ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

But a profile that serves as a glorified CV isn’t enough to gain sought-after exposure; that takes time, strategy, and a dash of creativity. LinkedIn also lets you publish your own articles within the platform as updates in your feed and LinkedIn groups. Go beyond a resume . Your LinkedIn profile is representative of your brand.

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

Wadds Inc.

OCTOBER 16, 2024

According to the Department for Culture, Media and Sport (DCMS), the UK creative sector employs almost 241,000 people and contributes £18.8bn to society and the economy. The creative agencies we work with have talent and ambition, but crucially also a recognition of what they don’t know. But where is the in-depth data about scaleups?

Creativity 52

Creativity Agency Leadership Sports 52

Stern + Associates

JUNE 20, 2023

This time on Minds Worth Meeting, Justin Louis speaks with the director of Columbia University’s Creative Machines Lab, Hod Lipson. We talk about what creativity means in the context of “creative machines” and he tells us about his autonomous robot that paints stunning works of art. Is AI on the path to sentience?

Creativity 118

Creativity Meeting Groups Technology 118

ImPRessions - Crenshaw Communications

JUNE 28, 2022

For a creative services firm – like ad, PR or marketing agencies – differentiation is key. The implication is that its team is free to offer top creative and client-centered work. At worst, it frustrates star performers and creative types who will inevitably look elsewhere for their psychological career rewards.

Agency 351

Agency Creativity Corporate Internal 351

ImPRessions - Crenshaw Communications

NOVEMBER 9, 2021

By packaging it into creative infographics, PR teams can gain additional legs for data that would otherwise go unused or underleveraged. Additionally, if a company highlights its design and UI as a key differentiator, data visualizations offer a way to showcase their creative prowess. . Short-form content.

Content Marketing 309

Content Marketing Case Study Marketing Data 309

ImPRessions - Crenshaw Communications

OCTOBER 29, 2020

Group efforts make the party . We work through things as a team, much like group costumes where everyone has an individual look but together they make up an idea or team, like a LaCroix package or the cast from Schitt’s Creek. Without creative thinking, it would have never happened. . Later, we celebrate success. .

Creativity 243

Creativity Retail Groups Media Training 243

Karen Freberg

MARCH 12, 2022

I gave the students only a certain amount of time to create content – focusing on the need to be agile, adaptive AND creative all at the same time. Here are some main takeaways I saw when reviewing their content: Each student / group had a different idea of what they were going to do. What were the results? Have a great day!

Creativity 99

Creativity Social Media Groups Video 99

Maxim Behar

MARCH 26, 2024

Yes, indeed, these are important details, but I never forget that the most essential things in a company are its projects, the exciting and creative work, the relationships with clients, and the team. You can learn more about M3 Communications Group, Inc. Nowadays, that's not insignificant at all!

Groups 105

Groups Communications System Employee 105

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

Between the PR and marketing functions of any organization there can be creative tension or even competition. But it’s also likely that with a few tweaks, the PR group can add elements that can turn an inside-baseball component into a mediaworthy story or a way to frame a campaign. But the conflict typically runs deeper.

Marketing 310

Marketing Product Launch Corporate Viral 310

ImPRessions - Crenshaw Communications

DECEMBER 21, 2021

Adding a creative twist, like a compelling photo, chart, or real-time visualization, is another way to kick up engagement. Facebook Groups offer ways to locate a specific audience and direct commentary on relevant topics to its members. Evergreen content that will be relevant for months to come. Overlooking Facebook .

Social Media 323

Social Media B2B Media Video 323

PRSay

OCTOBER 15, 2024

Shortly after, he became involved with the group Neighbors 4 Neighbors, serving the local community and helping people during hurricanes. Early on, he worked for Channel 6 News in Miami as a junior broadcaster when he was 13 years old, helping them with reports. “I Then he started at the station as an Emma L.

Storytelling 140

Storytelling Local Transportation Television 140

ImPRessions - Crenshaw Communications

JULY 2, 2019

But according to The Holmes Report , “the divide between independent and public PR agencies is seen more clearly seen when analysing the performance of the Big 4 holding groups, whose PR operations grew by just 3.3% Here’s what “independent “means to me in the PR or creative services world, with bias acknowledged.

