Deirdre Breakenridge

NOVEMBER 23, 2016

Of course, mentoring is at the top of my list. I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. After 28 years, I know my time will be well spent giving back.

Skype 150

Skype Industry Storytelling Interviews 150

Cision

MARCH 17, 2017

In my interviews with PR professionals in New York and Los Angeles I found the opposite to be true, and was inspired by how thoughtful and strategic many of the people I interviewed were about their jobs. I wanted a means to continue the relationships I had built while learning more about the profession by interviewing practitioners.

Fashion 227

Fashion Travel Interviews Instagram 227

Polaris

DECEMBER 11, 2014

The class, led by Mary Weil , was part of the school’s Reputation Management course. dpms is a local London business that sells branded apparel, jewelry and products by local artisans. The win inspired Metro News , a local tabloid, to profile dpms in a feature story. Properly prepare for media interviews.

Media 123

Media Apparel Ethics Interviews 123

ImPRessions - Crenshaw Communications

SEPTEMBER 13, 2017

Clearly he’s a local businessman with a flair for PR and promotion, as well as a deep commitment to community. Of course, tickets were scarce by the time these announcements were made, but a few airlines did earn some reputation cred for their efforts. The American Red Cross. Everyday people.

Airlines 149

Airlines Reputation Local Policies 149

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. He’s a former journalist-turned-PR pro.

Radio 167

Radio Journalism Interviews Energy 167

ImPRessions - Crenshaw Communications

APRIL 23, 2019

Per my colleague Richard Etchison, “an exclusive typically means offering a key tidbit, news item, or interview to a single journalist with the understanding that he or she will be first. Relevant industry media, of course, should be pitched and local media are another option. Exclusive or embargo?

How To 149

How To B2B Pitching Storytelling 149

PRSay

APRIL 19, 2018

When I made my transition I was fortunate to have been a member of my local PRSA Chapter, which provided a very supportive network of colleagues and friends. Become a member of the local Chapter or attend local events if you haven’t done so already. Set up information interviews. Build your network!

Local 114

Local Resources Study Interviews 114

Cision

MAY 18, 2016

In this interview, Sonja discusses how to tailor communication based on culture, the process of developing a global communication strategy and why it’s so important to send the right message to the right audience at the right time.

Corporate 159

Corporate Groups Local Enterprise 159

Flack's Revenge

JUNE 28, 2017

Intervyo : The first and most advanced interview simulation engine. Veronica (I did not get her last name) said that Intervyo replaces resume and first-round interview screening. This helps you adjust course and boost results. It connects users with local businesses, supporting them while boosting the neighborhood economy.

Real Estate 120

Real Estate Wireless Mobile System 120

Flack's Revenge

DECEMBER 5, 2018

This is my first in series of interviews on the topic. Social will evolve both as an organic and paid channel and of course, new social networks will arise. I thought it would be great to get Drew Neisser’s views. He’s an impressive guy. What comes after social media?

Social Media 149

Social Media Marketing Media B2B 149

Deirdre Breakenridge

FEBRUARY 20, 2018

Yet, no semester-long course or scholarly professor can emulate the experiences gained in the so called ‘real world.’. If face-to-face communication is more your style, search for a professional networking group such as the Public Relations Society of America (PRSA) that has a local chapter. So how do students prepare themselves?

Social Media 177

Social Media LinkedIn Brand Branding 177

OnePitch

OCTOBER 5, 2022

is the ultimate pre-wedding event that is perfect for brides, their families, and of course wedding party! There will be vendors on-site, including wedding and event experts individuals can consult with, a bridal fashion show, and of course the delicious brunch and complimentary mimosas from the mimosa bar. Want more blogs like this?

Pitching 52

Pitching Local How To Fashion 52

Flack's Revenge

DECEMBER 5, 2017

I was, of course, thrilled to be in it and eager to read Lin Pophal’s book. When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up. Agreeing to an interview and then becoming a no-show.

