Sword and the Script

FEBRUARY 20, 2018

When I looked at his background to develop relevant questions, his experience in consumer packaged goods (CPG) was what stood out to me. As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. His marketing technology landscape lists ~5K tools.

Technology 61

Technology Marketing Retail Interviews 61

Shift Communications

JANUARY 3, 2017

Their content is often featured on NPR and their local radio affiliates. Doctors are a key audience for the aforementioned client and the end-user for the technology they provide. The audience for Marketplace Tech is more broad and consumer-centric. Right Message. Right Time.

Media 104

Media Training Technology Consumer 104

Beyond PR

JUNE 30, 2016

The university radio or TV station. Broadcast: Increased Collaboration Between Campus and Local Media. Broadcast media also is branching out more online, so the websites associated with the college-hosted radio and TV stations show the same volume of content that might be prepared for on-air dissemination. The college newspaper.

Radio 69

Radio Newspapers Print Media 69

PR in High Definition

DECEMBER 17, 2020

British mobile networks are hoping to take up a leading role in emerging radio technology, OpenRan, which could be worth up to $21bn. Following huge disparity revealed across different parts of the UK, leading industry body, TechUK, is also calling for the UK government to address the “Local Digital Capital gap” in the coming year.

Ethics 62

Ethics Google Banking Radio 62

Bianchi Biz Blog

JANUARY 24, 2022

Automoblog is a consumer-focused website that helps readers understand more about cars and driving. Most of our readers, be it from an engineering or a marketing background, are working on new technologies that will lead to fully-automated vehicles, intelligent cities, and more. Along this same line of thinking is consumer education.

Meeting 79

Meeting Automotive Media Technology 79

Prakkypedia

NOVEMBER 5, 2017

Self-described as a “trade journal for the media covering newspapers, magazines, TV, digital, radio, outdoor advertising and entertainment media”. An ABC Radio National show and podcast, Download This Show explores “the latest in technology, social media, consumer electronics, digital culture and more”.

Media 76

Media Journalism Radio Print 76

NewsWhip

MAY 27, 2021

Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall.

Healthcare 78

Healthcare Storytelling Communications Local 78

Stephen Waddington

MAY 19, 2020

We’ve been able to observe the impact of the virus on consumer behaviour and media consumption thanks to data from Brandwatch, OFCOM, Reuters Institute and YouGov, among others. In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied.

Crisis 151

Crisis Government Energy Community 151

PR Fuel

JANUARY 24, 2022

It’s no secret that PR tactics have evolved to keep up with the ever-changing technology. You wouldn’t want your business to have negative press , which can push consumers and potential employees away. You may use media outlets like radio or TV for your campaign. Choose the Right Platform and Distribute Wisely.

Creativity 101

Creativity Data Measurement Product Launch 101

Barokas

DECEMBER 4, 2018

Black Friday and Cyber Monday Post-Mortems : Black Friday and Cyber Monday provide huge PR opportunities, and not just for consumer-facing companies. Our agency has helped numerous enterprise technology and B2B clients build campaigns around holiday shopping.

Survey 60

Survey Enterprise Radio Print 60

Stephen Waddington

JUNE 23, 2019

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 8 Splinternet: multiple internets The internet is fracturing along the lines of platforms and local regulation. Technology is also enabling a remote workforce. The report cites Slack, Google Documents, Airtable and Help Scout as enabling technologies. #13

Report 81

Report YouTube Privacy Web 81

Polaris

NOVEMBER 17, 2015

The power of sensory traits to affect consumer choice. • Why technologies developed for space exploration impact growing practices on earth. Space technologies: Plants in space: how exploration is driving innovation here on earth. 2 Use Seasonal Opportunities to Your Advantage. No News Release Required—Really!

Agency 100

Agency Newspapers Radio Interviews 100

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. As technology advances, we require up to the minute information quickly and efficiently. This includes op-eds and talk radio Instruction : This comes in two forms.

Ethics 52

Ethics Communications Print Television 52

PR 20/20

MARCH 15, 2021

Garter predicts much of this spend increase is thanks to the explosion of remote work, virtual events, and omnichannel consumer behavior. The survey mentioned above dove deeper into what types of technologies those 60% of marketers plan to invest in. Granting your team access is likely the first step in setting up any new technology.

How To 97

How To Knowledge Base Survey Technology 97

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. I mean, how many companies offer this?

Strategy 60

Strategy Print Insurance Insurance 60

The Stalwart Blog

APRIL 26, 2020

If you’ve been watching any of the local media, you know that PR crises can take place. I’ve learned more about technology in the last three weeks than I’ve known in the last five years. People aren’t consuming news reports like they did 20, 30 years ago. I like your graphic behind you. Steve Smith: Yeah.

Crisis 78

Crisis Local Facebook Social Media 78

Sword and the Script

JUNE 18, 2019

In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”.

Employee 150

Employee Print Writing Survey 150

Bad Pitch Blog

MAY 20, 2010

Retrevo.com is one of the largest consumer electronics shopping and review sites in the world, helping people decide what to buy, when to buy and where to buy it. Retrevo uses artificial intelligence to scan the entire web, daily, bringing people the most up-to-date, comprehensive reviews and buying guides for consumer electronics.

Pitching 49

Pitching Fashion Report Twitter 49