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Trust: Business Tops Media and Government in Ethics and Competence, Finds Survey

Sword and the Script

The annual Edelman Trust Barometer found business is trusted more than government, media and NGOs; this presents an opportunity to build trust through content. Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Business is ethical and competent.

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United we Brand? Top Reads on Corporate Activism

Flack's Revenge

It was a more innocent time and easier for businesses to step up to the plate when government was not doing its job. The post likens these companies to totalitarian governments or even religions pushing their beliefs. I’m a cynic and question the motives behind most corporate activism. Should brands take a stand?

Corporate 198
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Report: Amid Growing Mistrust of Governments and Media, Business Must Provide Credible Information

PRSay

The PR firm’s annual survey, which tracks public sentiment about business, government, nongovernmental organizations and media, says ordinary citizens feel misled and don’t trust the leaders of those institutions “to do what is right.”. Trust scores have dropped for government leaders, CEOs, journalists and even religious leaders.

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How companies survive crises through  capability and character

Wadds Inc.

According to Rupert Younger , founder and academic director of the Oxford Centre for Corporate Reputation, the key to their survival lies in the dual nature of reputation. It relates to values, culture, behaviour, transparency and ethical conduct. It is about being good at what you do," said Younger.

Company 105
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Hate Speech and Ethics: A 3-Dimensional Issue

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 140
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Sam Bankman Fried, FTX, And The Limits Of PR

ImPRessions - Crenshaw Communications

The most important corporate function? According to The New York Times, FTX lacked crucial elements of corporate governance, including a chief financial officer, a human resources or compliance department, or a board of directors. ” In other words, it’s all about image. Apparently Bankman Fried took that literally.

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RepUs: Top 10 Reputation Threats and Impact in 2025

Reputation Us

Corporate reputational risks are rapidly evolving, and as of now, the top ones include a mix of longstanding challenges and emerging concerns driven by digital transformation, regulatory scrutiny, and shifting societal expectations heading into 2025. Today, RepUs published its TEN REPUTATION RISKS AND IMPACT FOR 2025.