Pitching 174

Pitching Journalism Video Advertising 174

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2016

A local psychologist and jury consultant captured press interest with his opinions about the case, and years later that same guy commands a media empire of his own. He’s Dr. Phil, of course. Who else is being interviewed for the story? The internet, after all, is forever. Will the story enhance my reputation as an expert?

Real Estate 120

Real Estate Interviews Journalism Local 120

Bianchi Biz Blog

JULY 15, 2024

Anything manufacturing related, of course. You might also be interested in: 5 Tips for a Successful TV Interview Bianchi PR’s Summer 2024 Meet the Media Recap Faces & Markets of PRGN: India – Where Diversity Meets Dynamic Growth The post Meet the Media: David Muller, Senior Editor at SME Media appeared first on Bianchi PR.

Meeting 97

Meeting Media Interviews Pitching 97

Maxim Behar

MARCH 12, 2021

13.03.2021 Maxim Behar, Honorary Consul General of the Republic of Seychelles in Bulgaria, shared in an interview for Bgtourism.bg what are the conditions for visiting the exotic destination Seychelles, how fast the vaccination of the local population is developing, and what are the great advantages for Bulgarian tourists there. -

Airlines 98

Airlines Hotels Local Course 98

Flack's Revenge

JANUARY 10, 2019

Last month I interviewed top PR and social media experts about the challenges facing online marketing. Drew: Social will evolve both as an organic and paid channel and of course, new social networks will arise. I also share my views (not necessarily the agency’s ) and pose additional questions. Can the ship be righted?

How To 159

How To Facebook Social Media Advertising 159

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. These tours aren’t just efficient, though. When done right, they can be creative and compelling. Your Media Strategy Partner.

Media 120

Media Television Pharmaceuticals Radio 120

Cision

MARCH 22, 2016

In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies. It’s frustrating when they take days to return a call regarding an interview with a client you are desperate to get a hold of.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Cision

MARCH 25, 2016

By working with a neutral party like Cision Global Insights , Visit North Carolina was able to get the reality check it needed to determine its course of action: not to add fire to the over-sensationalized media coverage. He did not push local tourism partners to secure TV interviews.

Brand 120

Brand Branding Crisis Communications Crisis 120

Waxing UnLyrical

MAY 15, 2012

1 Ladies Detective Agency, or some other exotic locale, than plod through a badly-written piece of nonfiction (see point #1). was that while in New Orleans, I was able to grab Gini to do a short interview on MITR. But G&G are G&G. And I had the book in my hands and time to read it on the flight back from New Orleans.

Marketing 100

Marketing Interviews Film Video 100

Cision

MARCH 29, 2016

In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. Of course not, but like everything, planning has its place, as does a wonderfully executed strategy that comes together at the last minute.

Local 120

Local Retail Newspapers Sports 120

Communications Conversations

JULY 18, 2019

She’s not only a legend in the solo PR community–she’s an outright institution in the local PR community. And, in case you haven’t noticed, she’s been everywhere recently promoting her new series of online courses teaching you how to get YOUR client on TV. That’s not something that can happen overnight.

Local 94

Local Course Community Interviews 94

Bianchi Biz Blog

NOVEMBER 20, 2023

The cars demonstrated an ability to autonomously follow a cone course with the aid of sensors embedded in the pavement. While I have enjoyed doing interview pieces over the years (Jay Leno, Arnold Schwarzeneggar, Lee Iacocca, Carroll Shelby , Mario Andretti), interviews are small in number compared to the industry leader perspectives I run.

Journalism 115

Journalism Automotive Interviews Writing 115

Critical Mention

APRIL 13, 2020

Of course, as with any crisis, there are also plenty of stories about organizations who have mishandled it in one way or another. The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time.

