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Did we blow our chance to change the marketing world with social media?

Communications Conversations

Our 100th Social Media Breakfast. No other SMB in the country has made it to 100 yet–quite a testament to the community we have here in Minnesota. And, it never happens without Rick Mahn (who founded our SMB) and Jen Jamar and Mykl Roventine, who have kept it afloat ever since. Transformative, for sure.

SMB 99
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The Twin Cities’ social media power brokers

Communications Conversations

Today, I wanted to take a stab at sharing a list of “social media power brokers” in the Twin Cities. After all, I’ve been working in the social media marketing field for almost as long as that discipline has been around (almost 10 years now; 20+ years in the marketing/comms industry). No magical formula.

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What I learned from 3 of the top corporate podcasters in Minneapolis

Communications Conversations

ICYMI, I moderated a wonderful panel of three smart people at General Mills last week as part of the Social Media Breakfast-Minneapolis/St. But, it was interesting to hear their answers to those questions first-hand at the SMB event along with the sold-out audience. Paul series. Photo credit: Debbie Friez.

Corporate 104
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7 ideas explaining why the B2B SaaS sector is sluggish right now

Sword and the Script

Sword and the Script Media can help with B2B marketing, PR and social media. Think about a hypothetical software company that designed a product for the SMB space. At the same time, many are struggling with corporate real estate leases, even as their offices remain largely vacant. Work has changed forever.

B2B 164
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Monday Roundup: Campaigns

Waxing UnLyrical

In this guest post for Jay Baer ‘s Convince and Convert, Greg Hickman explores why major brands and SMB’s can benefit from this affordable marketing strategy. How Your Organization’s CEO Can Use Social Media for Thought Leadership. The 5 Step Guide To Using Social Media in Crisis Management.

SMB 84
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State of B2B Content: 5 Trends That’ll Get You Promoted

Contently - Strategy

But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.” For marketers, it’s also a more personal alternative than social media. Per HubSpot, the Academy educates “tens of thousands of users every month.”

B2B 143
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State of B2B Tech Content Marketing: 5 Trends That’ll Get You Promoted

Contently - Strategy

But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.” For marketers, it’s also a more personal alternative than social media. Per HubSpot, the Academy educates “tens of thousands of users every month.”

B2B 74