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ICON 2020 Preview: Author Nina Jankowicz on Disinformation and How Communicators Can Help Dispel It

PRSay

where she studies the intersection of democracy and technology in Central and Eastern Europe. On TV and radio, she is a frequent commentator on disinformation and Russian and Eastern European affairs. For consumers, distinguishing legitimate sources of news and information from illegitimate sources is more challenging than ever before.

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How to Use Dynamic Listening to Reach New Customers

Cision

With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels. With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. Listen to Increase Customer Spend.

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Trending Sources

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Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

AdAge chose “Message to Space” for its Creativity Top 5 and awarded Hyundai the #1 spot on its Viral Video Chart. Yes, yes - of course, we’re talking truth in advertising, of all things, but consider: When consumers watch the film, ‘Avengers 2,’ they know that Robert Downey Jr can’t really fly. Source: Hyundai ).

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5 Business Press Hits & The PR Strategy Behind Them

Shift Communications

And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. Our strong integration with marketing technology resulted in this business press hit in CNBC. Is High-Deductible Health Insurance Worth the Risk?

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Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

I’ve learned more about technology in the last three weeks than I’ve known in the last five years. People aren’t consuming news reports like they did 20, 30 years ago. I listen to a few radio stations throughout the day, and they always do this. Phone videos become viral, whether it’s legitimate or not.

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PR’s House Of Media Cards

Flatiron Communications

But more and more consumers are opting to time-shift their regular cable, broadcast and video viewing to align with their own schedules. And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. Appointment TV has seen better days. billion people — logging on at least monthly.

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PR’s House Of Media Cards

Flatiron Communications

But more and more consumers are opting to time-shift their regular cable, broadcast and video viewing to align with their own schedules. And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. Appointment TV has seen better days. billion people — logging on at least monthly.

Media 28