Content Marketing Course Local Writing 
Prohibition
JULY 14, 2017
Consider the changing shape of the comms industry, and you will undoubtedly come across the phrase ‘content marketing’. Content has become the ‘buzz word’ for the industry – whether you specialise in SEO, digital marketing or indeed more traditional avenues such as online advertising and PR. But what does content mean?
Buzzstream
SEPTEMBER 3, 2024
For instance, let’s pretend we were trying to find writers willing to write about a nationwide charity race, like St. A writer who writes about “running” may only review running shoes. And, when they do, it’s a signal that you did a great job writing your subject line. Jude’s Walk/Run. They’re like, ‘I love your headlines.
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Critical Mention
APRIL 13, 2020
Of course, as with any crisis, there are also plenty of stories about organizations who have mishandled it in one way or another. Earlier in April, a story broke about Dr. Sarosh Ashraf Janjua, a Massachusetts-based cardiologist who travels once a month to Minnesota to work at local hospitals.
Flack's Revenge
DECEMBER 5, 2017
I was, of course, thrilled to be in it and eager to read Lin Pophal’s book. In smaller markets, like where I live, there has long been a tendency for media professionals to seek corporate roles when they become available. Readers here know that it’s a pet topic of mine, and I eagerly replied.
Critical Mention
NOVEMBER 22, 2019
While you can influence others to write something good about your brand, they still have to make the final decision on whether or not they’re going to share their experience with your brand or mention it in a news story. The expansion of different media types opens the door for more people to write about your brand. Until next time!
Cision
JANUARY 9, 2017
But this post isn’t about helping you write your book. Kawasaki has worked both with publishing houses and self-published, and his understanding of each helps to give perspective to the different aspects of writing and editing a long-form piece of content (book). Think Local.
wiredPRworks
NOVEMBER 23, 2021
When you publicly thank partners, vendors, employees – and of course, clients, your create publicity opportunities for both sides. Want to reach local journalists and influencers? Named one of the top 50 content marketing influencers on Twitter, Barbara’s digital brand is @wiredPRworks. Happy ThanksGiving Every Day.
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