Remove Course Remove Interviews Remove Local
article thumbnail

PR Tips For Securing A TV Segment

ImPRessions - Crenshaw Communications

From national outlets like CNN, Fox Business or the Today show to local affiliates, a solid broadcast segment can make a lasting impact. Local vs. national. Are you pitching local news or national? For local affiliates, it’s best to tie the story into a local angle, as that’s what local outlets cover.

Local 323
article thumbnail

3 Tips For A Killer Media Tour

ImPRessions - Crenshaw Communications

It dates back to the days when authors would travel from city to city to promote a new book in a blitz of media interviews, or when celebrities push a film to 20 cities in an afternoon of local TV chats via satellite. Be discreet when arranging interviews with publications that compete with one another to avoid awkward moments.

Media 207
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Importance of PR in Today's Uncertain World

PR for Anyone

The morning shows like the Today Show , Good Morning America and your local shows like Good Morning Washington still need regular content as well. Now I’ll go back to the good old days of digital marketing with on-line courses and virtual coaching. This can also be adapted to with Skype interviews.

article thumbnail

Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

For those new to the industry or wrapping up their studies, take advantage of established professionals to help you chart your career course. Many local chapters have working groups for new and young professionals. And don’t neglect the old fashioned “information interview.” Consider joining PRSA.

Industry 316
article thumbnail

What PR Can Learn From Off-Year Elections

ImPRessions - Crenshaw Communications

Special and mid-term elections at the local level, like last week’s contests in Virginia and New Jersey offer more relevant lessons for PRs. PR lessons from local and regional elections. So, just like the candidate running for a local district office, a team has to garner local support before going after bigger fish.

Local 159
article thumbnail

The Best Way to Handle a Bad Media Interview

5W PR

Landing an important interview with a popular industry publication can be an exciting part of a company’s PR strategy. No matter how prepared the spokesperson for a brand feels they are, some interviews can go south very quickly. Good interview subjects will answer the question in a way that draws attention back to their brand.

article thumbnail

Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

Of course, mentoring is at the top of my list. I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. After 28 years, I know my time will be well spent giving back.

Skype 150