PRSay

AUGUST 6, 2021

Make time to exercise. Your chosen form of exercise should be one you enjoy and find relaxing. She holds a Master of Science degree in corporate and organizational communications from Northeastern University in Boston and a Bachelor of Science degree from Wright State University in Dayton, Ohio. Running is my release.

Exercises 179

Exercises Energy Groups Consumer 179

Melissa Agnes

SEPTEMBER 9, 2014

Simulate everything from Twitter, Facebook, Instagram (and any other social media channel needed for your team’s exercise), to the search engines, as well as major news sites and blogs. by creating press releases, posting to your corporate website, blog or dark site , etc.).

Crisis 222

Crisis Crisis Management Engineering Exercises 222

Deirdre Breakenridge

SEPTEMBER 9, 2019

As a result, businesses are actively working on becoming more socially conscious by placing organizational purpose over corporate mission and profits. I LIKE a leader who …” Speaks up more and shows a lot of corporate activism. Here’s what Millennials said when I asked, “Please fill in the blank.

Ethics 218

Ethics Exercises Energy Corporate 218

Melissa Agnes

OCTOBER 10, 2014

having a blast putting City officials through a simulated earthquake exercise. How can you go about developing and implementing a corporate culture that is truly transparent, and what are the repercussions of not doing this? Welcome to this week’s #CrisisRoundup! This week, I was in L.A.

Crisis Management 191

Crisis Management Crisis Exercises Resources 191

Reputation Us

JUNE 23, 2019

Already in 2019, corporate crises appear to be increasing and getting nastier than 2018. According to The Holmes Report , last year brought an increasing penchant for corporate scandals. So how does a company handle a corporate crisis in today’s world? We’re rethinking corporate crisis. Turn Off The Fan.

Corporate 74

Corporate Crisis Management Exercises Crisis 74

5W PR

FEBRUARY 24, 2025

The Foundation of Crisis Simulation Crisis simulations in defense tech differ from standard corporate exercises due to the industry’s unique characteristics. Planning the Drill Start with detailed objectives for each exercise. Document expected outcomes and establish clear evaluation criteria.

Crisis 78

Crisis Crisis Management Technology Exercises 78

ImPRessions - Crenshaw Communications

DECEMBER 6, 2019

Corporate America is stepping up. This comes as a happy sign for public relations professionals who preach corporate responsibility or even strategic activism to clients. Yet 20-plus multinational corporations pledged to use renewable energy for 100 percent of their electricity. According to Gallup, only the U.S.

Leadership 156

Leadership Corporate Energy Government 156

Melissa Agnes

NOVEMBER 10, 2014

If a viral crisis were to strike and hundreds (or more) of people were to navigate to your corporate website for more information, would your website crash due to an overload of traffic? Who should be involved in this exercise? Risk 3: A lack of bandwidth can leave you without a crisis communication home base.

Crisis 203

Crisis How To Exercises System 203

5W PR

JANUARY 22, 2025

This team should meet regularly to review and update crisis plans, conduct simulation exercises, and ensure all members understand their roles. Johnson & Johnson’s handling of the 1982 Tylenol crisis remains a masterclass in crisis management fundamentals.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

Onclusive

JANUARY 31, 2018

Cunningham described the fundamentals of creating positioning: “The first thing we do in a positioning exercise is to split those two things up and do the rational positioning first. I’ve created a methodology called Corporate DNA. Creating Positioning. So how do you do positioning? We need a methodology that is based in logic.

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

Cision

APRIL 18, 2017

If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. You don’t need it for this exercise.). This is the first step in showing that PR is a revenue-driver, and not just another corporate expenditure. Step 1: Identify Keywords You Can Own.

Exercises 198

Exercises Google Writing Blogging 198

PRSay

OCTOBER 16, 2020

Communicators have “a lot of great partners out there” who can help provide their employees with local voting information, said panelist Kelly Mason, director of corporate communications at Levi Strauss & Co., Tell five friends and ask them to do the same with five other friends and pass it on.”.

Communications 202

Communications Nonprofit Employee Local 202

Melissa Agnes

APRIL 11, 2016

True crisis preparedness requires more than a plan, it requires the right corporate culture. Part of ensuring the right corporate culture means adapting the right mindset. How to change a silo’d corporate culture. Conduct team building exercises that are cross-departmental. It’s a more traditional (a.k.a.

