Landis PR

JANUARY 30, 2024

Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. There’s a need for education when discussing how PR can drive revenue.

Leadership 105

Leadership SEO Measurement Reputation 105

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Ethical Voices

OCTOBER 16, 2023

Joining me on this week’s episode of EthicalVoices is Kelsey Bohl , the Senior Manager of Corporate Communications Press Office at Walmart. I then became Executive Director of Marketing and Communications at the university in January 13th, 2020. Then you all know what happened in March 2020.

Ethics 81

Ethics Data Crisis Apparel 81

Cision

JUNE 15, 2017

Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry. After considering law, I was drawn into communications because of the various areas it touches.

Automotive 245

Automotive Resources Strategy Consumer 245

PR Conversations

OCTOBER 27, 2023

Is recent social media engagement related to new research and/or a growing personal interest, or is it mainly a tool for reputation management regarding possible (mis)interpretation(s) of your theoretical body of work? A reputation is nothing more than what members of a public think and say about an organization.

Reputation 52

Reputation Social Media Internal International 52

ImPRessions - Crenshaw Communications

MAY 15, 2018

It plans to close 8000 stores on May 29 for a half-day of employee education around racial bias. All five of these recent corporate “first responders” behaved in a fashion aligned with the brand involved. The first statement in crisis response carries great importance, because it sets the tone for what will follow.

Crisis 136

Crisis Privacy Airlines Facebook 136

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? CRISIS LESSON #3: MONITOR YOUR OWN COMPANY’S SOCIAL MEDIA POSTS AS YOU MONITOR YOUR CONSUMER’S. CRISIS LESSON #7: CORPORATE SHOULD PROTECT ITS BRAND AT THE LOCAL LEVEL.

Instagram 98

Instagram Crisis Local Privacy 98

Waxing UnLyrical

MARCH 15, 2018

Everyone wants to work for an ethical company and takes it personally when corporate actions are misinterpreted or mislabeled. Volunteer opportunities and corporate philanthropy should be baked into the DNA of the organization. It is critical to partner with non-profits whose goals align with the corporate mission.

Employee 70

Employee Crisis Corporate Social Media 70

Burrelles Fresh Ideas

MAY 21, 2024

Educating your workforce and the public are essential steps in eliminating the stigma surrounding mental illness. Organizations that demonstrate a commitment to employee well-being not only attract top talent but also enhance their reputation as socially responsible entities. But what about the actual PR pros themselves?

Employee 97

Employee Pinterest Resources System 97

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. The consumer is going to be more educated when it comes to editorial media, including bias and the use of AI. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. Return of increased PR budgets.”

Writing 199

Writing Communications Marketing B2B 199

PR Conversations

MAY 1, 2017

Catherine: We do a great deal to educate practitioners on the practical aspects of managing a crisis but rarely do you encounter a crisis plan which addresses the need for support for people involved with crisis communication. Or the crisis plan is siloed in some hidden corporate corner completely out of date.

Crisis 63

Crisis Crisis Management Leadership Training 63

PR Conversations

APRIL 27, 2015

I enjoy the adrenaline rush of crisis communications. What the CSA’s communications team did for the Chris Hadfield mission was literally and figuratively out of this world! Which real, historical or fictional person or brand would you like to give a reputation makeover? What is your favourite occupation in PR?

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

I enjoy the adrenaline rush of crisis communications. What the CSA’s communications team did for the Chris Hadfield mission was literally and figuratively out of this world! Which real, historical or fictional person or brand would you like to give a reputation makeover? What is your favourite occupation in PR?

Film 40

Film Crisis Communications Ethics Crisis 40

Landis PR

MAY 28, 2024

Biotechnology and Life Sciences are other sectors where Denmark has a strong reputation, with a focus on research and development, as well as clinical trials and production. This creates significant business opportunities within cleantech and the renewable energy sector, including wind, solar and biomass energy.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Sword and the Script

JUNE 25, 2019

Those can count the loss of trust among customers, a hit for the brand, company reputation, and potentially, revenue. This goes beyond crisis communications. It can range from the technology tools marketing uses – to measures aimed at prevention and user education around the products sold.

Brand 113

Brand Branding Reputation Corporate 113

5W PR

JANUARY 31, 2024

Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise. Social media is also used to manage and enhance the company’s online reputation.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Ethical Voices

MARCH 28, 2022

She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. And then after that, I really did a variety for the first part of my career of corporate and agency. Then I went back to corporate America. I think that ethics and reputation are all we have.

Ethics 52

Ethics Strategy Real Estate Local 52

Doctor Spin

MARCH 19, 2023

If an organisation wants to improve its reputation or build stronger relationships with its stakeholders, influencers, and publics, it must make more conscious decisions about what to measure. For example, if an organisation decides to measure the number of media mentions, it signals that media coverage is crucial in building its reputation.

Measurement 52

Measurement Communications Wikipedia Social Media 52

Cision

SEPTEMBER 30, 2015

While the concepts underlying corporate social responsibility (CSR) are hardly new , our current framework of understanding for CSR in the United States started roughly in the 1950s. Prepare in advance for crisis. Learn “How to Plan and Manage Crisis Communication in a Social World” today!

Media Relations 120

Media Relations Trends Media Corporate 120

PR Conversations

JULY 5, 2017

Ironically, PR as a sphere has certain reputational problems itself. In my experience, employees from Communications department spend their lives performing the following functions: 1. Public relations professional strives to create a positive reputation for his/her client with the help of information materials. Copywriting.

Infographics 63

Infographics Corporate Policies Reputation 63