Media 111

Media Analytics Healthcare Crisis 111

Cision

JUNE 9, 2016

Making something newsworthy means having a “real person” to interview. She is also getting ready to launch Master your PR – an online course that teaches small business owners how to handle public relations on their own. Now, that is a story. Promoting the Beebo as a product is not. There could be an emotional story to tell.

Pitching 120

Pitching How To Construction Brand 120

Communications Conversations

APRIL 30, 2019

Of course, just like many facets of social media marketing, vendors have descended on marketers, pitching their tools as the silver bullet for finding the right influencers for your brand. For example, let’s say you were researching local food influencers here in Minneapolis. 4: Check out Twitter, and Twitter lists.

Tools 111

Tools Twitter Local Pitching 111

Waxing UnLyrical

APRIL 4, 2013

Of course, at that point in my life (about to finish high school, no kids, no real responsibility other than work), spending eight-to-10 hours at work did not have a huge impact on my life. Finding the right contracts was a struggle at first , but eventually I got the hang of “interviewing” online. I love being a Virtual Assistant.

Local 109

Local Education Banking LinkedIn 109

Prowly

FEBRUARY 3, 2025

They attended a course on ice cream making and the rest is history. Thought leadership: frequently post op-ed, thought leadership content, blogs, and interviews to establish authority in the market and reinforce your brand messaging. Share stories of your origin How did your brand come to life and what sparked the idea to start it?

Brand 104

Brand Branding How To Measurement 104

Stephen Waddington

MARCH 17, 2021

BBC investigation into bullying and harassment I was apprehensive when the BBC asked to interview me about my experiences of working at Sellafield. I had ignored the senior human relations leader who agreed we could sponsor a local Pride event so long as “we didn’t let them make a song and dance about it”. I liked it. It was balanced.

Storytelling 147

Storytelling Local Case Study Television 147

PR Fuel

FEBRUARY 25, 2022

Most of the time, local and national outlets will simply ignore most of these releases. Give Reporters A Chance To Interview Leaders. And for that, they offered what the press always wants — an interview. The subject led with an invitation for reporters to interview the CEO of the company.

Product Launch 105

Product Launch Travel Interviews Writing 105

Stern + Associates

MARCH 17, 2023

By now the big changes that have occurred since the days of Walter Cronkite – a 24/7 news cycle, a global and interconnected focus rather than a local one, the reduction of reporting staff by many media organizations in the rush to remain profitable (accelerated in the era of social media platforms) – are well known.

Media Relations 118

Media Relations Media Storytelling Report 118

PR for Anyone

AUGUST 6, 2020

Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. She took a national story/trend and brought it local. She provided local resources and her expertise as to how people in her community can care for their elderly loved ones. SPOILER ALERT: YES!

Case Study 100

Case Study Study Media Skype 100

PR Insiders

NOVEMBER 10, 2020

Be willing to do video interviews. In years past, most interviews with print reports were conducted in person or by phone. As we all know, times have changed, so it’s possible print journalists will request an interview over Zoom or another similar service. Keep up with local news.

Media 78

Media Pitching Print Interviews 78

Solo PR Pro

AUGUST 2, 2022

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. I now teach a variety of PR courses, usually just one course a semester.

Education 107

Education Course Nonprofit Resources 107

The Proactive Report

JANUARY 21, 2017

A colleague of mine is a master of TV placements, both local and national. 20 years ago, when I started teaching PR courses, the number one complaint reporters and editors had about PR pros was that we’re lazy and we don’t do our homework. This free course will help you get started with the Digital Skills you need today.

How To 100

How To Media Case Study Resources 100

Communications Conversations

JUNE 22, 2021

My friend and local PR legend, Rose McKinney gifted me a wonderful book by Hollywood producer, Brian Grazer. The book was all about how he has used curiosity as his superpower to interview and chat with people like Princess Diana, LeBron James and many other folks he never dreamed he’d have the opportunity to chat with.

Real Estate 88

Real Estate Local Meeting Sports 88