Crisis 100

Crisis Crisis Management Exercises Corporate 100

ImPRessions - Crenshaw Communications

APRIL 5, 2018

Here’s an exercise for a startup: take the brand name and corporate information out of your press release or media pitch. Rarely does a single positive story act as a magic bullet, however. PR works best in building brand visibility and credibility over time. You’re not differentiated. Is it still recognizable as your own?

Pitching 174

Pitching Enterprise Exercises Agency 174

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

Here’s an exercise for a startup: take the brand name and corporate information out of your press release or media pitch. From a journalist’s point of view, one company is just a company, but a cluster of new competitors is a trend. No differentiation. Is it still recognizable as your own?

Pitching 205

Pitching Agency Internal International 205

Onclusive

JUNE 23, 2022

This has certainly helped us stay funded and keep the right conversations going across our entire organization.” ~ Lona Therrien, Sr Director, Global Corporate Communications, Mimecast. Strategy: Any strategy should be rooted in clear goals, so make sure both PR and marketing go through the objective-setting exercise first.

Strategy 195

Strategy Marketing Measurement eBook 195

NewsWhip

NOVEMBER 20, 2024

He remains a Senior Advisor to Avoq on innovation and corporate development, and is also the principal at his investment firm Storm King Holdings , where he focuses on the intersection of data and strategy in scaling innovative media companies. Your employees care the most about workforce issues because they live it everyday.

Data 78

Data Storytelling Policies Employee 78

PRSay

OCTOBER 25, 2021

As a part of her course, McFarland engages students through the Privilege Bead Exercise. This exercise asks students to read a list of statements, and for every statement they can say yes to, they take a bead. The exercise allows her to talk with her students about privilege in a way that doesn’t feel attacking or accusatory.

Exercises 133

Exercises Education Nonprofit Case Study 133

Reputation Us

MARCH 17, 2025

Going forward, organizations ought to proactively seek ways to recognize and defeat risks that might interfere with efficient operations and corporate reputation management. However, the process of risk management entailing crisis communication exercises can minimise threats like cyber reputational damage.

Enterprise 78

Enterprise Reputation Financial Crisis 78

PRSay

APRIL 11, 2018

I have a wide range of experience, from internal to corporate to digital communications. I enrolled in the APR Online Study Course and leveraged the materials — especially the practice question exercises — but I mostly prepared alone. It also got me thinking more critically about the skills I’d need to succeed when I got there.

Exercises 113

Exercises Corporate Ethics Study 113

PR for Anyone

JUNE 12, 2020

A great exercise is to just sit down and lay this out. Discovering why you do what you do will help you also in terms of your corporate culture, your message, and your interaction with potential clients or customers. The majority of us are not in business solely to make money. There is a reason we do what we do.

Exercises 130

Exercises Employee Corporate Pitching 130

ImPRessions - Crenshaw Communications

JUNE 28, 2017

While Uber has struggled with reputation setbacks, culminating in the resignation of its CEO last week, Lyft has quietly kept to itself, plotting a successful path as the “friendly, laid-back alternative to Uber’s cutthroat corporate ethos.” We recommend creating a storybank of your own.

Airlines 147

Airlines Insurance Insurance Exercises 147

Wadds Inc.

APRIL 19, 2023

A Century of Spin critiques the public relations industry's role in facilitating corporate propaganda and undermining democracy. It is itself an exercise in public relations. The result of corporate propaganda can be seen in the contemporary commonsense that what is good for business must be good for society,” they state.

Ethics 105

Ethics Government Corporate Exercises 105

Waxing UnLyrical

NOVEMBER 11, 2016

A simple exercise. Exercise = work. The best exercises are, I think, simple. The thing is, the best exercise in the WORLD is not going to make a darn difference if you don’t actually do it. You are entitled to take as much time as you need to process the world you woke up to on Wednesday. ” And on the right?

Exercises 85

Exercises Banking Twitter Training 85

5W PR

JULY 27, 2020

The most popular features of gamification in the corporate environment include the use of progress bars that simply show how much the user has accomplished or learned and a rewards or achievement page. It can help improve efficiency as well, but caution needs to be exercised, so no one feels humiliated or embarrassed.

