Cision

MAY 7, 2015

It takes a little creativity, but once you break through the doldrums, you’ll find these to be quite effective tools to help you connect with your audience. You can use them on your blog, social media, email…anywhere. Get our free “A Roadmap to Multimedia Storytelling” ebook now! Ebooks and Whitepapers.

Content Marketing 120

Content Marketing Tools Blogging eBook 120

Sword and the Script

SEPTEMBER 17, 2024

She next takes the video and chops it up for repurposing across other mediums like podcasts, social media and email. Livestream video – followed by repurposing Witmer Group President Kristina Witmer says she’s seeing results with B2B video content – and more specifically live-streamed video. How does she know it’s working? “I

B2B 178

B2B Marketing LinkedIn Video 178

Cision

SEPTEMBER 3, 2015

Plan Out Your Social Updates. You can also schedule social updates in advance. Multiple social media dashboards (including Cision’s ) let you choose the date and time you want a given update to go out. Bonus Tip: You can also apply this strategy to content sharing on social media. Find a Mini Me.

Communications 120

Communications How To eBook Training 120

Cision

JUNE 2, 2017

What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Social networks will provide the most revealing insights as they are the most public and transparent to competitor and innovator online activity. Here’s a simple checklist for a little social media competitor audit.

How To 198

How To Real Estate Web Case Study 198

Contently - Strategy

AUGUST 15, 2024

As Robert Rose at the Content Marketing Institute points out , “In a perfect world, creative content workers would spend less time assembling content and more time thinking of innovative and remarkable content to create.” Content distribution channels can be divided into owned channels (website/blog, email newsletters, social media, etc.),

Content Marketing 65

Content Marketing Strategy How To Marketing 65

Waxing UnLyrical

JANUARY 28, 2013

Marketwire and TheCommunityManager.com asked community managers about what they do, how they do it, and where they see the future of community management going… and then put all the answers together in an eBook. ” (on the difference between social media managers and community managers) ~ Ryan Rutan , Jive Software.

Community 104

Community eBook Social Media Customer Service 104

Cision

APRIL 12, 2016

Dove did a great job reaching their target audience through innovative and creative videos. Social Media : Social media plays a huge role in today’s PR campaigns and when it comes to sites like Facebook and Twitter, visual content works best. But don’t get too promotional. to make your content appealing. .

Infographics 120

Infographics eBook Content Marketing Video 120

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. In this age of short attention spans, it may seem counter-intuitive to champion long-form content for PR and marketing.

Case Study 178

Case Study SEO Film Video 178

Polaris

NOVEMBER 24, 2014

Marketing and PR includes everything from media relations and blogger outreach to content marketing and social media, not to mention government relations, internal communication and issues management. It’s not appropriate to request creative ideas on spec. 1: What services do you require? 5: Put them to the test.

Marketing 168

Marketing Policies Agency eBook 168

The Resolution Blog

NOVEMBER 25, 2015

That’s an hour back a week for creative! Swarmwise eBook: Building a community. Don’t miss your free copy of the latest #prStack ebook. We’re giving away a free copy of ‘PRs Digital Resolution’ ebook to all students. His creativity is out of this world so we’re taking notes!

eBook 120

eBook Google Tools Analytics 120

PR 20/20

NOVEMBER 18, 2022

CTAs should be sprinkled throughout your blogs, webpages, and social media posts like chocolate chips in a warm loaf of pumpkin bread—personal preference? The best part about CTAs is that you can make them as creative as you wish. Alongside being creative with your copy, you can also get creative with the execution.

Marketing 80

Marketing eBook Creativity Social Media 80

Solo PR Pro

FEBRUARY 3, 2015

KellyeCrane PR / Social Media consultant (but not the smarmy kind), speaker, blogger, tech junkie. Free ebook: “Get It in Writing!”. The post 29 Ways to Stay Creative [Infographic] appeared first on Solo PR Pro. She''s a veteran and award-winning communicator with more than 20 years of experience - 19 of them solo.

Infographics 40

Infographics Creativity eBook Education 40

PR 20/20

FEBRUARY 20, 2023

Some examples of inbound marketing tactics include: Social media. An essential tool for all businesses and industries, social media can be used to build relationships with prospects and customers, as well as increase overall brand awareness. Ebooks and Whitepapers. Search engine optimization (SEO). Case Studies.

