5W PR

FEBRUARY 26, 2025

PR strategies focused on accessibility do more than tick a corporate social responsibility box – they open new revenue streams, build lasting customer relationships, and position brands as market leaders. Making Affordability a Core Message Price sensitivity remains a major barrier to supplement adoption.

Industry 78

Industry Nonprofit Guidelines Community 78

Reputation Us

MAY 1, 2019

Published by the Nonprofit Association of Oregon on May 1, 2019. Successful nonprofits certainly recognize that partnerships are important. But recently, the importance of corporations working with nonprofits has been proven to successfully enhance a company’s reputation. Authored by Casey Boggs , ReputationUs.

Nonprofit 60

Nonprofit Corporate Reputation Community 60

Waxing UnLyrical

DECEMBER 18, 2012

What happens when the doyenne of the nonprofit world and the queen of measurement decide to write a book together ? You get Measuring the Networked Nonprofit , by Beth Kanter and Katie Paine, an absolute gem of a book not just for nonprofit communicators, but for all measurement geeks (and most certainly for nonprofit executives).

Nonprofit 91

Nonprofit Measurement Case Study Study 91

Reputation Us

JANUARY 23, 2025

The following RepUs speaking topics for 2025 reflect emerging corporate trends, challenges and opportunities in reputation management. President and Chief Reputation Officer Casey Boggs of ReputationUs is a recognized global authority on reputation management and crisis mitigation for businesses and nonprofits.

Reputation 78

Reputation Crisis Insurance Insurance 78

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. Nonprofit groups and volunteers came with tools and know-how. This is a valuable perspective.

Corporate 108

Corporate Communications Crisis Management Crisis 108

PRSay

MAY 13, 2022

Previously, he held senior communications positions at Sears, Sara Lee Corporation, Pitney Bowes and Eli Lilly. Given his extensive experience in the agency, corporate and academic sectors, PRsay asked Culp for his thoughts on effective internship programs today. I loathe unpaid internships for college graduates, even at nonprofits.

Nonprofit 147

Nonprofit Internal International Corporate 147

Onclusive

DECEMBER 6, 2019

This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. The annual conference for the Arthur Page Society brings together a professional association for senior public relations and corporate communications executives.

Conference 329

Conference Marketing Case Study Measurement 329

ImPRessions - Crenshaw Communications

MAY 20, 2019

Like everything else in life, a move from agency PR to corporate or brand communications involves trade-offs. At an agency, “you have your finger on the pulse” of industry trends, according to Debbie Etchison, head of public affairs and corporate communications at a major pharmaceutical company. Constant innovation.

Agency 200

Agency Corporate Pharmaceuticals Public Affairs 200

Waxing UnLyrical

JANUARY 29, 2013

Beth also shared a great summary of tools often used by nonprofits from her blog, as well as a case study (among many!) measurePR: Measuring the Networked Nonprofit with Beth Kanter is a post from: Waxing UnLyrical. Twitter Facebook Google+ LinkedIn #measurePR: Measuring the Networked Nonprofit with Beth Kanter.

Nonprofit 74

Nonprofit Measurement Case Study Social Media 74

ImPRessions - Crenshaw Communications

JUNE 15, 2017

They might be looking to join a large international company as the newest corporate communications hire, or want to break into PR at a nonprofit group. On the corporate side, staff learn public relations as it serves the organization, but at an agency, it’s the core business. PR is PR no matter where you are, right?

Agency 122

Agency Nonprofit Corporate Training 122

Onclusive

JANUARY 25, 2019

The annual conference for the Arthur Page Society brings together a professional association for senior public relations and corporate communications executives. This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. PRWeek Awards.

Conference 256

Conference Content Marketing Marketing Internal 256

Agility PR Solutions

JANUARY 5, 2020

The workplace remains rife with shortfalls when it comes to diversity and inclusion, particularly for African Americans, yet few white professionals see what their black colleagues are up against, according to new research from nonprofit think tank the Center for Talent Innovation (CTI).

Corporate 78

Corporate Nonprofit Trends Publicity 78

PRSay

AUGUST 16, 2022

Before getting started, remember to carefully vet all nonprofits and authentically align your agency, clients and employers with mutually beneficial partnerships. Like our client allnex-Wallingford, your organization may choose to align with a local nonprofit to launch a 5K and T-shirt sale. RunSignUp. Gifts for Good.

Company 157

Company Nonprofit Apparel Banking 157

Onclusive

NOVEMBER 29, 2017

This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. The annual conference of the Arthur Page Society brings together a professional association for senior public relations and corporate communications executives.

Conference 210

Conference Content Marketing Marketing Education 210

Waxing UnLyrical

APRIL 5, 2018

Our culture used to have a clear line between “business only” and the “good feeling” of nonprofit organizations. Now, in our culture, we are seeing the mutually beneficial advantages of establishing and maintaining a relationship between a nonprofit organization and corporate business. Laurence D. Publicize your work.

Nonprofit 61

Nonprofit Community Employee Energy 61

Agility PR Solutions

AUGUST 25, 2019

Astute nonprofits recognized the power of storytelling way before corporations and have been leveraging that to secure large donations. Think about some of the things you will fondly remember forever. Chances are there were stories connected with them that touched your heart. Why is storytelling so impactful?

Storytelling 129

Storytelling Nonprofit How To Corporate 129

5W PR

SEPTEMBER 27, 2019

You can find public relations specialists working in government, nonprofits, as well as small to large companies. It usually means working closely with the nonprofit’s fundraising staff to create a more donor-centric publication. Due to budget constraints at most nonprofits, the role can be extremely broad.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

PRSay

JANUARY 24, 2025

What to consider before a career move John Elsasser, editor-in-chief of Strategies & Tactics and host of S&T Live, asked Neal what communications professionals should keep in mind when considering a change in their own careers to start their own practice or to move from a corporate to a nonprofit PR setting, for example.