Agency 259

Agency Creativity Internal International 259

Stern + Associates

MARCH 25, 2025

After 40 years under the leadership of its founder Susan Stern, Stern + Associates, the public relations division of Stern Strategy Group, has joined VVK PR + Creative , a fast-growing Detroit-based agency led by CEO Peter Van Dyke. The post An Exciting New Chapter for Stern + Associates appeared first on Stern Strategy Group.

Leadership 62

Leadership Creativity Groups Corporate 62

5W PR

DECEMBER 6, 2024

Balancing Creativity and Compliance Crafting engaging and memorable alcohol advertising campaigns while adhering to strict regulatory standards can be a delicate balancing act. While creativity is essential for capturing attention and driving brand awareness, it must be tempered with a deep understanding of the boundaries set by local laws.

Advertising 78

Advertising Advertising Ethics Local 78

5W PR

OCTOBER 2, 2024

PR and content creation done by a creative agency can elevate brand awareness, foster engagement, and drive business objectives when strategically aligned. By merging PR’s strategic acumen with content creation’s creative prowess, organizations can produce content that resonates, engages, and achieves business goals.

Creativity 78

Creativity Communications Crisis Communications Crisis 78

ImPRessions - Crenshaw Communications

MAY 13, 2021

Here’s what you’ll be doing: -Assist the group and all supervising account members in development and maintenance of media lists. Participate in brainstorming sessions to develop strategic/creative thinking for clients. Creative and energetic personality! . Create and distribute press releases to targeted media outlets.

B2B 203

B2B Policies Case Study Enterprise 203

ImPRessions - Crenshaw Communications

MARCH 11, 2021

It’s like an unsung hero of the public relations world — not flashy or creative, but vital to a robust media placement schedule. An edcal is a content roadmap that ensures a steady flow of media coverage, even absent major news announcements. What is an editorial calendar?

Pitching 308

Pitching Content Marketing Measurement Social Media 308

ImPRessions - Crenshaw Communications

MAY 20, 2020

Todoist will help keep you organized by categorizing tasks into groups depending on projects or teams. Right now creative collaboration looks different given our need to stay apart, but with Jamboard, it can still work. In the fast-paced climate of a PR agency, to-do lists are essential.

Mobile 306

Mobile Content Marketing Pitching Social Media 306

Sword and the Script

SEPTEMBER 24, 2024

Get creative and be sure the sales team is involved in developing the plays. Local groups – often facilitated through platforms like Meetup – are another opportunity. If a procurement or legal team wants to remove such a clause before signing, then develop a negotiation playbook.

B2B 141

B2B Case Study Study Conference 141

5W PR

NOVEMBER 21, 2024

These contests can encourage creativity and generate excitement around the book. Create online forums or social media groups where readers can discuss the books, share their thoughts, and connect with other fans. Run contests related to the book’s themes, such as drawing, writing, or cosplay competitions.

Industry 78

Industry Apparel Print Marketing 78

PRSay

MAY 21, 2021

Not only does collaboration deliver a more comprehensive communications approach but, in learning from one another, we also find creative ways to reach our target audiences. Tia Over is partner at The Mathews Group , where she advises Fortune 50, higher education and nonprofit clients on communications strategy.

Communications 203

Communications Nonprofit Creativity Agency 203

Communications Conversations

FEBRUARY 23, 2023

Yesterday, I gave my annual social media marketing trends presentation to a group of 100+ communicators and marketers across the country. I’m posting it here today in hopes it helps spark creativity for you and your team in 2023. See the full webinar and slide deck below. First, I am NOT a trend expert.

Social Media 186

Social Media Trends Marketing Media 186

The Proactive Report

JUNE 18, 2021

So, it was a great opportunity for the attendees to get advice from a group of PR experts. Local business networking still thrives on personal connections – Join the Chamber of Commerce and other relevant groups. There are usually industry groups you can network with. Alignable has local groups you can connect with.

Small Business 213

Small Business Fashion Groups Local 213

5W PR

NOVEMBER 26, 2024

Encourage players to join online forums, social media groups, and Discord servers where they can interact, share experiences, and provide feedback. Experiment with different ad creatives and targeting strategies to optimize the campaigns for maximum results. Community Building Fostering a sense of belonging is crucial.

