ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2016

Warren accused the CEO of pushing the blame “to your low-level employees who don’t have the money for a fancy P.R. Thousands of Wells Fargo employees lost their jobs, but Stumpf and his senior executives have not been penalized for the fraud. firm to defend themselves.” There’s also the Martin Shkreli factor.

Pharmaceuticals 120

Pharmaceuticals Ethics Reputation Insurance 120

Contently - Strategy

JANUARY 26, 2023

Kroger wanted to position its pharmaceutical teams as thought leaders in vaccination science. Develop thought leadership content based on topics that interest your buyer personas, investors, or potential employees. The executive team is one place to start, but great candidates may exist at all rungs of the corporate ladder.

Leadership 141

Leadership Content Marketing Healthcare Google 141

Communications Conversations

MAY 20, 2020

” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. But, in each episode are thoughtful, in-depth interviews with J&J employees, health care professionals and external thought leaders, scientists and academics. Many starts and stops.

Journalism 148

Journalism Brand Branding Interviews 148

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

How did Mylan CEO Heather Bresch not learn from Turing Pharmaceutical’s Martin Shkreli’s experience? What was her corporate communications team thinking? Management compounded the bad news by seeming to blame employees. The public is a sucker for wedding stories. So, is all forgiven? Lochte will have to wait and see.

Pharmaceuticals 120

Pharmaceuticals Banking Reputation Hotels 120

MaccaPR

OCTOBER 17, 2016

In my first post about Corporate Sustainability Reports on October 3, I laid out what I consider compelling data that shows how this valuable communications tool can bring bottom-line benefits to your company. Key to a corporate sustainability report is knowing what data points should be measured.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Mindful Marketing

JULY 16, 2022

reported that between 2017 and 2021, hundreds of EY employees acted unfairly either by using an ill-gotten answer key for an ethics component of the CPA exam or by cheating on ethics tests required for continuing education. ” “Corporate culture will be developed one way or another. This better be a wake-up-call for EY.”

Ethics 90

Ethics Pharmaceuticals Corporate Financial 90

MaccaPR

MARCH 12, 2019

But today, medical device is only 20 percent of our agency’s business; our other marketing work spans the entire scope of health: health insurance, pharmaceuticals, and direct to consumer healthcare products. What kind of employee flourishes at StoneArch? You do have to love the complex.

Agency 54

Agency Healthcare Insurance Interviews 54