Course 67

Course Publicity Nonprofit Leadership 67

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

Some were management failures, while others were about corporate values or behavior. It was caused in part by OpenAI’s unusual hybrid Board structure, which seeks to blend a nonprofit and a for-profit organization to balance commercial goals with adherence to its social mission. Yet, nothing happens in a vacuum.

Banking 212

Banking Nonprofit Twitter Advertising 212

ImPRessions - Crenshaw Communications

MAY 4, 2018

Unlike those entering the workforce on the heels of the recession, today’s PR hopefuls are likely to be welcomed by top agencies and corporations. A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common. Consider a PR agency.

How To 189

How To Nonprofit Interviews Privacy 189

Reputation Us

SEPTEMBER 11, 2019

In the coming weeks, RepUs and DHM Research will nationally unveil the results of the first of its kind survey that links the impact cyber attacks have on corporations’ reputation. ReputationUs is a firm specializing in helping mid- to large-sized businesses and nonprofits enhance, advance and protect their valuable reputations.

Survey 74

Survey Reputation Corporate Banking 74

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

AUGUST 13, 2020

Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. Looking to the past. Donate your time and skills to a cause that is important to you. Go beyond LinkedIn for your job search.

System 189

System Public Affairs Employee Nonprofit 189

Cision

JULY 5, 2016

” What are some of the differences in building a marketing strategy for a large company versus a small startup or nonprofit? If not, consider multiple internships with different types of marketers: a PR firm, an advertising agency, an internal corporate marketing team. Our proven process is always the same.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Deirdre Breakenridge

FEBRUARY 13, 2015

Anneliz Hannan is a corporate communications professional with strong advocacy qualities and analytic acumen. Her credible, reliable and tenacious voice for the brand has chartered the course for independent companies, nonprofit organizations and corporations by building strong partnerships and constituencies.

Healthcare 150

Healthcare Community Twitter Communications 150

Deirdre Breakenridge

NOVEMBER 21, 2018

I was interested in Patagonia’s Corporate Social Responsibility , so early on I worked to learn more about the company’s environmental programs. I was incredibly fortunate to be chosen to participate, and I was able to spend two months in Amman, Jordan interning at a nonprofit dedicated to promoting community-based environmental stewardship.

Communications 171

Communications Nonprofit Training Study 171

PRSay

OCTOBER 16, 2020

Communicators have “a lot of great partners out there” who can help provide their employees with local voting information, said panelist Kelly Mason, director of corporate communications at Levi Strauss & Co., which is one of many companies giving employees time off to vote. Bedrock of democracy.

Communications 201

Communications Nonprofit Employee Local 201

PRSay

DECEMBER 10, 2020

One extension of the pandemic crisis that every business, university, school and nonprofit grappled with was a rapid pivot to what Jeff Teper , the head of Microsoft Teams, SharePoint and OneDrive calls “remote everything.” Redefining professionalism has been a healthy response to the tragedies we’ve faced this year.

Communications 158

Communications Nonprofit Employee Film 158

Waxing UnLyrical

OCTOBER 12, 2015

Your nonprofit undoubtedly has a slew of great stories to tell. This week we help you get started with these nonprofit storytelling tips. 10 Mistakes Nonprofits Make with Video. 3 Tips for Inspiring Nonprofit Supporters Through Storytelling. INFOGRAPHIC: A Nonprofit Storytelling How-To.

Nonprofit 40

Nonprofit Storytelling Infographics Writing 40

PRSay

NOVEMBER 10, 2023

The full-service firm represented a variety of clients ranging from Fortune 100 companies to local nonprofits, many of them clients for more than two decades. He advocated for social responsibility and open, ethical corporate behavior — years before laws and a changing business environment compelled it.

Ethics 166

Ethics Public Affairs Travel Nonprofit 166

PRSay

MARCH 22, 2023

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. The youngest members of Gen Z turn 11 in 2023.

How To 162

How To Employee Leadership Nonprofit 162

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Mission: We join forces with clients to bring critical issues to the forefront of conversation and mobilize audiences when it matters most.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

wiredPRworks

FEBRUARY 11, 2019

The post Digital Marketing and Storytelling Speaker Transforms Fables into Fortunes for Small Business and Nonprofits appeared first on wiredPRworks. If you’re looking for someone to show you the way to success, visit www.BarbaraRozgonyi.com/contact.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

PRSay

FEBRUARY 18, 2021

For more than 50 years, he has handled public relations for corporations, associations and nonprofit organizations. Don Bates, APR, Fellow PRSA, teaches graduate PR writing and management at New York University. He also teaches business writing worldwide.

Writing 140

Writing Nonprofit Storytelling Corporate 140

PRSay

JANUARY 11, 2021

In my experience, corporate environments tend to be a little faster-paced than in the nonprofit or association world. What I bring from my corporate experience, and certainly from my tech experience, is a sense of urgency and iterative innovation. You’ve been part of many innovative campaigns during your career.

Energy 182

Energy Journalism Leadership Meeting 182

PRSay

OCTOBER 29, 2021

She also volunteers with several nonprofit organizations. There has been an increased focus in corporate America on DE&I, which opens doors for more perspectives at decision-making tables. And there’s the part of that shift that I think corporate America needs to embrace. They want real action.

Case Study 158

Case Study Nonprofit Corporate Tools 158

Culpwrit

JUNE 6, 2022

Fortunately, significant improvement has been made at many of the surveyed agencies, corporations and nonprofits. As the summer internship season moves into full swing, I decided to conduct another informal review of internship salaries. But others still hold onto minimum wage levels or slightly above.

Internal 94

Internal International Nonprofit Survey 94