Video 78

Video Trends Marketing Advertising 78

Deirdre Breakenridge

FEBRUARY 12, 2015

A Guest Post by Nicole Rodrigues, CEO & Founder, NRPR Group. Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities.

Tools 150

Tools Agency Instagram Groups 150

Melissa Agnes

JULY 2, 2014

She wanted to be her best creative self, writing for a greater cause than simply selling a product. And watching her social circle express their true creative talents in theatre and music certainly wasn’t helping. Her issues with the job were completely understandable.

Reputation 250

Reputation Print Customer Service Creativity 250

PRSay

FEBRUARY 3, 2020

When an entire race of people is not widely recognized for being innovative, creative, smart, resilient change agents, it can diminish their relevance and self-esteem. It means the perspectives of various groups are not being heard — resulting in ongoing, image-damaging slipups that have the potential to wound, offend and upset.

Publicity 218

Publicity Leadership Groups Creativity 218

Cision

JULY 5, 2016

Kathy Walsh, director of marketing at Fallston Group, recommends thinking about your goals and letting them guide your strategy. What are you most excited about in your new role as director of marketing at Fallston Group? Don’t waste time and effort on something that won’t help you. How does client research inform marketing strategy?

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Deirdre Breakenridge

OCTOBER 29, 2018

By diversifying expertise, demographics, and experience, there is more creativity, thoughtfulness, and reflectiveness in a group. By doing so, the chances of not having enough representation online will shrink, because there may be people in the room saying “ _ needs to be included” or “I don’t see myself in this.”

Advertising 295

Advertising Advertising Twitter Communications 295

5W PR

MARCH 26, 2025

For example, when beauty brand Glossier launched their first pop-up shop, they partnered with 100+ micro-influencers who created genuine content about their experiences, resulting in lines around the block. Building Community Through Digital PR The most successful lifestyle events create year-round communities that drive repeat attendance.

Digital PR 78

Digital PR Strategy Instagram Fashion 78

PR for Anyone

MARCH 6, 2024

Patti Stueland is an adventurer, life coach, public speaker, and Founder of Pathways with Patti, an active group dedicated to helping motivate men and women in their later years to get out, explore, and celebrate their lives while stressing the message that you don’t need to slow down simply because you’re retired.

Travel 130

Travel Groups Technology Creativity 130

Communications Conversations

JANUARY 27, 2022

Yesterday, I gave this presentation to a group of 50+ communicators and marketers across the country. I’m posting it here today in hopes it helps spark creativity for you and your team in 2022. But sadly, the pandemic is still with us. So, this year, like last, I chose to present virtually.

Social Media 163

Social Media Trends Media Creativity 163

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Several popular topics covered in their news & views section of their site are advertising, digital, diverse, creative and awards news.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

ImPRessions - Crenshaw Communications

OCTOBER 30, 2019

This is also the time to merchandise reviews on social media and product forums like LinkedIn groups in direct-marketing campaigns. Look at Lego Ideas , a creative online group for enthusiasts that allows them to submit ideas for new Lego designs. Analyst reports are among the most important resources here.

Storytelling 233

Storytelling Education Software LinkedIn 233

Cision

MAY 23, 2017

South by Southwest (SXSW), a conference and festival mashup of film, interactive media, and music that takes over Austin every March, lends itself well to creative brand expression. It’s difficult to be creative on command, especially when you don’t know where to start. Be Imaginative.

Industry 195

Industry Trade Shows Marketing Film 195

Cision

MARCH 22, 2017

The panel discussion “Native’s Leading Ladies: Making Kickass Content” featured The Washington Post’s head of WP BrandStudio Annie Granatstein , Visa’s head of content Stephanie Losee and Cheddar’s VP of creative development and partnerships Melissa Rosenthal. If your hope is to reach a large audience, then get rid of the labels or groups.

Communications 209

Communications Policies Storytelling Groups 209

Cision

MAY 31, 2017

Though this was a one-time initiative, the creativity paid off handsomely for Netflix and Snapchat. The people in the first group felt driven to resolve their curiosity that, in turn, helped overcome their fears of possible negative consequences. Curiosity is a vital part of what makes us human.

Consumer 243

Consumer Brand Branding How To 243