Remove Content Marketing Remove Crisis Management Remove Infographics
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5 Ways to Reimagine the Press Release

Cision

You probably send out press releases when you have to – “checking the box” for corporate disclosure or crisis management. The easiest way to do that is by including multimedia elements — whether photos, infographics, videos or audio clips. The value of content marketing has been proven time and time again.

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Why PR is the Foundation of Successful Brand Building and Identity

5W PR

Extending beyond crisis management and media relations, PR takes a comprehensive approach to nurturing positive stakeholder relationships, building brand reputation, and driving business growth. Storytelling and Content Marketing Storytelling is a powerful tool for connecting with audiences on an emotional level.

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What is Technology PR?

5W PR

Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise. Content Marketing: Develop high-quality content that addresses the interests and pain points of your target audience.

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The PR Pro’s Role in Reputation Management

Solo PR Pro

Still, some clients diminish the need for managing their reputation, falsely believing that if they do the right thing, they are immune from public embarrassment. The infographic below highlights the importance of online reputation and the impact it can have on your brand. Infographic by MDG Advertising.

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7 PR Blogs You Should Be Following

Critical Mention

Our take on HubSpot: HubSpot delivers wonderful content, infographics and templates to help guide your marketing techniques. Since PR and marketing often go hand in hand, we suggest reading up on their strategic inspiration posts and top tips for content distribution. PRNEWS Blog.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects.

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How to modernize your PR team workflow – The Essential Guide

Frederik Vincx

The highest skills gaps were reported as measurement (53%), budget management (44%), crisis management (37%), and digital communications/social media (35%). For example, it would be unreasonable to expect everyone to be able to create a stellar infographic to accompany a blog post. And you want media attention for it.

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