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PR Advice For CEOs Under Fire

ImPRessions - Crenshaw Communications

First, it was eclipsed by a fire-and-brimstone invective from Elizabeth Warren, who demand that he resign and called for jail sentences for senior executives who cross ethical lines. It’s just another sign that small details can communicate corporate values, and the top executive needs to pay attention. firm to defend themselves.”

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Cultures of Corruption

Mindful Marketing

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing “ Auditors Cheated on Ethics Exams ”—a recent New York Times headline revealed. Who would cheat on ethics?— The Security and Exchange Commission (S.E.C.)

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Engaging (and grilling) the social side of James Grunig

PR Conversations

Other publics also seek consequences from an organization that the organization might prefer not to provide—such as a pharmaceutical company producing an orphan drug that might cure a disease but is not profitable. Publics consist of people who are affected by the consequences of an organization’s behaviour—either positively or negatively.

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R.I.P. For PR Spin: Ethics, Public Relations and The Imminent Death of “Spin”

MaccaPR

The Public Relations Society of America (PRSA) has declared this September as "Ethics Awareness Month," complete with "The New Era of Authenticity" as a theme. There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag. For a terrifically funny example of spin, watch the 2005 movie, "Thank You For Smoking.".

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How AI Will Define the Future of Everything

Stern + Associates

But she emphasizes we must ensure the ethical development of these increasingly prevalent technologies. “AI Unregulated AI is just as dangerous as unregulated pharmaceuticals.” How do you get all the benefits of AI without losing privacy or being manipulated by corporate greed?”

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