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4 Corporate Communications Lessons From Hurricane Harvey

PRSay

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. If a company doesn’t seem to be listening, stakeholders will turn to the media or social channels to share their stories.

Corporate 109
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Should your C-suite tweet? Maybe!

Stuart Bruce

’ was the question at the recent CIPR Corporate and Finance’s group seminar. Jon Sellors, RSA Group, UK head of media relations. Jon Sellors, RSA Group, UK head of media relations. Oliver Smith, technology, media and telecoms reporter, City AM. ‘Should the C-suite tweet?’

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Tip Sheet! Drive Results at Events With Social Correspondents

Cision

Conferences, seminars and other events raise brand awareness, leads and sales, and often improve customer loyalty. Social media correspondents. Our free “ Improve Live Events With Social Media Correspondents ” tip sheet shows the best ways your brand can find, work with and leverage social correspondents.

B2C 120
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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

PR practitioners have long helped clients amplify video content through social media promotion and earned media coverage, but they may be underusing video as branded content. Executives can reach out to shareholders or investors through video, as Nestle shows in this message from a 2017 investor seminar.

Video 149
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Behind the Headlines with Yvonne Lorie

Cision

HPRA provides year-round programs, professional development seminars and networking among other services. . Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry.

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7 Skills PR Teams Can’t Do Without

ImPRessions - Crenshaw Communications

While traditionally PR work consisted of press releases, pitching, and occasional damage control, today’s PR teams must have a diverse digital skill set, including SEO strategy, social media savvy, data analysis and more. Digital and social media proficiency This one’s a given.

Analytics 170
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6 Ways To Use PR To Build Brand Marketing

ImPRessions - Crenshaw Communications

Look no further than a smartphone to access expert opinion, analyst reports, reviews, or social media discussions about specific brands or products. It sponsors a series of Financial Learning Seminars, underwrites research about the cost of financial stress in the workplace, and raises funds for financial wellness causes.

Branding 185