputation Crisis Management 78

PRSay

APRIL 28, 2021

But after a few classes, I had to drop out due to a work project that was consuming all my time. The exam started early, so I decided to book a hotel room the night before, not wanting to botch my chances with any delays on the road. Finally, I found one in a no-frills hotel. Making the time.

Hotels 209

Hotels Study Crisis Crisis Communications 209

Bianchi Biz Blog

OCTOBER 17, 2024

While many of the legacy consumer-facing auto shows around the globe have lost some of their luster with the industry and media, CES continues to grow in importance and relevance for vehicle manufacturers, component suppliers and mobility tech providers. The airport, airlines, hotels and rideshare companies – they are all short-staffed.

Technology 89

Technology Automotive Mobile Software 89

NewsWhip

MAY 25, 2021

M Live combines the worlds of data and creative, and their efforts have enabled Marriott to attract and engage consumers around the globe. . The NewsWhip screen serves as a backdrop with select insights that are shared on a daily and weekly basis with both our hotels and brands. Work from anywhere” search on NewsWhip Spike.

Travel 109

Travel Data Industry Hotels 109

Prohibition

AUGUST 23, 2022

After the firms’ sales plummeted during the pandemic, this campaign sought to reach a new generation of consumers by positioning actress Zendaya at the forefront of the activation – to help target a younger audience. BMW’s star-studded EV campaign. Goop x Baby2Baby. A great example of a strong stunt leading a campaign.

Hotels 62

Hotels B2C Fashion Trends 62

ImPRessions - Crenshaw Communications

JULY 13, 2022

And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Planning your meeting around a meal, or offering refreshment in a private room at your booth or hotel is often a good idea. . Make every step as painless as possible.

Media 294

Media Trade Shows Travel Interviews 294

Cision

AUGUST 14, 2015

Consumers interact much differently with travel and hospitality providers now than in years past, and those providers are beginning to notice the increasing dependency on mobile devices to quickly get information. While most hotels and airlines have yet to adopt wearable technology, one major brand has: Disney. Wearable Technology.

Travel 120

Travel Technology Hotels Mobile 120

Landis PR

JULY 11, 2022

In return for a paid placement or some other sort of quid pro quo (product, free hotel nights, etc.), I bought into that idea and set up influencer agreements with everyone from the Property Brothers to hotel reviewers and tech gurus. Especially in consumer-packaged goods and significant launches.

Marketing 59

Marketing Hotels Social Media Consumer 59

Bianchi Biz Blog

OCTOBER 3, 2022

Image: CES / Consumer Technology Association. Gary Shapiro, president and CEO at Consumer Technology Association (CTA), which hosts the event, recently said that excitement is building, as CTA is expecting attendance to surpass 100,000 people. An auto show within a consumer electronics show.

Automotive 128

Automotive Mobile Technology Hotels 128

NewsWhip

AUGUST 4, 2022

Emotional connections are hard to find, and a brand who brings themselves down to the same level of their consumers will find an abundance of success. . View this post on Instagram A post shared by Marriott Hotels & Resorts (@marriotthotels). Upgrade evergreen content.

Instagram 146

Instagram Brand Branding Hotels 146

The Hoyt Organization

AUGUST 9, 2024

To stay top of mind with consumers, an effective and well executed PR strategy is no longer optional, but essential. They craft the message and tone to consumers to build a positive relationship with brands through effective storytelling, social media strategies, press releases, earned media and more.

Travel 77

Travel Tourism Industry Publicity 77

PR for Anyone

JUNE 23, 2021

Now, talk to us about people who have the flight reservations and maybe the hotel is cancelled. Because, you know, there are people that are staying at some of these resorts that can’t get home from Florida and they’re still having to pay for food and, you know, the hotel stays and things like that.

Travel 130

Travel Television Insurance Insurance 130

Bianchi Biz Blog

OCTOBER 19, 2023

The show is on track to surpass CES 2023 exhibit space, with global companies debuting innovation that will solve our most pressing global challenges,” said Gary Shapiro, president and CEO at Consumer Technology Association (CTA). “… CES 2024 will shine a light on tech innovation that will change our world for the better.”

Automotive 87

Automotive Mobile Software Technology 87

5W PR

NOVEMBER 21, 2023

Kayak Travel enthusiasts can rejoice with the Kayak plugin, designed to facilitate flight and hotel bookings and provide travel recommendations. Link Reader Simplifying the task of consuming web content, Link Reader excels as a ChatGPT plugin.

Travel 78

Travel Hotels Infographics YouTube 78

Agility PR Solutions

JULY 25, 2018

When Mexican vacation and hospitality company Original Group invested $54 million to relaunch Temptation Cancun Resort, one of the first hotels in Cancun, in December 2017, the company engaged Newlink for a 22-month communications campaign.

Hotels 60

Hotels Brand Branding Groups 60

Landis PR

JULY 29, 2024

Most influential media for consumer communications in San Francisco Depends entirely on what your goals are and the industry you’re interested in reaching. Additionally, San Francisco hotels host invitation-only meetings such as the JP Morgan Healthcare Conference and Cybersecurity and Cloud Conference.

Communications 59

Communications Healthcare Biotechnology Tourism 59

Burrelles Fresh Ideas

MARCH 19, 2024

Hotel prices, however, have remained relatively stable, experiencing a marginal increase of only 0.7% This downward trend in travel costs is particularly noteworthy amidst the rising prices across various sectors, with average consumer prices seeing a 3.1% since last year. year-over-year increase through January.

Travel 92

Travel Trends Tourism Transportation 92

Cision

MAY 4, 2017

Cision CMO Chris Lynch echoes a similar sentiment – consumers should dictate influencer and outreach strategies, so that we’re communicating the right message at the right time to the right audiences. Like #2, keeping the consumer at the forefront of your planning does more benefit to your brand than harm. 5) Be truthful.