Exercises 97

Exercises Software Employee Training 97

Waxing UnLyrical

JUNE 2, 2014

Exercises for Writing Conversationally. In this guest post for Heather Whaling ‘s blog, Bethany Cramer offers some exercises to improve your conversational writing. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Image: AJ Cann via Flickr, CC 2.0.

Exercises 90

Exercises Small Business Resources Writing 90

PRSay

AUGUST 28, 2018

As we head into Ethics Month at PRSA, try this little exercise: Take a few quiet minutes to contemplate scenarios where you would willingly and knowingly walk away from a job or an assignment on the basis that it conflicts with some uncompromising value that you hold. In this group, you will find the passion I described earlier.

Ethics 143

Ethics Meeting Exercises Course 143

Contently - Strategy

OCTOBER 9, 2019

Sure, companies may talk about business problems in broad corporate language—about “creating value in the ever-changing paradigm of digital transformation” or “unlocking the world of the future through an AI-enhanced revolution.” The point of this exercise isn’t to confirm what you already think.

How To 104

How To Marketing B2B Exercises 104

Sword and the Script

SEPTEMBER 25, 2018

I like to ask that kind question because it’s an interesting mental exercise that really makes marketing think about what they want to achieve. This is down slightly, but macro trends across the economy suggest corporate revenues are up. e) Championing a customer-centric corporate culture. That’s also a useful mental exercise.

Survey 98

Survey Marketing Exercises Study 98

Melissa Agnes

OCTOBER 10, 2014

having a blast putting City officials through a simulated earthquake exercise. How can you go about developing and implementing a corporate culture that is truly transparent, and what are the repercussions of not doing this? Welcome to this week’s #CrisisRoundup! This week, I was in L.A.

Crisis Management 100

Crisis Management Crisis Exercises Corporate 100

Stuart Bruce

MAY 20, 2016

We believe that this exercise should be conducted annually and include explanatory notes as to the nature of each intangible asset, the key assumptions made in arriving at the values disclosed and a commentary about the health and management of each material intangible assets. trillion to the UK economy.

Reputation 94

Reputation Measurement Brand Branding 94

PRSay

SEPTEMBER 18, 2019

Constitution: “Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people to peaceably assemble, and to petition the government for a redress of grievances.”. Email: timobrien@timobrienpr.com.

Ethics 140

Ethics YouTube Government Guidelines 140

PRSay

SEPTEMBER 15, 2017

As the creators of the service-profit chain note: “Leaders who understand the service-profit chain develop and maintain a corporate culture centered on service to customers and fellow employees. Since all skills, crafts and abilities atrophy without exercise, it’s essential for people to maintain a high level of engagement in their work.

Financial 148

Financial Employee Leadership Training 148

Waxing UnLyrical

MARCH 14, 2014

’ “ I learned a great deal from this exercise. So while this exercise was in jest, it reminded me of just how important it is to write smart, simple and (ideally) succinct subject lines that don’t sound spammy, or superficial, or flat-out ridiculous. Are there any exercises that have been particularly helpful for you?

Exercises 80

Exercises Writing Facebook LinkedIn 80

PRSay

JANUARY 9, 2024

The exercises often concentrate on opposites and extremes, such as gesticulating versus keeping your hands in your lap. A published author, Jackson has presentation-trained more than 100 companies, organizations and technology departments, from multinational corporations to startup firms.

Training 103

Training Conference Meeting Technology 103

PR Job Coach

SEPTEMBER 10, 2013

If you decide to go the internship route while you job hunt, exercise caution in doing internships that do not help fulfill your career goals and strategy. Is the organization a leader in its category, whether a non-profit, corporation, institution or agency?

Pinterest 120

Pinterest Case Study Internal International 120

Melissa Agnes

FEBRUARY 3, 2015

Building a corporate culture that instinctively sees opportunity from every risk, and empowering your frontline (and entire team) to act on the opportunities in real-time. Neither are those dated table top exercises that organizations have grown accustom to over the years. All of this takes continual effort.

Crisis Communications 169

Crisis Communications Crisis Communications Crisis Management 169