Content Marketing 82

Content Marketing Marketing eBook Case Study 82

Critical Mention

JULY 2, 2020

PR pros can share insight on their audience’s wants and needs with marketers so that marketers have a better understanding of what to include in their next blog post, eBook, etc. Marketers can utilize customer information given to PR pros such as testimonials and client feedback to use for social media posts. Drives More Sales.

Marketing 89

Marketing eBook Pitching Radio 89

Sword and the Script

JANUARY 8, 2019

Marketing also has purse strings that can be creatively – and ethically – spent to appease a specific rep with the right reference. 3) Reports, ebooks and white papers. That may not work on a blog but can work for long-form content like a report, ebook or white paper. 4) Personal social media engagement.

B2B 80

B2B Media eBook Interviews 80

5W PR

FEBRUARY 22, 2024

Understanding the digital world From blog posts and ebooks to social media and online news, the written word reigns supreme in conveying information and sparking conversations. From writing platforms like Scrivener to editing suites like Adobe Creative Cloud, countless programs cater to specific needs.

Media 78

Media YouTube Transportation eBook 78

Sword and the Script

JANUARY 2, 2018

As a voracious reader, I tend to download and consume a lot of content such as reports, whitepapers and eBooks. Often, I’m looking for good research, but also for creative ideas for developing and distributing this type of content that I might adopt for my clients. Can your agency bring big ideas and execute? Give our services a try.

eBook 75

eBook Exercises Employee SEO 75

Sword and the Script

DECEMBER 28, 2022

Twitter is still a journalist’s favorite social media site. A survey of 2,500 journalists finds Twitter is still their favorite social media network. More than three-quarters (77%) of journalists surveyed say Twitter is the most valuable social network – the next most valuable network isn’t even close with 39%.

B2B 144

B2B Marketing Survey Software 144

Contently - Strategy

APRIL 9, 2024

A tutorial you invested tons of hours recording can be converted into an ebook your customers can turn to over and over again. You don’t want your audience to feel like your content is repetitive across all channels, so you’ll need to get creative with your remixes and make sure you’re continuing to deliver value, regardless of the medium.

eBook 52

eBook Video YouTube Infographics 52

The Resolution Blog

JANUARY 8, 2018

The content you should be creating 2018 plans are underway and creatives are about to be brought to life. The 3 Behaviors Driving the Most Creative Content Marketers Using a lovely ice cream analogy Jay Acunzo, founder of Unthinkable explains the behaviours that are helping the best in content marketing succeed.

Tools 137

Tools Publicity SEO Measurement 137

Waxing UnLyrical

SEPTEMBER 6, 2012

Now it’s time to talk about the rise of the food truck phenomenon , its head-on collision with the explosion of social media, and how social changed the game. RS: Did you use social to promote your truck, and is social media a key element you advise your clients on? Image: Courtesy of Jamie R.

Twitter 79

Twitter Social Media Interviews eBook 79

Public Relations Sydney

NOVEMBER 30, 2014

Images can also help bring your social media content to life. Do it yourself Taking your own images eliminates the need for acquiring permissions and allows you to be creative and take control of the final product. For businesses, communicating with audience s can be made easier with the addition of images. This isn’t the case.

Banking 85

Banking How To eBook Infographics 85

Waxing UnLyrical

OCTOBER 7, 2019

On top of everything, businesses also need to incorporate SEO and a social media marketing campaign. Consider podcasting, webinars, videos, ebooks, slide shares and just about everything else out there. And with social media opening new doors of sharing and generating creative forms of content, the possibilities are limitless.

Content Marketing 98

Content Marketing Marketing Infographics Consumer 98

Contently - Strategy

NOVEMBER 1, 2023

Imagine you’ve just created an outstanding eBook that breaks down the hottest topic in your industry, and now you’re ready to roll out an entire digital content marketing strategy behind it. That fancy eBook may be packed full of insights, but not everyone you want to reach is going to take the time to read it.

Content Marketing 52

Content Marketing Strategy eBook Marketing 52

Presspage

APRIL 11, 2019

You can also get a copy of our free ebook: " Setting Up a PR Plan ". A PR strategy is used to help your business organize its public relations (or media relations) activities and make strategic decisions about the best way to communicate with its target audience. Get creative. What is a PR Strategy?