Communications 209

Communications Hotels Technology Tools 209

Cision

OCTOBER 9, 2015

Retirees, and older consumers in general, are an enormous and growing market, becoming increasingly interested in travel and recreation opportunities. While many marketing efforts tend to focus on younger consumers, major buying power is held by their parents—and grandparents. This is the time to try new things, travel and explore.”.

Travel 120

Travel Hotels Television Consumer 120

Bianchi Biz Blog

FEBRUARY 1, 2024

In essence, Tokyo and Japan provide a unique blend of financial strength, technological leadership, cultural richness, consumer appeal, efficient infrastructure, and government support—making both Tokyo and Japan premier destinations for businesses navigating the dynamic landscape of the Asia-Pacific region.

Marketing 107

Marketing Newspapers Print Corporate 107

David PR Group

NOVEMBER 14, 2014

The event was sponsored by Intercontinental Hotels and Bacardi , and the publicized goal was to choose a signature specialty cocktail that will be showcased in the hotels next year. The hotel chain’s goal was fairly clear to me from the outset. It was held at Bacardi headquarters, not far from my office.

Hotels 71

Hotels Marketing Strategy Advertising 71

PRSay

MARCH 7, 2024

The film, a feminist masterpiece to some and too basic for others, has achieved widespread influence in the consumer marketplace and, as shared widely on social media, has prompted many women to reassess their roles in the world. Travel media reported on hotels decorated in the style of Barbie.

Film 130

Film Marketing Sports Hotels 130

Contently - Strategy

JULY 22, 2021

It showed them how to go on a virtual world tour , what trips to add to your travel vision board , and how to make their home feel like a luxury hotel. The smart design of the site makes it easy for Marriott’s audience to browse hotels and relevant activities when they’re researching a destination.

Travel 76

Travel Hotels Storytelling Content Marketing 76

Stephen Waddington

OCTOBER 9, 2018

The Future Laboratory hosted a discussion with Sean Pillot de Chenecey at the Corinthia Hotel London tonight to mark the launch of his book The Post-Truth Business. Radical transparency is a clear point of difference that is rising up both the consumer and corporate agenda.

Brand 109

Brand Branding Privacy Hotels 109

ImPRessions - Crenshaw Communications

SEPTEMBER 12, 2017

Hotel Chain Drinks From the Fountain of Youth. European hotel chain Warner Leisure has a core audience of older, even elderly, travelers with healthy incomes. But local caffeine purveyors claimed victory for raising the visibility of indie options and reminding consumers that they have a choice.

Brand 136

Brand Branding Local Hotels 136

Communications Conversations

MARCH 21, 2023

Social media teams are so stretched, asking them to add another platform, especially a time-consuming one like TikTok, is next to impossible. So, the conversation never even gets started at these organizations. Second–the time issue. Right now, for most social teams, this just isn’t realistic.

Company 60

Company Wikipedia Video Insurance 60

Bianchi Biz Blog

JUNE 29, 2023

9-12, 2024, CES, which has become one of the most important automotive industry shows in the world, brings together manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s biggest challenges. Taking place Jan. Save your spot: CES exhibit space fills up fast.

Mobile 74

Mobile Technology Automotive Trade Shows 74

Karen Freberg

JUNE 26, 2022

That made up for all of the croissants I consumed during the time I was in France, so it was a balance! Fun fact – I just realized that my hotel room in Cannes Lions (which was nice and provided a free breakfast) is LESS than the hotel I reserved for Detroit for AEJMC. Hearing from incredible speakers.

Conference 97

Conference Pinterest Hotels Nonprofit 97

ImPRessions - Crenshaw Communications

MAY 18, 2018

Patagonia, a smaller, privately owned company, has earned a loyal customer base by making good products, but its communications has also played a big role in engaging consumers. When brands like these take a stand on social issues, they are humanized, making it easier for like-minded consumers to engage.

Brand 149

Brand Branding Storytelling B2B 149

Waxing UnLyrical

MAY 11, 2012

If you’ve ever stayed at any Ritz-Carlton hotel, you know just how terrific they are. They had Q-tips (most hotels don’t)! What terrific public relations ambassadors they are for the hotel. The RC is a top-notch hotel chain, and I imagine they get terrific media placements, et al. The bathroom! I mean, think about it.

Publicity 99

Publicity Hotels Customer Service Banking 99

The Hoffman Agency

NOVEMBER 12, 2020

In every restaurant, bar, museum, hotel room I visited in Milan, Torino or Aoste, QR codes were stuck onto everything, from tables to chairs to shop windows, lifts and on the back of every possible device. QR codes everywhere. Further research reinforces this shift.

System 74

System Mobile Hotels Retail 74

Maxim Behar

JULY 26, 2021

The hotels there literally depended on this market. As the manager of the Emerald Hotel in the Bulgarian seaside Ravda, I can say that we managed to pass our target in 2020. There is a boom in demand for alternative destinations, such as Irakli and Kraimorie, where there are actually more boutique hotels.

Tourism 52

Tourism Hotels Brand Branding 52

Bianchi Biz Blog

MAY 26, 2022

3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. 5-8, 2023, with Media Days Jan.

Mobile 86

Mobile Technology Automotive Meeting 86

David PR Group

MARCH 25, 2020

Same thing with hotels. What will consumers and business owners need? Once the economy “turns back on,” some businesses will not survive while a few lucky companies will be able to quickly begin doing the same work they have always done. Eventually, restaurants will reopen. What will it be in the future? Where’s the opportunity?

Brand 61

Brand Branding Hotels Meeting 61