Strategy 76

Strategy eBook Fashion Consumer 76

ZudePR

JUNE 6, 2016

She is a social media, SEO, Internet marketing and blogging consultant. My two biggest daily challenges are social media and reading. Social media is the obvious one as well. social media is worth doing, it's worth doing well, don't you think? social media) is misled. (On

Writing 114

Writing Social Media SEO Blogging 114

Sword and the Script

DECEMBER 13, 2016

Share your post liberally on social media. For internal speakers, where a webinar is just one more additional duty, an interview like this can be a helpful creative exercise for them as they develop a presentation. Do this a week prior to the webinar and share on your social channels again. Use this sparingly.

B2B 60

B2B Infographics Interviews eBook 60

Waxing UnLyrical

OCTOBER 14, 2010

Or “Turn your articles into downloadable reports/ebooks.&# Instead, Steve encourages people to be creative and to inject personality into their communications. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity. Creativity, for them, is an afterthought.

Blogging 78

Blogging Twitter Creativity Facebook 78

wiredPRworks

JUNE 5, 2018

The at-a-glance reference book covers digital marketing insights in eight specializations: Search Engine Optimization, Google AdWords, Facebook Ads, PR, Email Marketing, Content Marketing, Social Media Marketing, and Affiliate Marketing. . Digital Marketers Sound Off Highlights. For each book sold, Matt will donate $1.00

Marketing 45

Marketing Insurance Insurance B2C 45

Shift Communications

JANUARY 12, 2015

I plan to read Flipboard daily, hone my media relations skills and shore up my social media marketing game. Work more with our Marketing Technology and Creative teams and LEARN SOMETHING. Write my first eBook and read MORE! I’d like to grab coffee with coworkers more often, too. Jordan Ingram, SHIFT Boston .

eBook 60

eBook Creativity Agency Exercises 60

Waxing UnLyrical

AUGUST 2, 2018

Ask questions on social media. Share the right content on the right social media network. Every social media network is different, which means your audience and/or the information they’re looking for is different, too. Knowing this goes a long way toward making your social media marketing successful.

Content Marketing 58

Content Marketing Marketing Brand Branding 58

PR 20/20

JULY 11, 2017

For example, picture you just finalized an ebook. Promotional efforts to get that ebook out to your owned audiences include: Sending alert emails to your database when the new ebook is available. Also, if your ebook is evergreen, consider adding relevant topics to your content calendar to promote in months to come.

eBook 43

eBook How To Pinterest Examples 43

Sword and the Script

AUGUST 18, 2015

In one example , the company says it made “122 separate content assets from one eBook.” These range from blog posts to videos, and from webinars to social media updates. If you enjoyed this post, you might also like: Content Marketing: Five Creative Ways to Repurpose Content.

Content Marketing 60

Content Marketing B2B Marketing eBook 60

Sword and the Script

JUNE 14, 2016

Think: selling content, eBooks, sponsored content or banner ads on a corporate blog, or even tickets to an event. The concept was new, we had long list of participating influencers, lots of content to work with a clear application for social media engagement. I don’t remember the price.

Marketing 60

Marketing Conference Software B2B 60

Shift Communications

APRIL 2, 2015

With client permission to access their Analytics account, we have the ability to point to situations where our efforts (be it a media hit, a syndication campaign, a social media campaign, etc) have tangible results –whether it’s web traffic or actual revenue. Creating content that assists our earned media efforts.

Marketing 60

Marketing Data-Driven PR Analytics Training 60

Sword and the Script

MARCH 5, 2019

Digital or social media teams: 28%. Here’s how most of the answers tallied up: 66% said to increase visibility; 17% said to drive more leads and sales; 10% said to aid creative campaigns; and. If they aren’t cerebral, then work on an eBook with short passages and quotes. Communications: 16%. Other: 11%. e) Costs involved.

Survey 60

Survey Trends Marketing B2B 60

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. Learn more: Public Relations vs Marketing Subscribe and get a free ebook on how to get better PR ideas.

Publicity 52

Publicity Marketing eBook Public Affairs 52